Latest news with #Sangam
Time of India
an hour ago
- Politics
- Time of India
CM Yogi launches Kashi-Rameswaram holy water exchange
1 2 Varanasi: Building on Prime Minister Narendra Modi's Kashi-Tamil Sangamam initiative, which aims to foster closer ties between the people of Kashi and Tamil Nadu, Chief Minister Yogi Adityanath launched a historic holy water exchange programme between the revered Kashi Vishwanath and Rameswaram shrines on the third Monday of the sacred Shrawan month This was done by exchanging urns filled with the sacred water and sands of the holy Sangam of Prayagraj and Rameswaram Kodi Tirtham with representatives of the Devakottai Zamindar Family Trust of Shri Rameswaram Jyotirlinga. The exchanged water will be used for Jalabhishek of the two Jyotirlingas. The Kashi Vishwanath and DZFT finalised the plan for the exchange to institutionalise this centuries-old scriptural practice on June 19. As Yogi came out of the sanctum sanctorum of the Kashi Vishwanath temple after offering prayers and 'Shodashopachar' rituals on Monday evening, the temple authorities hosted a ceremony at Lord Vishwanath's courtyard, where the CM handed over the urns containing the Sangam water to the representative of the DZFT of Shri Rameshwaram Jyotirlinga and Al Ar Kattalai Trust's trustee, CRM Arunachalam, and Kovilur Swami. The latter also gave the urns filled with the water of Rameshwaram Kodi Tirtham to CM Yogi. "An innovative sacred ritual of mutual exchange of sand-mixed holy water between two Jyotirlingas of the Sanatan tradition for the 'Abhishekam' of both deities has a very special significance as described in the scriptures," said Kashi Vishwanath temple chief executive officer Vishwa Bhushan Mishra, mentioning how the idea to institutionalise this tradition was generated and materialised. On June 19, the Kashi Vishwanath Temple Trust received a letter from Arunachalam, one of the hereditary trustees of Shri Ramanathaswamy Temple in Rameswaram, said the CEO. "In the letter, it was informed that for the past several centuries, the holy water of Triveni Sangam in Prayagraj was used for the 'Abhishekam' of Lord Ramanath Swamy, the chief deity of Rameswaram, during 'Shayan aarti'. For the continuity of this tradition, it was proposed by Al Ar Kattalai Trust that the Kashi Vishwanath Temple Trust should become a participant in this tradition and provide them with the water of Triveni Sangam. It was also proposed by them that every month the holy water of Rameswaram Kodi Tirtham will be provided by Al Ar Kattalai Trust for the Abhishekam of Lord Vishwanath." In response, the CEO said, an approval of the executive committee of Shri Kashi Vishwanath Temple Trust was obtained on July 3, and consent was given to the proposal to Al Ar Kattalai Trust. To fulfill this sacred endeavor, temple officials were dispatched to Sangam in Prayagraj on July 27 to ritually fetch holy water and sand, which was then brought to the Kashi Vishwanath temple. This sacred water was subsequently used for the 'Abhishekam' rituals of Lord Ramanatha Swamy. On the occasion of Shrawan Purnima on Aug 9, 'Jalabhishek of Lord Vishwanath will be performed with the water from Rameshwaram.
Time of India
3 days ago
- Politics
- Time of India
Celebrate day as ‘water conservation day': Farmers
Trichy: Ahead of the Prime Minister's visit to Gangaikonda Cholapuram temple for Aadi Thiruvathirai festival on Sunday, Bharatiya Kisan Sangam has demanded that Aadi Thiruvathirai day, the birthday of King Rajendra Chola, be declared International Day of Water Conservation. In an email sent to the Prime Minister's Office, Sangam leader N Veerasekaran said Chola kings like Raja Raja Cholan and Rajendra Cholan contributed to the construction of water bodies and channels to irrigate crops in the Cauvery delta region a thousand years ago. They also called for felicitating farmers, farmers' associations, and govt organisations which excel in water management on the day.
News18
4 days ago
- Business
- News18
‘Indian School Of Bhakti': Internet Amused By ‘Digital Snan' Of ISB Students For Job Placements
Last Updated: The clip opens to the man holding a sheet of paper containing the photographs of students from ISB's B section. Remember digital snan? The trend emerged earlier this year during the Maha Kumbh Mela. Devotees who were physically unable to visit Prayagraj, Uttar Pradesh and take a holy dip at Triveni Sangam offered their printed or digital photos to local priests or special volunteers who dipped them into the Ganga as a symbolic act. The activity soon grabbed attention, sparking widespread discussion. Now, this trend seems to have made a comeback. A man recently posted a video on Instagram where he was seen performing a digital snan at the Sangam on behalf of some students at the Indian School of Business (ISB) in Hyderabad, with the hope that they secure good placements. The clip opens to the man holding a sheet of paper containing the photographs of students from ISB's B section. The person explains that he will be dipping the sheet into the holy river so that the students can land in good jobs by the end of their curriculum. After that, the man executes the digital snan by submerging the sheet into the water. 'We are placements ready. Are you?" read the side note. Only 'B Section' Blessed, Says Internet Needless to mention, the post received multiple reactions. 'Love how many times it was clarified that only the B section is being blessed," pointed out a user cheekily. 'Well played, class. Well played," lauded another. One person called the institute 'Indian School of Bhakti". 'Requesting the YSB career services team to step in and neutralise the unfair strategic advantage that this section got over others," read a sarcastic remark. 'Is it also available for IIM students? Asking for my students," asked an individual. Someone else called the strategy 'Business 101". A user wondered 'how to get in touch" with the entrepreneur. Digital Snan Entrepreneur Deepak Goyal Back in Spotlight Well, guess what? It is not the first time that this man has made it to the headlines. Back in February, a user posted a video of this individual named Deepak Goyal, offering digital snan services at the Sangam. In the video, Deepak Goyal revealed that he lives in Allahabad and frequently visits the Sangam. Devotees willing to enjoy the service should give him their photographs via WhatsApp, following which he would perform the virtual dip. He charges Rs 1,100 for the act. About the Author Buzz Staff A team of writers at bring you stories on what's creating the buzz on the Internet while exploring science, cricket, tech, gender, Bollywood, and culture. First Published: July 25, 2025, 18:53 IST Disclaimer: Comments reflect users' views, not News18's. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our Terms of Use and Privacy Policy.
Mint
4 days ago
- Business
- Mint
ISB Hyderabad students take ‘digital snan' for placements, but only ‘B section is being blessed'
In a quest to secure good placements, students of the Indian School of Business (ISB) are reportedly turning to 'digital snan', a trend that gained attention during the Maha Kumbh 2025. A video gaining massive traction on Instagram shows a man at Uttar Pradesh's Sangam carrying out a symbolic 'digital snan' on behalf of select ISB students in Hyderabad. In the now-viral clip, the man is seen dipping a sheet of paper bearing the photographs of several students into the holy river, symbolically praying for their successful placements. The video, shared by @bobcats_co26 with the caption: 'We are placements ready. Are you?' quickly went viral. The Maha Kumbh 2025, held every 12 years, witnessed millions of devotees taking a holy dip at the Triveni Sangam. For those who couldn't attend in person, the concept of a 'digital snan' emerged. A man identified as Deepak Goyal even launched a business offering digital scans. He asked people unable to attend the holy gathering to send their photos via WhatsApp. He would then print the images and dip them into the sacred waters within 24 hours of the transaction. Charging ₹ 1,100, Goyal claims to purify the souls of distant devotees by submerging photocopies of their images in the holy river. The video, shared on 24 July, has since racked up over 8.37 lakh views and sparked a flurry of comments online. Viewers were both amused and surprised, especially given the business school backdrop. While some praised it as a witty blend of tradition and modern-day placement anxiety, others joked that when resumes fall short, prayers might just do the trick. One user, @anissamalhotrajain, commented, 'Love how many times it was clarified that only B section is being blessed.' A second user, @sibsuuu, with a hint of sarcasm, wrote, 'Requesting the YSB career services team to step in and neutralise the unfair strategic advantage that this section got over others.' Another user, @ quipped, 'Oops, should be done thrice... all your packages will be 2/3rd of what it should've been.'
Mint
5 days ago
- Business
- Mint
ISB Hyderabad students take ‘digital snan' for placements, but only ‘B section gets blessing'
In a quest to secure good placements, students of the Indian School of Business (ISB) are reportedly turning to 'digital snan' -- a trend that gained attention during the Maha Kumbh 2025. A video gaining massive traction on Instagram shows a man at Uttar Pradesh's Sangam carrying out a symbolic 'digital snan' on behalf of select ISB students in Hyderabad. In the now-viral clip, the man is seen dipping a sheet of paper bearing the photographs of several students into the holy river, symbolically praying for their successful placements. The video, shared by @bobcats_co26 with the caption: 'We are placements ready. Are you?', quickly went viral. The Maha Kumbh 2025, held every 12 years, witnessed millions of devotees taking a holy dip at the Triveni Sangam. For those who couldn't attend in person, the concept of a 'digital snan' emerged. A man identified as Deepak Goyal even launched a business offering digital snans — asking people unable to attend the holy gathering to send their photos via WhatsApp. He would then print the images and dip them into the sacred waters within 24 hours of the transaction. Charging ₹ 1,100, Goyal claims to purify the souls of distant devotees by submerging photocopies of their images in the holy river. The video, shared on July 24, has since racked up over 8.37 lakh views and sparked a flurry of comments online. Viewers were both amused and surprised, especially given the business school backdrop. While some praised it as a witty blend of tradition and modern-day placement anxiety, others joked that when resumes fall short, prayers might just do the trick. One user, @anissamalhotrajain, commented, 'Love how many times it was clarified that only B section is being blessed.' A second user, @sibsuuu, with a hint of sarcasm, wrote, 'Requesting the YSB career services team to step in and neutralise the unfair strategic advantage that this section got over others.' Another user, @ quipped, 'Oops, should be done thrice... all your packages will be 2/3rd of what it should've been.' A handful of users joked that the placement grind is so intense, students are now turning to holy hacks like digital snans.
