Latest news with #SaurabhSinha
Business Standard
29-07-2025
- Health
- Business Standard
Smart Hydration for All: Tetra Pak's Ready-To-Drink ORS Distribution Drive Marks World ORS Day
NewsVoir Gurgaon (Haryana) [India], July 29: In recognition of World ORS Day, a city-wide initiative led by the TSL Foundation and supported by Tetra Pak, Halewood, Kenvue, and Alkem, distributed over 3 lakh Ready-to-Drink (RTD) ORS packs to residents across key cities in West Bengal, Maharashtra and Uttar Pradesh. The campaign aimed to raise awareness about the importance of safe, effective hydration--especially during the monsoon season when waterborne illnesses and immunity-related concerns are at their peak. Unlike traditional ORS solutions, Ready-To-Drink ORS offers a convenient, pre-mixed format that meets WHO-recommended standards and comes in safe Tetra Pak cartons. This ensures accurate dosage, eliminates the need for clean water or mixing, and makes it easier for people of all ages to stay hydrated--whether recovering from illness or simply navigating daily routines. "Hydration is a simple habit that can make a big difference to everyday health," said Saurabh Sinha, Marketing Director, Tetra Pak South Asia. "By making ORS more accessible in a ready-to-drink format, our goal is to help consumers stay prepared, stay healthy, and take better care of themselves and their families." To ensure the message of smart hydration reaches diverse communities, the initiative is being amplified through a comprehensive 360-degree outreach effort. This includes on-ground distribution drives, informative radio segments, and engaging social media content--all designed to educate and empower consumers with practical knowledge about everyday hydration. The focus remains on accessibility and awareness--making sure people understand the value of ORS in maintaining health, especially during vulnerable seasons. The RTD ORS packs were developed by trusted brands: Halewood (ElectroRush), Kenvue (ORSL), and Alkem (ORS Insta), each contributing to the shared goal of making hydration simple, safe, and inclusive. "TSL Foundation believes that health equity begins with access," said a TSL Foundation spokesperson. "This initiative is about empowering communities with the tools they need to care for their health--starting with something as fundamental as hydration." The month-long drive culminates on World ORS Day, July 29, reinforcing a simple but important message: staying well-hydrated should be easy, safe, and part of everyday life. (ADVERTORIAL DISCLAIMER: The above press release has been provided by NewsVoir. ANI will not be responsible in any way for the content of the same)
The Wire
29-07-2025
- Health
- The Wire
Smart Hydration for All: Tetra Pak's Ready-To-Drink ORS Distribution Drive Marks World ORS Day
Over 3,00,000 Ready-to-Drink ORS Pack Distributed Across Asansol, Ahilyanagar, and Kanpur Implemented by TSL Foundation | In Association with Tetra Pak, Halewood, Kenvue, and Alkem Gurgaon, Haryana, India (NewsVoir) In recognition of World ORS Day, a city-wide initiative led by the TSL Foundation and supported by Tetra Pak, Halewood, Kenvue, and Alkem, distributed over 3 lakh Ready-to-Drink (RTD) ORS packs to residents across key cities in West Bengal, Maharashtra and Uttar Pradesh. The campaign aimed to raise awareness about the importance of safe, effective hydration—especially during the monsoon season when waterborne illnesses and immunity-related concerns are at their peak. Unlike traditional ORS solutions, Ready-To-Drink ORS offers a convenient, pre-mixed format that meets WHO-recommended standards and comes in safe Tetra Pak cartons. This ensures accurate dosage, eliminates the need for clean water or mixing, and makes it easier for people of all ages to stay hydrated—whether recovering from illness or simply navigating daily routines. 'Hydration is a simple habit that can make a big difference to everyday health,' said Saurabh Sinha, Marketing Director, Tetra Pak South Asia. 'By making ORS more accessible in a ready-to-drink format, our goal is to help consumers stay prepared, stay healthy, and take better care of themselves and their families.' To ensure the message of smart hydration reaches diverse communities, the initiative is being amplified through a comprehensive 360-degree outreach effort. This includes on-ground distribution drives, informative radio segments, and engaging social media content—all designed to educate and empower consumers with practical knowledge about everyday hydration. The focus remains on accessibility and awareness—making sure people understand the value of ORS in maintaining health, especially during vulnerable seasons. The RTD ORS packs were developed by trusted brands: Halewood (ElectroRush), Kenvue (ORSL), and Alkem (ORS Insta), each contributing to the shared goal of making hydration simple, safe, and inclusive. 'TSL Foundation believes that health equity begins with access,' said a TSL Foundation spokesperson. 'This initiative is about empowering communities with the tools they need to care for their health—starting with something as fundamental as hydration.' The month-long drive culminates on World ORS Day, July 29, reinforcing a simple but important message: staying well-hydrated should be easy, safe, and part of everyday life. (Disclaimer: The above press release comes to you under an arrangement with Newsvoir and PTI takes no editorial responsibility for the same.).
Fashion Value Chain
29-07-2025
- Health
- Fashion Value Chain
Smart Hydration for All: Tetra Pak's Ready-To-Drink ORS Distribution Drive Marks World ORS Day
In recognition of World ORS Day, a city-wide initiative led by the TSL Foundation and supported by Tetra Pak, Halewood, Kenvue, and Alkem, distributed over 3 lakh Ready-to-Drink (RTD) ORS packs to residents across key cities in West Bengal, Maharashtra and Uttar Pradesh. The campaign aimed to raise awareness about the importance of safe, effective hydration-especially during the monsoon season when waterborne illnesses and immunity-related concerns are at their peak. Tetra Pak marks ORS Day with Ready-To-Drink ORS Distribution Drive Unlike traditional ORS solutions, Ready-To-Drink ORS offers a convenient, pre-mixed format that meets WHO-recommended standards and comes in safe Tetra Pak cartons. This ensures accurate dosage, eliminates the need for clean water or mixing, and makes it easier for people of all ages to stay hydrated-whether recovering from illness or simply navigating daily routines. 'Hydration is a simple habit that can make a big difference to everyday health,' said Saurabh Sinha, Marketing Director, Tetra Pak South Asia. 'By making ORS more accessible in a ready-to-drink format, our goal is to help consumers stay prepared, stay healthy, and take better care of themselves and their families.' To ensure the message of smart hydration reaches diverse communities, the initiative is being amplified through a comprehensive 360-degree outreach effort. This includes on-ground distribution drives, informative radio segments, and engaging social media content-all designed to educate and empower consumers with practical knowledge about everyday hydration. The focus remains on accessibility and awareness-making sure people understand the value of ORS in maintaining health, especially during vulnerable seasons. The RTD ORS packs were developed by trusted brands: Halewood (ElectroRush), Kenvue (ORSL), and Alkem (ORS Insta), each contributing to the shared goal of making hydration simple, safe, and inclusive. 'TSL Foundation believes that health equity begins with access,' said a TSL Foundation spokesperson. 'This initiative is about empowering communities with the tools they need to care for their health-starting with something as fundamental as hydration.' The month-long drive culminates on World ORS Day, July 29, reinforcing a simple but important message: staying well-hydrated should be easy, safe, and part of everyday life.
Time of India
19-06-2025
- Business
- Time of India
Airport lounge experience set for a change
NEW DELHI: Soon, you won't need to queue up to access an airport lounge. To boost lounge experience, several operators and credit card-issuing banks are planning direct business, removing aggregators on whose machine a flyer swipes their credit card to enter a lounge, reports Saurabh Sinha. They plan to launch an app where lounge access can be booked in advance. Then the passenger just needs to swipe their card at the lounge gate and be seated in a particular area as per their credit card status. "A flyer can log in with an OTP and link all his/her credit cards. The app will check whether he/she has lounge access available and then allow them to book a lounge at the airport they are flying out of," said an official. "For banks, lounge access is among key features of premium credit cards, but the experience at present is not good. So hard-selling premium cards using this as a USP becomes difficult. Full-service airlines are also upset that their premium passengers have to queue up in the same line with a credit card," said a source. However, many flyers have credit cards therefore the lounge use is no longer limited to those flying full-service airlines. Operators are planning to have separate areas for premium card, business, first class flyers to offer better experience at big lounges. However, two leading lounge operators said, "Aggregators have warned us of stopping lounge entry if they are removed from the business. We are taking legal steps to prevent that. " Stay informed with the latest business news, updates on bank holidays and public holidays . AI Masterclass for Students. Upskill Young Ones Today!– Join Now
Time of India
18-06-2025
- Business
- Time of India
Air India to cut overseas flights on wide-body aircraft by 15% at least till mid-July
Representative Image NEW DELHI: Air India will reduce its international services on wide-body aircraft by 15% with immediate effect "at least" till mid-July, reports Saurabh Sinha. AI operates about 70 international flights daily on its wide-body fleet. Multiple factors, including airspace closures, have increased flying times to and from the west and enhanced checks on Boeing 787s since AI 171 crash last Thursday have reduced twin aisle availability. The math was worked out thus: AI operated 462 flights on its wide-body fleet of Boeing 787s, B777s & Airbus A350s between June 2 and 17 while canceling 83 flights in that period. Which means 15.2% of the 545 flights that were to be operated were cancelled inconveniencing passengers. Taking that ratio and aligning schedules to actual capacity to mount flights, AI has cut wide body flights by 15%. Stay informed with the latest business news, updates on bank holidays and public holidays . AI Masterclass for Students. Upskill Young Ones Today!– Join Now
