04-06-2025
Skift Meetings Forum Returns to NYC With a Sharper Lens on Event Strategy
This is where real event strategy happens. Skift Meetings Forum returns this September, built for senior planners navigating higher expectations, tighter budgets, and an industry that refuses to stand still.
Skift Meetings Forum is back — live at City Winery in NYC on Monday, September 15 - with a content-led, connection-fueled agenda designed for senior planners who want to lead, not follow.
Whether you're responsible for a global meetings portfolio, running an internal events team, or crafting brand-defining experiences with lean resources, this forum will give you more than just talking points. You'll walk away with frameworks to prove ROI, fresh ways to activate strategy, and the kind of peer feedback you can't get from a webinar.
This isn't another conference with glossy vendor booths and predictable panels. It's a gathering of top planners getting real and inspiring each other to innovate and thrive.
What's Different This Year
No fluff. No filler. No sales pitches. The 2025 Skift Meetings Forum agenda reflects the real-world pressures facing today's event leaders:
Destinations Finding Opportunities Amid Geopolitical Uncertainty
Turning Events from Cost Centers to Valuable Investments
Cutting Costs Without Cutting Corners: The Planner's Impossible Balancing Act
The Unfair Advantage: How Leading Event Companies Are Really Leveraging AI
The Sponsorship Evolution: From Logos to Memorable Branded Experiences
We're also exploring bold, high-stakes questions:
→ Is it time to launch your own event?
→ How are business festivals redefining attendee expectations?
→ Where does AI offer strategic lift - and where does it just add noise?
Why Planners Are Joining Us
You're not just managing meetings, you're delivering value. That means you need more than inspiration - you need outcomes.
✅ Proving the ROI
Learn how top professionals build internal cases for investment, measure success across formats, and shift from logistics to leadership
✅ Peer-Validated Solutions
Hear directly from top corporate planners aboutwhat's working, what's not, and how they're adapting in real time.
✅ Inspiration and Insights
Explore trends, get close to the sources and discover new and exciting vendor solutions and game-changing concepts that are sure to push your meetings forward, all curated by the Skift Meetings team.
✅ Real Conversation, Not Expo Noise
You won't be scanning badges or dodging sales reps. You'll be in curated conversations with your peers - not your inbox.
Who You'll Be in the Room With
We're curating attendance to prioritize senior-level planners across corporate, nonprofit, association and agencies — the kind of people who've been where you are and can share what they've learned.
Expect to connect with:
Directors & VPs of Events managing multi-million dollar global portfolios
managing multi-million dollar global portfolios Heads of Experiential & Audience Engagement shaping hybrid-first programs
shaping hybrid-first programs CXOs & Strategists looking to align events with brand and business growth
looking to align events with brand and business growth Top event agency leaders behind some of the industry's most talked-about formats
Apply to Attend
📍 City Winery, NYC
📅 Monday, September 15, 2025
🎟️ Apply to attend
Space is limited by design. We're optimizing for conversation, not crowds. If you're serious about driving change in how your organization thinks about events, we can't wait to see you there.
