Latest news with #Snappy
Yahoo
28-05-2025
- Business
- Yahoo
Snappy Unveils Enterprise API Suite to Power Growth, Retention, and Engagement Through Strategic Gifting at Every Stage of the Customer and Employee Journey
Transform moments into growth-driving opportunities, now embedded into any website, app, or platform NEW YORK, May 28, 2025 /PRNewswire/ -- Snappy, the all-in-one gifting platform trusted by more than half of Fortune 100 companies, today announced the launch of Snappy's API Suite, a secure, enterprise-grade solution that allows organizations to embed customized gifting experiences for customers, employees, prospects, and more directly into their apps, websites, and platforms. With the release of its API Suite, Snappy is unlocking a new level of flexibility, automation, and brand control for partners looking to create meaningful moments across the customer, employee, and prospect lifecycle. Whether acquiring new customers through incentives, celebrating customer milestones, rewarding referrals, or driving engagement, Snappy's API Suite empowers organizations to trigger and automate gifting at scale while maintaining a deeply personal experience that will leave a lasting impact. Snappy's API Suite empowers developers to browse, preview, send, customize, and claim gifts, all within their websites, apps, and platforms. It offers full control over the gifting experience, enabling teams to build personalized, automated journeys that align with their brand and business goals. Built on secure, token-based authentication and backed by robust documentation, the suite includes a sandbox environment for easy testing and integration. Developers can get started today. Additionally, Snappy's Enterprise API Suite enables companies to build gifting into their platforms, which extends their core product offerings while unlocking new revenue streams. Whether powering recognition tools, marketing systems, or customer engagement platforms, companies can embed Snappy to drive deeper value for their users and differentiate their offerings with on-brand appreciation. The suite delivers full control over the gifting experience, enabling partners to build personalized, automated journeys that align with their brand and business goals. "Snappy's API Suite is the gifting layer of the internet, built to meet the demand for smarter and more integrated solutions," said Ry Sullivan, Chief Product Officer, Snappy. "With the launch of our new website tailored to organizations looking to gift employees, customers, and prospects, we're making it easier than ever to find the right solution, whether through our platform or our APIs. This launch empowers companies to create campaigns that drive behavior change and business impact." Snappy's API Suite allows partners to: Embed gifting into any app, website, or platform, fully embedded and seamlessly automated Trigger gifts automatically based on actions, events, or workflows Customize gift journeys with branded visuals, curated options, and personalized messaging Streamline operations with automation and simplified logistics. No shipping info required. Track and measure performance through clean, campaign-level reporting and analytics "Gifting is more than a transaction. It's a chance to spark emotion and create lasting connections," said Hani Goldstein, CEO and Co-Founder of Snappy. "Our API Suite puts that emotional connection into the hands of every organization, combining emotional resonance with the scale and efficiency needed to drive real growth." Built for security, scale, and performance, Snappy APIs support a wide range of use cases, from HR teams rewarding employee performance to customer success teams celebrating onboarding and renewal milestones to marketing teams incentivizing key actions across the funnel. To learn more about Snappy's Enterprise API Suite and how gifting can drive growth, loyalty, and retention, visit About SnappySnappy is a leading gifting company that helps organizations drive engagement, retention, and business growth through thoughtful, scalable gifting. Trusted by over half of the Fortune 100, Snappy has delivered over 6 million gifts to 176+ countries. Its gifting platform supports use cases across the employee, customer, and prospect lifecycle, offering curated gift collections, branded swag, global experiences, and gifting APIs. Founded in 2015, Snappy is a series D company that continues to redefine how businesses drive behavior change and build meaningful connections through gifting. View original content to download multimedia: SOURCE Snappy
Forbes
22-05-2025
- Business
- Forbes
The Future Of Loyalty Is Emotional. Not Transactional.
We live in a time of paradox: more customer data than ever, yet less attention, less retention, and more churn. Loyalty programs are widespread—but often feel empty. If your rewards don't spark joy, they're just discounts with lipstick. In a recent conversation with Tal Keshet, VP of Snappy, we explored what it takes to turn loyalty into emotional brand love, and transactions into trust. His message? Loyalty isn't about programs. It's about people. And people remember how you made them feel—not the coupon you emailed last Tuesday. People tend to have bigger emotional connections to experiences than things. 'An emotional connection gives a unique advantage—when it's done right,' says Keshet. 'We are inundated with so much information throughout a day but if you received something even years ago that made you feel special, that's something you hold on to, sometimes forever.' Jason Zim, VP Mobile Product Management at Circana, 'Behavioral economics is a key driver to consumer participation. We created a tiered reward structure that allows users to earn more when they produce more. Further we show the user how they are progressing while they are in the application.' Traditional loyalty programs have been largely transactional. They reward frequency, but not affinity. As Tal put it: 'Cash is easy. But that's a miss. Traditional loyalty focuses on static offers, generic messaging, and transactional behaviors.' Instead, Tal champions what he calls 'experience-led loyalty'—where customers are not just rewarded but recognized. In fact, the recognition matters as much as the reward. This shift echoes research I conducted while at Barkley regarding Gen Z and Millennials—who now represent the majority of purchasing power. They are loyalty skeptics. But they're deeply loyal to brands that share their values, understand their needs, and reflect their identities. As Tal emphasized, brands must evolve from points to personalization, from offers to occasions that feel bespoke. Emotion drives behavior. Behavioral science shows that feelings of gratitude, recognition, and surprise build stronger memory structures than rational incentives. 'If I can make a customer feel like they are that most important customer—and do that over and over again—they'll amplify. They'll share the brand, they'll write the review, they'll become an advocate,' says Tal. This reflects a growing truth: emotional connection is a business asset. According to Forrester's Dipanjan Chatterjee, 'Loyalty is not a program. It's an outcome.' The brands who win long-term are those who make customers feel like more than a transaction. And it starts with rethinking how your brand shows up across every moment. In my own research and consulting, I've found that the best brands ask better questions. Here are several drawn from my frameworks and Tal's insights that every executive team should reflect on: Tal's approach—at Snappy and in his strategy work—is simple but profound: the brands that win make people feel special. This is especially powerful in an era where competition is a click away. As I've said before and written about in my book 'Marketing To Gen Z,' Empathy + Insight = Brand Love. But it's not just love—it's loyalty that lasts. Circana's Zim elaborated, 'We try to gamify the experience so there's intrinsic fun in addition to a reward.' The best loyalty strategies are born not in the marketing department, but in the boardroom. It takes alignment across product, customer service, brand, and analytics to truly elevate experience from functional to emotional. If you're a leader reading this, ask yourself: Are we offering rewards—or creating relationships? The answer may determine whether your brand is in the competitive set or dominating it.
Yahoo
26-04-2025
- Business
- Yahoo
Edinburgh mum bags over £150 in free shopping thanks to 'supermarket sweep'
An Edinburgh mum bagged over £150 worth of free shopping after she took part in a 60-second mad dash at a local store. Nicky Saunders, 27, from Gilmerton, had only one minute to grab as many items as she could – with the entire basket paid for by the home delivery app, Snappy Shopper. Taking place at Gilmerton Grocers, she was cheered on by her seven-year-old son. Nicky filled six bags worth £154, all of which she'll be sharing with her partner John and their four children, aged two months to seven years. READ MORE: Two Edinburgh men named as they face firearm charges amid 'gang wars' READ MORE: Edinburgh gangster Mark Richardson's close associate 'wearing bulletproof vest' Nicky said: "I usually order from Snappy three to four times a week, but I never imagined I'd be picked for something like this. "It was nerve-wracking – and 60 seconds flew by faster than I expected!' Store owner Ram Thiyagarajah, who has run the shop on Gilmerton Dykes Street for 12 years and joined Snappy Shopper three years ago, said: 'The Snappy Shopper Dash is a brilliant way to thank our loyal customers and bring some joy to the neighbourhood. "Our partnership with Snappy Shopper has helped us serve the community more efficiently while staying connected to our regulars.' Gilmerton Grocers now fulfils nearly 200 delivery orders a day, allowing locals to support independent businesses while enjoying the convenience of shopping from home. Join Edinburgh Live's Whatsapp Community here and get the latest news sent straight to your messages To celebrate the event, new Snappy Shopper customers can enjoy £12 off their first two orders from Gilmerton Grocers using the code GILMERTON66. Snappy Shopper partners with local shops across the UK – including SPAR, Nisa, Premier and One Stop – delivering daily essentials, from milk and bread to household goods, in under 30 minutes. The app is available to download now on the App Store or Google Play.
Edinburgh Live
26-04-2025
- Business
- Edinburgh Live
Edinburgh mum bags over £150 in free shopping thanks to 'supermarket sweep'
Our community members are treated to special offers, promotions and adverts from us and our partners. You can check out at any time. More info An Edinburgh mum bagged over £150 worth of free shopping after she took part in a 60-second mad dash at a local store. Nicky Saunders, 27, from Gilmerton, had only one minute to grab as many items as she could – with the entire basket paid for by the home delivery app, Snappy Shopper. Taking place at Gilmerton Grocers, she was cheered on by her seven-year-old son. Nicky filled six bags worth £154, all of which she'll be sharing with her partner John and their four children, aged two months to seven years. Nicky said: "I usually order from Snappy three to four times a week, but I never imagined I'd be picked for something like this. "It was nerve-wracking – and 60 seconds flew by faster than I expected!' Store owner Ram Thiyagarajah, who has run the shop on Gilmerton Dykes Street for 12 years and joined Snappy Shopper three years ago, said: 'The Snappy Shopper Dash is a brilliant way to thank our loyal customers and bring some joy to the neighbourhood. "Our partnership with Snappy Shopper has helped us serve the community more efficiently while staying connected to our regulars.' Gilmerton Grocers now fulfils nearly 200 delivery orders a day, allowing locals to support independent businesses while enjoying the convenience of shopping from home. Join Edinburgh Live's Whatsapp Community here and get the latest news sent straight to your messages To celebrate the event, new Snappy Shopper customers can enjoy £12 off their first two orders from Gilmerton Grocers using the code GILMERTON66. Snappy Shopper partners with local shops across the UK – including SPAR, Nisa, Premier and One Stop – delivering daily essentials, from milk and bread to household goods, in under 30 minutes. The app is available to download now on the App Store or Google Play.
Yahoo
14-02-2025
- Business
- Yahoo
Spread the love with Valentine's Day food deals! Get heart-shaped pizza, pasta and more
Valentine's Day is here, and most romantics don't plan to let inflation ruin their holiday. One in seven (71.8%) expect to spend more this Valentine's Day than they did in 2024, a survey by restaurant tech firm Snappy found. An annual survey by the National Retail Foundation predicts Americans will spend a record-breaking $27.5 billion on the 2025 holiday, with the average shopper spending nearly $189. Of the 1,084 U.S. adults surveyed by Snappy, a majority (60%) plan to spend $50 to $100 a person on dining out on Valentine's Day this year. The survey found that for many, important factors in choosing where to dine include Valentine's Day specials (45.9%) and price (34.1%). Also important, they said, is ambiance (41.2%) and reservation availability (32.9%). Speaking of reservations, many said they made them two to four weeks in advance (47.1% did), while another 12.9% made them even over a month ahead of time, the survey found. But you can still get in on reservations and specials for Valentine's Day. Here are some options — and don't forget to check your local restaurants' social media accounts for more deals. Valentine's Day candies to avoid due to Red Dye 3 — the newly FDA-banned color additive : A Sweet Deal for Two (starts at $55, for dine-in and takeout) available from Feb. 10 to 16 includes one starter, two entrées – including heart-shaped pizzas – and a dessert. : You can get Heart-Shaped Pizzas with your favorite toppings (starting at about $26.99) and add a slice of Sweetheart Cherry Pie Dessert Pizza for $5.99 with any pizza purchase (excluding mini pizzas). : Get a heart-shaped pizza until Feb. 16 for $11.99. : When you buy a heart-shaped pizza through Feb. 28, Peter Piper will donate $1 to local Children's Miracle Network Hospitals in 11 cities across Arizona, California, New Mexico and Texas. : Get heart-shaped pizzas starting at $11.99 nationwide until Feb. 17. Bellita Pasta: Get Bellita's "Valentino," a festive and gluten-free pasta made from red beets online for $10.95. : Barilla Love, another heart-shaped pasta, is available for purchase online, or in-person at a select Barilla retailer near you. Barilla's Love will also be served at Nordstrom Restaurant Group locations throughout February. : Get heart-shaped trays through Feb. 22, while supplies last. Customers interested in purchasing a Heart-Shaped Tray can choose from various sweet and savory menu options, including 30-count nuggets, 10-count Chick-n-Minis, 12 fudge brownie halves, or six chocolate chunk cookies. : All biscuits are heart-shaped through Feb. 16. Members of the My Rewards loyalty program can get a BOGO biscuit deal through Feb. 16, too. The bakery chain has a special BOGO deal on Asiago Bagel Stack sandwiches on Feb. 13-14 with code BAEGEL. Select cafes in the New York City area will also free heart-shaped Cinnamon Crunch BAEgels, while supplies last. : Get a heart-shaped "Crazy for You Cake" made with your favorite ice cream and cake flavors and topped with fudge accents, chocolate drips and Oreo and buttercream rosettes for $21.99, or try Love Potion #31, a limited-edition ice cream flavor made with white chocolate and raspberry ice creams, raspberry-filled chocolate hearts, raspberry swirls and chocolate-flavored chips. : Limited-time Valentine's Day treats include the Red Velvet Cake Blizzard Treat, made with red velvet cake pieces and cream cheese icing, and the Red Velvet Blizzard Cupid Cake, which has red velvet cake pieces and cream cheese icing in layers of vanilla soft serve, topped with Red Velvet Cake Blizzard Treat. Dunkin': In honor of the "sweetest day over," Dunkin' is offering customers the chance to purchase "Cupid's Choice Specialty Donut" a strawberry sprinkled doughnut filled with Bavarian Kreme and the "Brownie Batter Specialty Donut," a chocolate sprinkled doughnut filled with brownie batter-flavored butter creme. Other classic doughnuts are also available in heart shapes with pink, red and white sprinkles, as will the seasonal Pink Velvet Macchiato and Frosty Red Velvet doughnuts. : Limited-time cookie specials available through Feb. 23 include Red Velvet, Red Velvet Cheesecake Filled Classic and Cupid's Cookies 'N Cream – and Heart Cookie Cakes (available through Feb. 16, require a 2-hour lead time). : Choose from four new heart-shaped doughnuts, which includes the "You Make My Daisy Doughnut," "Blooming Heart Doughnut," "Love You Bunches Doughnut," and the "You Are My Sunshine Doughnut" from Krispy Kreme's "Hearts In Bloom" collection through Valentine's Day. Doughnuts from the Valentine's Day drop can be found at Krispy Kreme, or in select grocery stores. : The Valentine's Day menu includes individual cheesecakes with chocolate topping and a conversation heart topper, chocolate-covered strawberries, Linzer Heart cookies, plus sugar and frosted sugar cookies. : The bakery chain's Valentine's Day menu includes Chocolate-Covered Strawberry Heart Cake, Valentine's Double Chocolate Frasier Cake and Valentine's Chocolate-Covered Strawberry Supreme Croissants and more special foods. Members of the PB Rewards loyalty program can also get 2x Points on all Valentine's Day menu item purchases through Feb. 14 and get a BOGO pastry deal on Feb. 17 for Random Acts of Kindness Day. : The French-Asian bakery chain has a special limited-time 'Fall in Love with Chocolate" collection including items Heart Chocolate Cake, made with chocolate buttercream and decorative chocolate hearts, Chocolate Lovers Cake, Red Velvet Bliss and Valentine's Cloud Cake. : Choose from two limited-time frozen yogurt flavors — Salted Caramel Cheesecake and Chocolate Strawberry Swirl — and limited-time-only Gummy Diamond Hearts toppings, plus get a collectible Teddy Bear Heart promotional spoon. — USA TODAY contributed to this report. This article originally appeared on Austin American-Statesman: Valentine's Day 2025: Where to get heart-shaped foods in Texas
