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USA Today
21-07-2025
- Entertainment
- USA Today
Pumpkin Spice Latte returns to Starbucks menu. Here's when you can get one
Pumpkin Spice Latte fans, your favorite time of year draws near: Starbucks is bringing back the popular autumnal drink nearly a month before fall officially begins. The Pumpkin Spice Latte will return to the premium coffee chain's menu on Aug. 26, the company said in a news release shared with USA TODAY. That date fits right within the range when Starbucks historically has opened the Pumpkin Spice Latte, or PSL, season in the past. First introduced in 2003, the return of the PSL has become an annual rite of late summer since Starbucks introduced the drink in 2003. Over the last two decades, customers have looked forward to the PSL's return, usually near the end of August. Liquid Death: Canned water brand expands into energy drinks: What to know about Sparkling Energy Also returning as part of Starbucks' fall menu are the Pumpkin Cream Cold Brew, Iced Pumpkin Cream Chai, and Pecan Crunch Oatmilk Latte. Newcomers to the menu include Italian Sausage Egg Bites and a Pecan Cortado. The Cortado, a new style of coffee drink Starbucks added earlier this year, is made with three ristretto shots of Blonde Espresso and steamed milk (ristretto espresso shots are smaller and more concentrated than traditional ones). A current option is the Brown Sugar Oatmilk Cortado. What is in the Pumpkin Spice Latte? The PSL, which Starbucks says is its most popular seasonal beverage – available hot, iced or blended – is made with real pumpkin flavor; pumpkin-related spices, including cinnamon, nutmeg and clove; Starbucks Signature Espresso and steamed milk. The drink is topped with whipped cream and pumpkin pie spices. Can't wait for the Pumpkin Spice Latte return? Go shopping The desire for pumpkin spice drinks and foods – and Starbucks' PSL itself – doesn't appear to be lessening. Searches on Google for "pumpkin spice" and "PSL" are slightly ahead of schedule compared to recent past years. More people attest they "love" pumpkin spice products, found an October 2024 survey of 1,000 U.S. consumers, with 90% of respondents saying they love pumpkin spice products, up from 85% in 2023, while those who "hate" the products fell from 15% to 10%. About one-fourth of the respondents declined to vote for "love" or "hate" pumpkin spice products. If you need that pumpkin spice flavor even sooner, limited-time flavors of Starbucks coffees and creamers, including Starbucks Pumpkin Spice Latte Inspired Creamer (in dairy and non-dairy options), are hitting stores and online retailers now. And in early August, ready-to-drink (RTD) beverages including Starbucks Pumpkin Spice Flavored Coffee (Iced Espresso and Frappuccino Chilled Coffee Drink) are returning to grocery stores, national retailers, convenience stores and gas stations for a limited time. When has the Pumpkin Spice Latte returned to Starbucks' menus in the past? Here's when Starbucks has launched its fall menu, which includes the PSL, in the past: Contributing: Greta Cross Mike Snider is a national trending news reporter for USA TODAY. You can follow him on Threads, Bluesky, X and email him at mikegsnider & @ & @mikesnider & msnider@ What's everyone talking about? Sign up for our trending newsletter to get the latest news of the day


Indianapolis Star
21-07-2025
- Entertainment
- Indianapolis Star
Pumpkin Spice Latte returns to Starbucks menu. Here's when you can get one
Pumpkin Spice Latte fans, your favorite time of year draws near: Starbucks is bringing back the popular autumnal drink nearly a month before fall officially begins. The Pumpkin Spice Latte will return to the premium coffee chain's menu on Aug. 26, the company said in a news release shared with USA TODAY. That date fits right within the range when Starbucks historically has opened the Pumpkin Spice Latte, or PSL, season in the past. First introduced in 2003, the return of the PSL has become an annual rite of late summer since Starbucks introduced the drink in 2003. Over the last two decades, customers have looked forward to the PSL's return, usually near the end of August. Liquid Death: Canned water brand expands into energy drinks: What to know about Sparkling Energy Also returning as part of Starbucks' fall menu are the Pumpkin Cream Cold Brew, Iced Pumpkin Cream Chai, and Pecan Crunch Oatmilk Latte. Newcomers to the menu include Italian Sausage Egg Bites and a Pecan Cortado. The Cortado, a new style of coffee drink Starbucks added earlier this year, is made with three ristretto shots of Blonde Espresso and steamed milk (ristretto espresso shots are smaller and more concentrated than traditional ones). A current option is the Brown Sugar Oatmilk Cortado. The PSL, which Starbucks says is its most popular seasonal beverage – available hot, iced or blended – is made with real pumpkin flavor; pumpkin-related spices, including cinnamon, nutmeg and clove; Starbucks Signature Espresso and steamed milk. The drink is topped with whipped cream and pumpkin pie spices. The desire for pumpkin spice drinks and foods – and Starbucks' PSL itself – doesn't appear to be lessening. Searches on Google for "pumpkin spice" and "PSL" are slightly ahead of schedule compared to recent past years. More people attest they "love" pumpkin spice products, found an October 2024 survey of 1,000 U.S. consumers, with 90% of respondents saying they love pumpkin spice products, up from 85% in 2023, while those who "hate" the products fell from 15% to 10%. About one-fourth of the respondents declined to vote for "love" or "hate" pumpkin spice products. If you need that pumpkin spice flavor even sooner, limited-time flavors of Starbucks coffees and creamers, including Starbucks Pumpkin Spice Latte Inspired Creamer (in dairy and non-dairy options), are hitting stores and online retailers now. And in early August, ready-to-drink (RTD) beverages including Starbucks Pumpkin Spice Flavored Coffee (Iced Espresso and Frappuccino Chilled Coffee Drink) are returning to grocery stores, national retailers, convenience stores and gas stations for a limited time. Here's when Starbucks has launched its fall menu, which includes the PSL, in the past: Contributing: Greta Cross Mike Snider is a national trending news reporter for USA TODAY. You can follow him on Threads, Bluesky, X and email him at mikegsnider & @ & @mikesnider & msnider@


USA Today
17-07-2025
- Business
- USA Today
Liquid Death expands into energy drinks: What to know about Sparkling Energy
Liquid Death, the brand known for marketing canned water like it's a heavy metal band, is expanding into the energy drink space, the company confirmed to USA TODAY on July 17. The company said in an emailed statement it will launch Sparkling Energy nationwide in January 2026, calling it a "better-for-you energy drink line." Liquid Death says the energy drink category has "gone overboard with caffeine" and Sparkling Energy will contain an "unextreme caffeine" level of 100 mg per can, making it "equal to a cup of coffee." 'We thought, 'Let's have a sane level of caffeine, that's equal to a cup of coffee, because it seems like the category has gone a little caffeine-crazy',' said Liquid Death's founder and chief executive, Mike Cessario, in an interview with the Wall Street Journal, which first reported the move. Liquid Death says its caffeine is "naturally sourced from coffee beans" and that its energy drink line will have no sugar, sucralose, aspartame or erythritol. The brand says its energy drinks will be sweetened with a "unique blend of stevia and allulose, which has shown to maintain blood sugar levels, and have essential B12 and C vitamins." What flavors will Liquid Death energy drinks be available in? According to a LinkedIn post from Cessario, the energy drinks will be available in four flavors: How much will Liquid Death energy drinks cost? The company told USA TODAY the price for the drink will vary "based on channel," however according to reporting from the Wall Street Journal, Liquid Death plans to sell its energy drinks for around $3, roughly the same price as its competitors. How much caffeine is in other popular energy drinks? According to Red Bull's website, a 12-ounce can of its energy drink contains 114 mg of caffeine. Meanwhile, a 16-ounce can of the original green Monster Energy contains about 160 mg of caffeine. An 16-ounce can of Bang Energy drink contains about 300 mg of caffeine. Celsius says that Celsius and Celsius Vibe drinks contain about 200 mg of caffeine per can, Celsius Essentials contain about 270 mg of caffeine per can, and Celsius On-The-Go powders contain about 200 mg of caffeine per packet. Cleisus Hydration powders contain no caffeine. Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at Gdhauari@