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The AOL hacking tool that invented phishing and inspired a generation
The AOL hacking tool that invented phishing and inspired a generation

Yahoo

time27-07-2025

  • Entertainment
  • Yahoo

The AOL hacking tool that invented phishing and inspired a generation

If you were a teenager on America Online in the mid-'90s, there's a good chance you got it. Unlike a lot of the files flying around the early warez scene, this one wasn't a piece of pirated software like Photoshop 3.0 or a beta of Windows 95. It was a small Windows add-on program for AOL, and it wasn't made by a software company, but by a hacker calling themselves 'Da Chronic.' When you launched it, the title screen depicted the giant disembodied head of AOL CEO Steve Case floating in a sea of flames, set to a funky excerpt of Dr. Dre's 'Nuthin' but a 'G' Thang.' The title, rendered in 3D, spelled out just how far outside of the known, pixelated world you had come: 'AOHell.' Number of housing markets with falling home prices jumps sharply to 109—up from 31 in January The Trump administration is pushing to open new coal mines that will likely never turn a profit Here's exactly how much you'll save on your 2026 taxes, by income bracket: Trump's One Big Beautiful Bill benefits In 1995, AOL was how most people in America were getting online, most of them for the very first time. Dialing in over landlines on 14.4 or 28.8 kbps connections, what you heard when you logged on was 'Welcome!' and 'You've got mail!'—as if the internet was your new home away from home. And yet, while it began offering access to the nascent World Wide Web that year, AOL itself wasn't really the internet; it was more like a walled, manicured garden, with a set of cheery web-page-like brand-filled spaces known as 'keywords' and a growing warren of official and unofficial chatrooms. Its blinkered vision of the internet made it, as some have noted, the Facebook of its time. This story is part of 1995 Week, where we'll revisit some of the most interesting, unexpected, and confounding developments in tech 30 years ago. AOHell, initally released in November 1994, was the first of what would become thousands of programs designed by young hackers to turn the system upside down. Built with a pirated copy of Microsoft Visual Basic and distributed throughout the teen chatrooms, the program combined a pile of tricks and pranks into a slick little control panel that sat above AOL's windows and gave even newbies an arsenal of teenage superpowers. There was a punter to kick people out of chatrooms, scrollers to flood chats with ASCII art, a chat impersonator, an email and instant message bomber, a mass mailer for sharing warez (and later mp3s), and even an 'Artificial Intelligence Bot.' Crucially, AOHell could also help users gain 'free' access to AOL. The program came with a program for generating fake credit card numbers (which could fool AOL's sign up process), and, by January 1995, a feature for stealing other users' passwords or credit cards. With messages masquerading as alerts from AOL customer service reps, the tool could convince unsuspecting users to hand over their secrets. Da Chronic and his collaborators, The Rizzer and The Squirrel, called this technique 'fishing,' or, using the hacker spelling, 'phishing.' According to Da Chronic, this was a form of protest. As he explained in his Read Me file (and told reporters who managed to reach him), AOL regularly cracked down on hacker chatrooms, but seemed to do little about the many 'pedophiles and child abusers' who were using its platform to trade GIFs and prey on its young users. Outraged by the hypocrisy, he wanted to send a message to the internet's first corporate overlords. 'I think having 20,000+ idiots using AOHell to knock people offline, steal passwords and credit card information, and to basically annoy the hell out of everyone is a good start,' he wrote. Of course, Da Chronic—actually a 17-year-old high school dropout from North Carolina named Koceilah Rekouche—had other reasons, too. Rekouche wanted to hack AOL because he loved being online with his friends, who were a refuge from a difficult life at home, and he couldn't afford the hourly fee. Plus, it was a thrill to cause havoc and break AOL's weak systems and use them exactly how they weren't meant to be, and he didn't want to keep that to himself. Other hackers 'hated the fact that I was distributing this thing, putting it into the team chat room, and bringing in all these noobs and lamers and destroying the community,' Rekouche told me recently by phone. 'And in my eyes, that's the exact opposite of what's happening… They're script kiddies—but so what? We were in their shoes a couple years ago, and one of these little fuckers is going to end up creating something cool anyway.' Still, he wasn't really thinking about where this was all going. He couldn't anticipate the fame that would come with being AOL's most famous hacker—and later, the fear and paranoia. (This was the year that Hollywood released The Net and Hackers and the FBI arrested Kevin Mitnick.) At the time, as phished accounts circulated among young hackers like currency, AOL blamed Da Chronic's program for millions of dollars in losses and fraud. It would be another fifteen years before Rekouche would discover that his program had also pioneered the technique of automated phishing, and coined the term for one of the cornerstones of modern cybercrime. 'It's messed up,' he says. 'Psychologically, how do you explain that?' Rekouche also couldn't have imagined what else his program would mean: a free, freewheeling creative outlet for thousands of lonely, disaffected kids like him, and an inspiration for a generation of programmers and technologists. By the time he left AOL in late 1995, his program had spawned a whole cottage industry of teenage script kiddies and hackers, and fueled a subculture where legions of young programmers and artists got their start breaking and making things, using pirated software that otherwise would have been out of reach. 'AOHell made me want to learn to program,' Steve Stonebraker, a cybersecurity expert and host of the podcast AOL Underground, told Klint Finley in 2022. 'It was the starting point for this whole generation.' (He interviewed Rekouche on his podcast that year.) In 2014, Case himself acknowledged on Reddit that 'the hacking of AOL was a real challenge for us,' but that 'some of the hackers have gone on to do more productive things.' When he first met Mark Zuckerberg, he said, the Facebook founder confessed to Case that 'he learned how to program by hacking [AOL].' Rekouche's relationship with his creation, and a lot of the digital world, remains complicated. It's not hard to feel nostalgia for the early AOL scene, with its pseudonymity and sense of possiblity, where 'we were just exploring the internet for the first time, and causing chaos and being delinquent and finding friends.' He's spent many years reckoning with his program's creation, (including writing a paper about early phishing) and wrestling with his own offline demons. But these days, he tries not to dwell too much on the legacy of AOHell, or what's become of the internet, and the algorithmic hellscapes where criminals and conglomerates are still finding new ways to manipulate users. 'If I did,' he says with a laugh, 'I might have to go rogue and start destroying again.' This interview has been lightly edited and condensed for clarity. When did you first get online? I got on AOL in early '94 when they were still on version 1.1 of Windows. It was me and my sister—she rented the computer and we shared it. AOL had a public rooms list, and then a customs rooms list where people can make their own rooms. That's how I found the Tips and Tricks room. What was it like to be in there? I don't think I'd ever been in a chatroom before, maybe once on a bulletin board. I was kind of like a loner social outcast anyway, so it was my groove. I liked it because it was social, yet you still had some distance from everyone. But I just fell in love with it, finding kids on there that were like me, that were kind of smart and nerdy and just into the things that I'm into. And it was a blast. I was just learning about computers. I didn't know anything about them. We had an old slow computer, and so I had to learn all kinds of tricks just to get my thing to work. What was one of the coolest tricks you learned? It was called IM stealing, and basically what you would do, on a Windows keyboard, you'd hold the alt key, and you'd type in 0 1 2 8, and then release the alt key. And that would create this special character, an eight bit Unicode character, that AOL's backend system wasn't built to properly filter. So you know buffer overflows? A lot of exploits on the web have to do with parsing problems, where you can insert code into a field, and if the parser doesn't parse it right, then the code is actually executed. That's exactly what was happening back then, in '94, except through AOL's proprietary system. They never expected somebody to type in an eight bit unicode character like that. And what would happen was the most wild thing: apparently every IM that was sent on AOL at that particular second would get rerouted to your computer. And so as soon as you sent that character, a dozen IMs would pop up on your screen, with all these people talking to you, in the middle of their conversations. The person they were talking to, their name would turn into your name. The first time I did it, this guy's like, You son of a—I'm reporting you hackers! You did this again—this is the last time! [laughs] It's like, get off my lawn! Looking back, I think that's what hooked me, that thrill. I was very, I wouldn't say antisocial but anti-authoritarian. I quit high school at 15. The way I looked at school—at least the North Carolina Public School system—is that it was a prison. And my family life wasn't great. And so, without going into a lot of personal stuff, I always had this whole anti-authoritarian attitude. So getting onto AOL and doing this stuff and seeing these tricks and finding these other mischievous kids like me, it was just a great fit. I don't know if you remember, but to get on AOL, you only had those 10 hour [floppy trial] disks. Me and my sister figured out that you can get 'em through magazines at the bookstore. And after you spent your 10 free hours, of course you had to start paying $2.95 an hour. And to me back then, that was way too expensive. But it was like crack. I mean, I loved it so much, it became an obsession: Okay, how do I get more of these 10 hour disks? This was before AOL started sending disks and then CDs to almost every home in America. So: at some point, your free hours run out. How did the more serious hacking start? As far as illicit activity in general, it started with creating an account with a false name and a fake bank account number to get free hours—you could create an account by just putting in your routing number and your checking account number, because I hadn't yet discovered how to generate credit cards. How did you get from there to AOHell? We stopped hanging out in Tips and Tricks and started creating our own public rooms, with various names of hackers. And TOS Advisor [the screenname for AOL administrators] would just come around and shut us down. So my friend Rizzer says, Hey, why don't we just all agree to go into private room hack? And so we did, and all our friends—it was about 15, 20 people tops that would rotate in and out of this room—we would have macro programs that would perform tricks for us. Mostly it was scrolling ASCII art. One day Rizzer shows me this thing that he made. It was basically a Windows form with a button on it. You enter in someone's screen name and what you want the person to say, and you just hit a button. It performed text manipulation for you. And text manip was a way to talk using someone else's name in the chat room. I'm like, 'Dude, this is awesome. How did you make this?' And he told me it was something called Visual Basic. And so I download it, and all I can think of is: okay, all the tricks that we do—Text manip, ghost [a trick that cleared a chat room of all conversations], all that stuff—we need to have functions for all of it. And I want to get this out there. I want to make a cool-ass program everybody can use, and distribute it. I released AOHell version 1 beta 1 by myself, but I learned from Rizzer's beta code. And then I'm like, Hey, why don't we just work on AOHell together? And then we just had feature after feature. What kind of response did you get from the l33t hacker scene on AOL? There was pushback. There were people who would tell me, these are our secrets! There were people that just hated the fact that I was distributing this thing, putting it into the team chat room, and bringing in all these n00bs and lamers and destroying the community. And in my eyes, that's the exact opposite of what's happening. Like, we're creating a cool place and yeah, these little 14-year-olds are coming in—they're script kiddies, but so what? We were in their shoes a couple years ago and one of these little fuckers is going to end up creating something cool anyway. And then there was my original core group of friends from AOL who didn't give a shit about AOHell at all, because they just basically moved on to [Internet Relay Chat] and other things. And ironically, those are the people that I ended up putting in the greets of AOHell [laughs]. So, after they all basically migrated to IRC, I would have my social life there, and then on AOL my whole idea there was just to build this tool. Where you were already a legend. Once you start getting, like, fame—everybody knew who I was—then you start getting hundreds and hundreds and hundreds of people. I couldn't be myself. I couldn't even identify myself. If I go into a chat room with my name, first of all, nobody would believe me. Second of all, if they did, it would just be a bunch of chaos. [laughs] The media was starting to write about it, too. I subscribed to PC World and I remember getting the magazine in the mail and them having a short article on AOHell. And when I saw that physically in print for the first time, that's really when it hit me. But it was all surreal. It was wild, dude. Were you concerned that AOL was going to come after you at some point? I became more paranoid about that later, as things really got big, and I realized just what the hell I had done. But at first, not so much. I just didn't give a shit. Like: what do I have to lose? I didn't have any prospects of doing much anyway. Well, you were learning so much at the time. What was that like? The very first coding stuff I picked up from Rizzer, and then I would download books and try to read the help files. It was mostly a trial and error process. I was not one of these types that sat down and learned how to program and then learned all the proper formalities, and then go and try to tackle a problem. I came at it from the reverse end where, Okay, this is a problem, or I want to do this particular really cool thing. How do I do that in this code? Let's experiment. And then I had to learn error handling and certain things like that. But it's like spaghetti: I understand kind of what this does; let's throw some shit together and see what happens. But it worked. There were people making high level programs that were on the scene at the same time as me, and they would look at my code and snicker. But the thing with me was, I didn't give a shit. Because it only mattered what the end user sees. Does this feature work? Is it cool as fuck to look at? Yes. Does it take two seconds longer to function because I'm a shitty programmer? Yes. But does that matter in the long run? Does the 14-year-old on the other side of the screen give a shit, because he's able to flood all his friends offline and act like a God? Yes, it took two seconds longer because I'm not an efficient programmer, but I came up with this cool idea, and made it work, and this kid's a God in front of his friend's eyes—or whatever kids get off on. That's the way I looked at it, at least. What was your favorite part of AOHell? I didn't really use it that much. I was just into developing it. The thing I used was the Phisher. Obviously, that was a tool that I needed for myself first and foremost. The other stuff, to be honest with you, the whole spamming of chat rooms, doing the ghost tricks and all that stuff, that was over for me. I cared about creating a tool to do it and getting people on it, and getting people to like it and finding out new cool things to do. The ability to modify your online experience, to have freedom and control in a place like this, that was revelatory. And yet on the internet now, that feels so . . . distant. I can't imagine somebody doing that on Facebook today. They'll kick you off if you create a Google extension that helps you in the slightest bit on Facebook, or an extension that keeps your privacy or does a little cool thing here and there. That's totally not allowed. How did you guys get into phishing? My friend Dave [Lusby aka Soul Crusher], he was using a 286 computer and the DOS version of AOL because he couldn't even afford the Windows version. He's like, Dude, this is how you can get online for free. You just send these new members this IM telling them you need your, their, you need their password for X, X, X, Y, and Z. And then I'm like, what? [Laughs] And, oh, that totally makes sense. Because they have no experience online. When you were using the Phisher, or Fisher as you sometimes called it, how many passwords could you get in one night from the new member chatrooms? I want to say I'd open up the text file and see about 50 of 'em in there. That's a busy night. [laughs]. I mean, it's not like today, where everybody knows what phishing is, unless you're really naive. Yeah, though some phishing has grown really sophisticated. And now of course you got the AI stuff, and that is putting a wrench in the mix too. True. You also had an 'Artificial Intelligence Bot' in AOHell, right? I mean, it's not a large language model. It's a kind of classic AI that Marvin Minsky talked about in the sixties at MIT, where you tried to get certain computer automation happening. That was my favorite part of AOHell actually. That was the most complicated, and the one I put the most time into. And it was probably the least used and buggiest feature of the whole thing! How did it work? It was a system that would read the chat room and read your IMs, then perform functions based on events. An event could be, Bob41 IMs you. When that event happens, you can send him an IM back, you can send an email, you can send something to the chat room, you have three or four different options. So it was programmable in a way, where you get dozens and dozens of different combinations of things that could happen. That was inspired by the scripts on IRC. IRC was very much automated like that, so that if somebody comes into the chat room, they could be auto greeted, you could send the person a file automatically with a script, stuff like that. But there was absolutely nothing like that for AOL, of course. I'm sure it was buggy because it was pretty complicated. There was a mass mailer too. That worked on the same kind of technology. Basically, you could advertise what files you had to people in the chat room, and then somebody could say, I want such and such. And then AOHell would go into your email and send those files to each person in the queue. That was really freaking complicated, and it was buggy as shit, but it did work for the most part. I built the proof of concept, but it was something that other people perfected, because the whole warez community relied on that kind of thing. How do you feel about this era of AI and large language models? It's like any tool. There's good and bad aspects to it. First of all, AI is a major fraud in the sense that they're projecting this thing to be 'sentient' in a few years. Anybody who has any kind of real minute understanding of philosophy or linguistics or artificial intelligence is going to tell you that this stuff is hype. But I think it's going to be funny, because AI is always going to be super stupid In some ways that are going to be super obvious, and in other ways, it's going to slip through the cracks and be able to fool people. But I have used it a little bit, including for coding. There's a lot of stuff that's coming out where I think, I should look at this like I looked at Visual Basic. Back in '93 and '94, that was really a game changer. If you didn't write a Windows program in VB, before that it was Visual C ++. And there's no way I would've ever been able to build anything with Visual C ++, with my level of understanding of computers back then. So when I see these AI coding tools I think, this might be like today's Visual Basic. They take out a lot of the grunt work. And as you said, large language models are making phishing , too. I was looking into a little bit of that, how you can basically use an LLM with an add-on a search function add-on to be able to crawl the web and pick up, I guess we call it open-source intelligence, and then use that data to craft dynamic phishing emails. Oh wow. But of course. It's weird, because you have to understand psychology and you have to understand how computers work fairly well to build something that does that. It's hard to really profile the kind of person that's going to build something like this, because who was I? I was just some dropout high school kid, you know, on a computer that I couldn't even afford. I didn't have any qualifications or anything like that. So you don't know who your adversary is going to be, who's going to understand psychology in some nuanced way, who's going to understand how to put some technological pieces together, using AI, and build some really wild shit. This social engineering ability: what is that? I think people have certain knacks for it. I was basically raised by two women: my mom, who was a social worker who knew a lot about psychology, and my sister, who was seven years older than me, and very smart. Growing up, there was a lot of acrimony and stuff in my family, and me being so young. My cousins were a decade older than me, my sister's seven years older than me, and we're all attacking each other, and I'm trying to survive. Plus, my mom would have these psychology books on her bookshelf. And I remember being like 10 years old, picking them out and reading them. I didn't understand everything obviously, but I understood, I think a fair amount of it. Also I remember being about 8 years old, and my mom telling me things like, you know that boy at school, who's picking on you? They're doing that because they feel bad about themselves. They have a self-image problem. And so I was always kind of reading into things in the background. How did that impact how you perceived people? As a matter of fact, I'd say a lot of my life has been spent in self-discovery and figuring out who I am, what happened, why I became the way I was, who I really am, how I stand in, in contrast to what, what I was, what I experienced. Let's face it, what I did with AOHell, there's obviously some psychological shit going on with somebody who writes something like that, and releases it to everybody. Like, I didn't have all my moral ducks in line, so to speak. How did you end up leaving AOL? I released the last beta of version three in September of '95. And I was already getting burned out by it. And my life was changing in other ways. You gotta remember, I started in November of '94, and I stopped the following September. So for 11 full months, this was my life. And I knew it was getting too big. When I started, it was the only program, and then I built on it, and then AOL just started growing and growing so fast. And suddenly within a few months, there's like a hundred different programs and all these people in the community. AOL was also starting to crack down on the community, too. The month you left, the hacker Happy Hardcore—who would soon be for authoring his own Mac program, AOL4FREE—released an internal AOL email indicating that the company was working with federal law enforcement to find you. I didn't even see that until years later. In '98 or '99 I ended up going to California and meeting this kid who was into the AOL scene. He was the first one to tell me about Happy Hardcore and that he got busted. And he had a scan of the $50,000 check that his dad had to write for him. And I'm like, whoa, I had no idea about any of that. I was just tripping balls. I was just grateful that I wasn't busted like that, because we didn't have any $50,000 to pay. [laughs] But for awhile after I left AOL, it was scary. In some ways, it became just too much. I'm like, this is beyond reality. And I can't talk about it in real life. And none of the people I know in real life know about it, for the most part. So it's like a separate world that I had to keep compartmentalized in a certain area of my brain. And it was like a hot stove. Going there brings up some shit. It also sounds like you found a way to understand and accept that part of your life. I'd already gotten over a lot of it. And then around 2009 I discover: holy shit, this is where phishing comes from? What do I do now? I proverbially shit my pants. It's like psychologically, how do you explain that? There's so many different dimensions to it. I do a lot of self study, and I understood the gravity of it, and how big this was. And yet, you know, I'm just little old me. I was also concerned with how I was going to come out with it, and how people I had relationships with were going to react to it. And most importantly, how the intelligence services of the United States were going to react to it—Homeland Security, NSA, whatever. I had all this weighing on my mind, and it was not small. How did you get through that? I did the best I could. I was enrolled in college, and I decided to write a paper about it. I figured, I'm going to write a very technical academic paper that's as unbiased, as technical, as truthful as I can be about it, and just put it out there and whatever happens, happens. I gotta get this off my chest. I kind of expected it would get more attention. But I was also kind of relieved that it didn't, because I was kind of afraid of that. I do believe it caught the attention of Homeland Security, but I think they realized pretty quickly that I was not a threat. [laughs] How do you think about your relationship to 'phishing' now? I see it as a very complicated thing. I feel good about where I've come to. I dealt with guilt for a lot of years. And that was only after I was able to overcome an aspect of myself that didn't want to think it was that bad. There was an aspect of myself that was proud of it, that was proud of AOHell in general. And I didn't know how to differentiate being proud of one aspect and acknowledging how horrible and awful this other thing was. And so there was a period of years where I learned to deal with that, and have a nuanced understanding of it and of myself, of who I am today and who I was then. I know I'm a decent person. I'm a good person. I created a tool. I did it as a kid, as part of a fun thing, with a bunch of other fun things. I knew it was wrong morally, but I had no idea it was going to spiral into this atrocity, or whatever word you want to use. That was just all happenstance and outta my control. So I don't blame myself. It's not like I created phishing, this abomination to the world, and that's my contribution, and I burn in hell. I don't think of it that way. Because I also think about how kids learned to program from it. All the way to Mark Zuckerberg getting on there and becoming a hacker. I'm more into tripping out over the fact that you could have an impact on the world just being some dude. I'm just some dude. That's trippy to me. Don't you think that if you hadn't included a system for phishing in AOHell, someone else would have built something like it? When I think back, that is kind of how I thought of it. It was kind of a way for me to escape the guilt and just be like, well, it would've happened anyway. But I'm not convinced that it would have. There's no evidence that it would have, that's been studied. We don't really know how it transitioned over [to the internet] very well. It's not something I want on my gravestone, but I'm cool with it. But I had to do a lot of personal growth and soul searching, and a lot of trial and error. There was a culmination of just getting that phishing stuff out of the way, that paranoia out of the way, not worrying about whether the NSA is looking over my shoulder and having that monkey off my back, coming clean, getting clean with my diet, all that stuff. And then, just understanding my family of origin, why I am the way I am. And over the last 10 years, just studying this stuff, thinking about it—I have notepads, just hundreds and hundreds of pages of notes about psychology, about things that happened in my life—I just worked through it. And I'm just at this point now where life is pretty decent. It's almost like you hacked yourself. Yeah, man. I look forward to what's coming next. This post originally appeared at to get the Fast Company newsletter:

Why Wealthy Americans Are Ditching Fancy Hotels For Vacation Homes
Why Wealthy Americans Are Ditching Fancy Hotels For Vacation Homes

Forbes

time16-07-2025

  • Business
  • Forbes

Why Wealthy Americans Are Ditching Fancy Hotels For Vacation Homes

Affluent Americans—especially the ultra-wealthy—are increasingly choosing private vacation homes over luxury hotel stays. An Exclusive Resorts villa on Peninsula Papagayo, Costa Rica Courtesy Exclusive Resorts The usual desires for privacy and more space drive the trend, while expectations of exceptional amenities such as concierge support, private chefs, housekeeping and in-villa spas have become the norm. In response more luxury hotel operators are adding villa-style (a.k.a. branded residential) accommodations to their properties, away from the maddening crowds. This year, according to Statista, the global vacation rentals market is expected to generate a revenue of $105 billion and reach $125 billion by 2029. But competition is fierce, as the proliferation of fractional ownership and private membership club models continues, with French luxury players like Fontenille Collection and Iconic House adding evermore dazzling, design-conscious properties to their books. Others, like Equity Estates, offer globetrotting investors the option to invest directly in their real estate portfolio and potentially reap the rewards of capital appreciation. Earning money while traveling? Imagine that. An Equity Estates holiday home in Tuscany, Italy. Courtesy Equity Estates But the latest salvo at the ultra-luxe end of the spectrum comes from Exclusive Resorts, a private membership club which is majority owned by AOL co-founder Steve Case, and comprises a $1 billion portfolio of more than 400 private residences across 75 destinations. 'We operate, and control 70-plus percent of the real estate. And because we have one primary shareholder that owns the majority of the organization, we have a tremendous amount of flexibility in terms of how we strategically manage the growth of the club,' James Henderson, CEO of Exclusive Resorts, told Forbes. Growth Requires New Tactics So, last month the company announced it is taking a minority stake in the Onefinestay vacation rental brand, owned by the French hotel giant Accor. Financial terms of the deal weren't disclosed, but it clearly enables Exclusive Resorts to cross-market across the two customer bases, and expand into new markets where it might not have a strong presence. Onefinestay lists about 3,000 homes, villas, and chalets across 40 destinations, including the gateway cities of London, Los Angeles, Paris and New York, and across the Caribbean, Tuscany, the South of France and Thailand. Both companies offer round-the-clock concierge support, airport transfers, housekeeping, and 24/7 guest assistance. 'For me, private villas and yachts are the most important kind of product out there for high net worth clients,' says Jaclyn Sienna India, CEO of Sienna Charles, a lifestyle and travel concierge agency. 'Because everything in that house or boat is all about you, and can be customized to very high standards. Staff can be handpicked, from the captain to the person serving you food.' Having complete control over the travel experience without the responsibility of maintenance and insurance of the real estate can be rather appealing. This is why Case's company is now breaking into the branded residential business, the first of which is a development being built on Costa Rica's Cacique Peninsula on the northwestern Pacific coast. 'Many of the club's members are not only frequent travelers—they're also active buyers,' said Henderson. 'By entering the branded residential market, we are providing our members with an opportunity to invest in homes backed by the same quality, trust, and service standards they have come to expect from the club. And for the first time, we're introducing an extended stay option—a request we've heard for years.' Inside the lounge at Nekajui, the new Ritz-Carlton Reserve in Costa Rica Jennifer Leigh Parker Destination: Costa Rica With a new Waldorf Astoria, Ritz Carlton Reserve, and an established Four Seasons, Costa Rica's Guanacaste province is very much the 'It' holiday destination this year. It's only about a 30-45 minute drive from Liberia's international airport and a key market for Exclusive Resorts. On Peninsula Papagayo, a stunning crescent-shaped peninsula jutting straight out into the Pacific Ocean, Case's company already owns and operates 21 four-bedroom villas or 'jicaros' (fruit bowls) complete with private pools, fully stocked kitchens, outdoor showers, and access to a private beach club. Of course, it doesn't hurt that the whole place is surrounded by lush tropical nature reserves, and that members can cruise down the hill in golf carts to avail themselves of the neighboring Four Seasons' spa, restaurants and golf course. Picture waking up to the sounds of the ocean, taking your morning coffee at sunrise on the private pool deck, and peering down a dramatic cliffside to see secluded bays and beaches beckoning with powdery white sand and turquoise waters. From here, your outdoor adventures begin. Costa Rica is an ecological marvel with jungles, rainforests, and active volcanoes, and people from all over the world come here for yoga or surfing retreats. If that's not your thing, you can easily explore other parts of Guanacaste on foot with epic guided hikes, take boat trips to spot whole schools of dolphins, fish for tuna or snorkel with sea turtles, dorado and colorful parrot fish in the surrounding waters. Pura vida , indeed. Peninsula Papagayo Costa Rica Residence Courtesy Exclusive Resorts The Villa Experience Immediately, you get the appeal. The bar is fully stocked, there are fresh flowers in every room and there are not one, but two outdoor showers to match your private plunge pool and jacuzzi bathtub. You promptly run and jump on the made bed (vertiginous ceiling heights allow it), squealing like a toddler with delight regardless of your age. As this is not a hotel, you can pretty much make as much noise as you want. Dance to the music. Use a megaphone to announce breakfast. Howl at the moon, like your new howler, capuchin and spider monkey neighbors! Their troops certainly won't complain, so this is going to be great. You live here now. That's your fridge, your espresso machine, and your brand new fluffy robe with matching slippers. Properly enrobed, you can fully embrace the fantasy that everything in the past is behind you, and you can finally just go stir that chilled martini Stanley Tucci keeps raving about. The concept of room service seems quaint, when a specific list of groceries can be delivered and a private chef can be summoned to whip up local dishes like red snapper baked in a banana leaf, ginger rice, and savory sofrito. This being Costa Rica, the real culinary gems are also the simplest: think fresh, ripe mangoes, avocados, bananas, and coconuts fallen straight from the trees. And we haven't even talked about the quality of their famous coffee beans. There's simply a lot to be said for this trendy style of travel. If you can afford the eye-watering membership fees. More From Forbes Forbes Virgin Atlantic Unveils Free Starlink Wi-Fi, OpenAI Partnership And More By Jennifer Leigh Parker Forbes Why Now Is The Time To Sail The Azores, In 12 Stunning Photos By Jennifer Leigh Parker Forbes LVMH Stake Helps Boutique Hotel Group Triple Its Growth Outlook By Jennifer Leigh Parker

Steve Case's Top Travel Bets: Costa Rica, Luxury Rentals, and Real Communities
Steve Case's Top Travel Bets: Costa Rica, Luxury Rentals, and Real Communities

Skift

time05-07-2025

  • Business
  • Skift

Steve Case's Top Travel Bets: Costa Rica, Luxury Rentals, and Real Communities

AOL co-founder Steve Case says his new Waldorf Astoria resort reflects more than just a real estate play. His hope is that the future of high-end tourism lies in community connections rather than resorts that are literally walled gardens. Skift Global Forum Be part of the most powerful room in global travel on Sept. 16-18 in New York City. Be part of the most powerful room in global travel on Sept. 16-18 in New York City. See the Agenda and Register Steve Case's latest hospitality project debuted in April on a Costa Rican peninsula that his investment firm has owned for nearly two decades. The Waldorf Astoria Costa Rica at Punta Cacique represents more than just another luxury resort. The AOL co-founder purchased the 600-acre Punta Cacique in 2006 through Revolution Places, his hospitality investment arm. After weathering the 2008 financial crisis and years of planning, Case has opened a resort that he hopes encourages guests to venture beyond its borders into local Costa Rican communities. It's part of Case's broader vision for travel as the executive chairman of Exclusive Resorts and the owner of several hotels worldwide. "When I first visited Costa Rica, which is over 20 years ago, it kind of felt like Hawaii when I was growing up 50 or 60 years ago," Case said. "It was just pivoting from farming to tourism." Born in Honolulu just before the state's admission to the Union in 1959, Case witnessed the islands evolve from an agricultural economy to a tourism powerhouse. The key, he argues, was creating vibrant destinations. "What I think people love about going to Hawaii is they venture out of the hotel to travel, drive around the island, and stop at some local restaurant," Case explains. "They use a resort as sort of a launch pad to explore real Hawaii." Waldorf Astoria Costa Rica Punta Cacique. Opened in April 2025, it's the first resort to open within the 600-acre P

Here's How Much Money You Can Save by Stocking Up on Essentials Now (Before Tariffs Hit Harder)
Here's How Much Money You Can Save by Stocking Up on Essentials Now (Before Tariffs Hit Harder)

Yahoo

time01-07-2025

  • Business
  • Yahoo

Here's How Much Money You Can Save by Stocking Up on Essentials Now (Before Tariffs Hit Harder)

Checking on the economy lately can be a depressing task. Between inflation, rising costs and tariffs put in place by the Trump administration, your dollar does not go as far as it used to. Consider This: For You: Since April, everyday goods have spiked in price due to the Trump tariffs and the worst hikes might be yet to come, which is why it's good to buy what you can now to avoid spending more money than you'd like to in the future. Here's how much money you can save by stocking up on essentials now (before tariffs hit harder). Average savings: Between 10 to 20% on average by buying these items in bulk now Rice, pasta, canned goods and other non-perishables for your pantry should be the first items to stock up on, according to James E. Francis, the founder and CEO of Paradigm Asset Management. 'These are things that are essential to almost every household, and their price tags can soar when demand rises,' Francis explained. 'A stash of these things now, particularly in bulk, is insurance against the price spikes you'll encounter when you run through the stuff in your pantry over the next few months.' 'Avoid stocking goods that have a short shelf life or have unstable prices,' advised Steve Case, a finance and insurance consultant with Insurance Hero, adding that products which have the likelihood of price alterations may not be directly affected by tariffs, and the hoarding of such products may lead to wastage or unnecessary expenditure. Read More: Average savings: Between 10 to 30% on average by buying these items in bulk now This includes products such as toilet paper, cleaning supplies and toiletries because they are always needed, do not expire and, in Francis' view: 'The last thing you want is to be paying a premium because the shelves are devoid of items. The savings really start to add up here, especially if you get a bulk discount. This isn't hoarding-it is being prepared and saving money.' Case illustrated this point with the example of purchasing a six-month supply of cleaning products today, when prices are stable, can save consumers approximately 10 to 15% off of waiting. 'This accumulates, particularly on items that are used regularly,' Case described. 'Consider how much you spend each year, and work out savings on a small rise in prices, which might well be $20 to $30 or more a year.' Average savings: Between 5 to 15% on average by buying these items in bulk now Whether that's a more energy-efficient washing machine or a new fridge, Francis recommended that consumers should spend time factoring in those upfront expenses, which while hurting for a little bit will save them down the line in utility bills. 'By buying those things at today's prices, you can shield yourself from the worst of the price inflation,' noted Francis. 'The stocking up of necessities before the imminent tariffs can be a great cost-saving strategy, but it needs to be done strategically,' concluded Case. 'Stock up on durable items that you are certain will be increasing in price.' More From GOBankingRates Clever Ways To Save Money That Actually Work in 2025 This article originally appeared on Here's How Much Money You Can Save by Stocking Up on Essentials Now (Before Tariffs Hit Harder) Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Exclusive Resorts Takes Stake in Accor's OneFineStay — Exclusive
Exclusive Resorts Takes Stake in Accor's OneFineStay — Exclusive

Skift

time24-06-2025

  • Business
  • Skift

Exclusive Resorts Takes Stake in Accor's OneFineStay — Exclusive

The partnership with OneFineStay, which offers hand-picked luxury homes and personalized concierge services, represents a strategic expansion of both companies' reach in the affluent traveler segment. Exclusive Resorts, the luxury travel brand, has reached a strategic agreement with Accor to take a significant minority stake in the French hotel giant's OneFineStay luxury vacation rental brand, the companies confirmed. "OneFineStay will power our villa rental strategy," Exclusive Resorts Chairman Steve Case told Skift exclusively. "We're launching a luxury villa rental business, which OneFineStay will anchor." Financial terms of the deal weren't disclosed. Exclusive Resorts told Skift it was taking "a significant (not majority) interest" in OneFineStay. The partnership, signed a week ago, gives Exclusive Resorts "a minority interest" in the high-end home rental service. Accor acquired OneFineStay in 2016 for $168 million, betting on the growing demand for luxury alternative accommodations. But it had to take a writedown of an unpublicized amount

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