Latest news with #SweetheartSaloon


Fashion Network
05-05-2025
- Entertainment
- Fashion Network
Clarins debuts lip bar pop-up in SoHo
French prestige beauty brand Clarins opened over the weekend a two-day immersive pop-up experience celebrating the debut of its new Water Lip Stains and a 10th Anniversary Limited Edition Lip Oil in Shade Iconic 54, along with other iconic favorites. Dubbed "Sweetheart Saloon", the 'Texas-meets-Parisian' pop-up blended Clarins' signature French glamour with Southern charm in a unique beauty bar experience. It featured a lip oil bar, a vintage photo booth, and a temporary tattoo parlor. The Sweetheart Saloon experience was further elevated with lip-inspired sodas and treats. Utah's viral soda shop Swig served custom drinks infused with edible sparkles, poured in-person by founder Nicole Tanner. Guests were also offered sweets from cult-favorite candy brand Lil Sweet Treats. Lastly, The Traitors winner Dylan Efron made an exclusive appearance in the saloon on Saturday. To bring the campaign to life beyond the saloon doors, Clarins teamed up with social media stars Kennedy Eurich and Alencia Lewis for an out-of-home takeover in SoHo, and tapped AI artist Sam Finn to create teaser content for social. The pop-up kicked off with an exclusive preview for over 100 guests, including NYC-based influencers such as the Nader Sisters, Evange, Luca Mornet, and celebrity hairstylist Jennifer Yepez.


Fashion Network
05-05-2025
- Entertainment
- Fashion Network
Clarins debuts lip bar pop-up in SoHo
French prestige beauty brand Clarins opened over the weekend a two-day immersive pop-up experience celebrating the debut of its new Water Lip Stains and a 10th Anniversary Limited Edition Lip Oil in Shade Iconic 54, along with other iconic favorites. Dubbed "Sweetheart Saloon", the 'Texas-meets-Parisian' pop-up blended Clarins' signature French glamour with Southern charm in a unique beauty bar experience. It featured a lip oil bar, a vintage photo booth, and a temporary tattoo parlor. The Sweetheart Saloon experience was further elevated with lip-inspired sodas and treats. Utah's viral soda shop Swig served custom drinks infused with edible sparkles, poured in-person by founder Nicole Tanner. Guests were also offered sweets from cult-favorite candy brand Lil Sweet Treats. Lastly, The Traitors winner Dylan Efron made an exclusive appearance in the saloon on Saturday. To bring the campaign to life beyond the saloon doors, Clarins teamed up with social media stars Kennedy Eurich and Alencia Lewis for an out-of-home takeover in SoHo, and tapped AI artist Sam Finn to create teaser content for social. The pop-up kicked off with an exclusive preview for over 100 guests, including NYC-based influencers such as the Nader Sisters, Evange, Luca Mornet, and celebrity hairstylist Jennifer Yepez.
Yahoo
02-05-2025
- Entertainment
- Yahoo
Clarins Debuts Sweetheart Saloon: A Two-Day Lip Bar Pop-Up in SoHo
NEW YORK, May 2, 2025 /PRNewswire/ -- French prestige beauty house Clarins, is bringing its signature glamour to downtown Manhattan with the launch of its Sweetheart Saloon, a two-day pop-up experience celebrating the brand's newest launch, Water Lip Stains, and 10th Anniversary Limited Edition Lip Oil in Shade Iconic 54, along with other iconic favorites. Set in a dreamy Texas-meets-Parisian saloon, at 262 Mott Street in Nolita, the immersive beauty bar welcomed over 100 guests for an exclusive preview, including NYC-based influencers like the Nader Sisters, Evange, Luca Mornet, Jennifer Yepez, and more. Clarins teamed up with Kennedy Eurich and Alencia Lewis for the out of home campaign in Soho, and with AI artist Sam Finn for teaser social videos. [Getty Images - Photo byfor Clarins USA] Open to the public on Saturday, May 3, and Sunday, May 4, the space features the #ClarinsLipOil bar, a temporary tattoo parlor, and a vintage photo booth. The first 100 visitors each day will receive limited-edition Clarins merch. Guests can sip custom lip shade-inspired beverages from Swig—Utah's viral soda shop, known for its creative flavor combos and signature drinks—and enjoy sweet treats from cult candy brand Lil Sweet Treats. Swig founder, Nicole Tanner, will be pouring custom Clarins soda drinks with edible sparkles herself all weekend. On Saturday from 3–4 PM, fans can also meet special guest and Clarins Double Serum Light fan, Dylan Efron, winner of The Traitors, during an exclusive in-saloon appearance. Sweetheart Saloon is open from 11 AM to 7 PM both days. Beauty lovers are encouraged to register online in advance [Eventbrite]. About Clarins Clarins, was founded in a professional Parisian beauty institute by Jacques Courtin-Clarins in 1954. Clarins is family-owned and is distributed in more than 150 countries—offering skincare innovations for face and body, men's, and makeup. With unique expertise in Phyto-chemistry, Clarins Laboratories are considered pioneers in the fields of plant science and technology. The brand values are rooted in an ongoing dialogue with consumers, an abiding respect for nature and people, and commitments to sustainable sourcing, including Les Domaines Clarins—two organic farms and open-air laboratories in France. In 2025, Clarins was Certified B Corporation. Currently carbon neutral, the company will further reduce its carbon footprint by 30% and become 100% plastic neutral using 100% recyclable packaging by the end of 2025. Partners include Pur Projet—more than 800,000 trees planted to date; Plastic Odyssey—a three-year expedition across three continents with 30 stopovers to fight against plastic pollution; and Mary's Meal—more than 45 million school meals provided to children in need to date. Lucas Pétry, Clarins Senior Manager, Communications - Melissa Reidhead, Clarins Executive Director, Communications - View original content to download multimedia: SOURCE Clarins USA
Yahoo
28-01-2025
- Climate
- Yahoo
Snow forced postponement of Perdido snowbird shindig. And yes, that is funny.
They had to postpone the big Perdido Key "Snowbird Beach Bum Hootenanny" last week, rescheduling it for Thursday because of, and yes, it is ironic, heavy snow. But aren't all those northern snowbirds used to living, and even driving, in steady snow? Aren't we Florida folk always getting grief from our Yankee neighbors whenever we start putting on jackets when it gets below 70 degrees? They could have made it down the road from the condo to the event. "Yes, they're used to driving in snow,'' said Tammy Thurow, president of the Perdido Key Chamber of Commerce, which hosts the event at the iconic Flora-Bama Lounge on the Florida-Alabama border. "But the people who run the thing aren't." Thurow herself moved to sunny Northwest Florida about six years from Arkansas. She feels much like the snowbirds who migrate back and forth between northern states such as Michigan, Minnesota, Ohio, Indiana and all the rest to our gorgeous, snowless and warmer Northwest Florida. "I did not move here for this,'' she said of the snow. "It was kind of a shock. But it was pretty." Lynne and Dennis Fox, both 76, of Adrian, Michigan, have been coming to the Perdido and Gulf Shores, Alabama, area on the other side of the Flora-Bama, for six years now. Lynne Fox said the couple is at the point in their lives where they are on a quest. "We want to see things, try things that we have never tried or seen before,'' she said. "We checked snow on the beach off of the list. It was absolutely beautiful. We loved it. It was great." "Not that great,'' joked her husband, Dennis Fox, adding that all of us southerners gone giddy over the snow haven't had to shovel it on a regular basis. Still, he did give in to the snow shenanigans, posing shirtless at the couple's beach condo with a snowball, and a snowy Florida landscape behind him. "That was still early in the snow,'' Lynne Fox said, adding that she posted the photo and "it started trending on social media." This Thursday's "Beach Bum" party is the second of four "snowbird hootenanny" events scheduled for 2025. Attendees are asked to dress the part, which is easy when you're doing to hang at the Flora-Bama anyway, and be prepared to do the clambake to classics by the Beach Boys, and, if you're lucky, some awesome surf tunes by Dick Dale, the Marketts, the Tornadoes and all the classics. The remaining Hootenanny events include a "Sweetheart Saloon" on Feb. 6 and the "Mardi Gras Mambo" on Feb. 20. Thurow said the "Sweetheart Saloon," falling a week or so before Valentine's Day, will be a romance-based event where an instructor will teach couples to line dance. The most popular event each year is the annual "Mardi Gras Mambo,'' where folks from Iowa, Wisconsin, Illinois and the rest of the wintery states get to participate in a Gulf Coast tradition, complete with red beans & rice, king cake, masks and beads. The first 2025 snowbird hootenanny was a "Rock Your Decade" event on Jan. 9. All of the events are sold out. "Oh my gosh, their impact is huge,'' Thurow said of the snowbirds who flock south each winter. "They eat at our restaurants and shop at our stores. They have a huge impact on the economy, which is nice when other areas might be down for the winter. We love having them, they become part of our community, and we develop friendships with them through the years." Folks at local businesses agree. "They're very important to us in the off-season,'' said Lisa Carstens, owner of the Salty Pearl Raw Bar on Perdido Key. "They help us keep going during the slower months." Her manager, Brittany Wallizer, agreed. "I look forward to seeing them in the wintertime,'' Wallizer said. "They're always super nice, super friendly and they really do become a part of our community." She joked with her snowbird customers in the aftermath of what to us locals seemed like a blizzard. "I told them they brought it with them,'' Wallizer said. Lynne Fox admitted that what Northwest Florida and Lower Alabama received was a "lot of snow,'' noting their Michigan home only had about 3 inches of snow compared to the double-digits that hit the Gulf Coast. But unlike in Michigan, the snow and the cold melt away much quicker here. "We spent the entire day (Sunday) at the beach,'' she said. "We're getting warmer grey skies, and anytime it starts to get a little colder I look at my phone (to check weather back home) and it's always colder there." This article originally appeared on Pensacola News Journal: Perdido snowbird event postponed because of snow on for Thursday.