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Glam Up Your Lashes: Top 4 Mascaras to Buy Now on Flipkart
Glam Up Your Lashes: Top 4 Mascaras to Buy Now on Flipkart

India.com

time2 days ago

  • Lifestyle
  • India.com

Glam Up Your Lashes: Top 4 Mascaras to Buy Now on Flipkart

Want to give your eye makeup a level-up without overspending? This article is your perfect mascara matchmaker! Flipkart provides you with many affordable mascara options that make your lashes thick, curly, and stay in place all day long. If you're new to makeup or already have experience, these products create impressive lashes for all kinds of events. With high Flipkart offers and convenient delivery, it's time to purchase your ideal mascara. Let's explore four bestsellers and find your lash hero! Kiss Beauty Colossal Volum' Express Waterproof Mascara – Glam Black, 8 ml Image source- Order Now Always want bigger, bolder lashes that are waterproof and smudge-free all day long? Then Kiss Beauty's Colossal Volum' Express Mascara is your new best friend since it is formulated to deliver dramatic volume in one coat. Available for parties, weddings, or as everyday glam. Key Features: Waterproof design, all day long Volumizing impact within one coat Shake-flat bristle brush for smooth application Refuge from smudges and sweat Travel-friendly 8 ml compact tube It can feel a bit heavy on very fine lashes after several coats. SWISS BEAUTY Waterproof Volume Curling Mascara – Natural Black, 8.5 ml Image source- Order Now For the fan of lashes who desires curl and volume, Swiss Beauty provides a smudge-proof miracle that gives elegantly fanned-out lashes. Its light formula defines without clumps, and it is perfect for everyday wear or all-night events. Key Features: Waterproof and smudge-proof performance Curved wand for lash-lifting curl Lightweight, non-sticky texture Adds visible length and definition Pocket-friendly and compact May require extra effort to remove fully with mild makeup remover. MARS Curl Lock Volumizing Long Lasting Mascara – Black, 9 ml Image source- Order Now Make your eyes pop with MARS Curl Lock Mascara that brings volume, definition, and curl in one swipe. The rich black pigment enhances the drama, while the strong hold ensures no mid-day lash fallouts. Key Features: Intense black pigment for bold eyes Curl-lock technology with long wear Volumizing without clumping Sleek, professional finish Suitable for sensitive eyes It can dry quickly if the cap is left open frequently. Shryoan Long Lash Lengthening Mascara – Black, 15 ml Image source- Order Now If long lashes are your goal, Shryoan's Lengthening Mascara gives your eyes that doll-like look. It's special formula coats every lash from root to tip and creates a visibly stretched, fluttery effect. Key Features: Long lash lengthening formula Large 15 ml tube for repeated use Even, silky coating of lashes No flakes, quick-drying finish Gentle on sensitive eyes The big tube might be hard to jam into tiny clutches or handbags. Mascara is the only make-up product that makes a dramatic difference to how you look, and these four Flipkart bestsellers are no different. Dramatic volume, dramatic curl, or super-length: however you like it, there's a match made in heaven out there. Kiss Beauty gives you dramatic, party-perfect lashes. Swiss Beauty offers a natural, curled appearance. MARS provides long-lasting, waterproof curl and color, and Shryoan offers a wow factor in lash length. All of them are affordable, simple to use, and available to purchase immediately on Flipkart. So why delay further? Visit Flipkart, check reviews, compare specs, and choose the mascara according to your fashion. Luscious lashes are at your doorstep. Disclaimer: At IDPL, we help you stay up-to-date with the latest trends and products. It should not be construed as an endorsement to buy. IDPL may make a very small commission from its sale if one chooses to buy the product from any of the links in this article.

World Environment Day: How Beauty Brands Are Making Sustainability the New Standard
World Environment Day: How Beauty Brands Are Making Sustainability the New Standard

News18

time05-06-2025

  • Business
  • News18

World Environment Day: How Beauty Brands Are Making Sustainability the New Standard

Last Updated: The beauty industry is undergoing a green transformation, with leading brands redefining luxury through sustainability, ethical sourcing, and circular innovation. Sustainability is having its well-deserved moment in the beauty world and this time, it's more than skin deep. Gone are the days when beauty was judged solely by glossy packaging and sensorial formulas. Today, the most forward-thinking brands are rewriting the playbook, proving that luxury and responsibility can and must coexist. This World Environment Day, as global attention turns to environmental accountability, beauty brands in India are not just pledging sustainability they're embodying it. 'At L'Occitane en Provence, beauty and sustainability go hand in hand," says Simi Dewan, Deputy General Manager, L'Occitane India. 'We responsibly source natural ingredients with full traceability, protect biodiversity, and support local communities." The brand's Big Little Things program encourages customers to return empties from any beauty brand for recycling. With eco-refills that cut plastic use by up to 85%, L'Occitane blends indulgence with intention—reminding us that every small action contributes to a larger ripple effect. The Body Shop, a pioneer in ethical beauty, is leading with purpose on multiple fronts. 'Sustainability is at the heart of everything we do—from how we source our ingredients to how we package our products," shares Harmeet Singh, Chief Brand Officer, The Body Shop – South Asia. Their long-standing partnership with Plastics For Change has supported over 2,000 waste collectors in India, building a more inclusive and ethical waste management ecosystem. Meanwhile, their Return, Recycle, Repeat (RRR) program ensures packaging doesn't end up in landfills but gets a meaningful second life. This deepening shift in values is becoming more than just an industry trend—it's an evolution. 'Sustainability in beauty is not just about keeping up with trends, it's about safeguarding the future," explains Vidushi Goyal, Chief Marketing Officer, Swiss Beauty. With a growing focus on vegan formulations and cruelty-free products, Swiss Beauty is part of a new wave redefining what glamour looks like in the age of environmental consciousness. The sentiment is echoed by Saahil Nayar, Co-Founder and CEO, Mila Beauté, a skincare-infused makeup label, 'Modern beauty consumers are thoughtful and discerning. They care not just about how well a product works, but also about its ingredients, production process, and impact on the planet." Mila Beauté's clean, toxin-free approach underscores a rising demand for transparency and integrity—proof that innovation today is as much about ethics as aesthetics. Haircare, too, is undergoing a green glow-up. Celebrity hairstylist Florian Hurel, founder of fhair, shares, 'Our commitment to sustainability starts at the core with clean formulations, recyclable packaging, and ethical sourcing. Sustainability isn't just a standard. With fhair, it's a promise." His label steers clear of harsh chemicals while embracing community-driven eco-awareness, proving hair health and planetary health can grow hand in hand. Brands like O3+ are taking this further by rethinking salon operations. 'We consciously avoid the use of cartons, and our packaging materials are FSC-certified," says Vidur Kapur, Director, O3+. 'In salons, we replace disposable tissues with reusable sponges, and our facial kits use recyclable materials." These changes, though subtle, build toward a larger ecosystem of responsible consumption and low-waste luxury. K-beauty brand Innisfree, known for its nature-powered formulations, is quietly cultivating change, too. 'We've introduced recyclable packaging across several lines and are expanding refillable options in India," says Mini Sood Banerjee, Assistant Director and Head of Marketing, Innisfree India. 'We minimize our environmental impact by using FSC-certified packaging instead of plastic, delivering effective beauty that's kind to the planet." At the heart of this industry-wide awakening lies one shared belief: beauty must no longer come at the cost of the Earth. Whether it's reducing plastic waste, supporting fair trade, or embracing circular design, these brands are showing that sustainability is not a trend to chase, it's the foundation on which modern beauty must be built. Because ultimately, the most beautiful glow is the one that comes with a clear conscience. First Published: June 05, 2025, 07:43 IST

Sunscreen Day: 8 Sun-Safe, Sweat-Proof, and Stunning Sunscreens To Beat the Heat
Sunscreen Day: 8 Sun-Safe, Sweat-Proof, and Stunning Sunscreens To Beat the Heat

News18

time27-05-2025

  • Health
  • News18

Sunscreen Day: 8 Sun-Safe, Sweat-Proof, and Stunning Sunscreens To Beat the Heat

Last Updated: From ultra-lightweight daily SPFs to glow-boosting mineral formulas, these picks combine serious sun protection with skin-first innovation. With Sunscreen Day (May 27) just around the corner, we've curated a selection of standout SPF-infused products from some of our favourite beauty brands—perfect for upcoming features, listicles, or summer skin roundups. From ultra-lightweight daily SPFs to glow-boosting mineral formulas, these picks combine serious sun protection with skin-first innovation. The Body Shop Skin Defence Multi-Protection Light Essence SPF 50 PA+++ – ₹2,995 An ultra-lightweight, non-greasy sunscreen that hydrates and protects the skin with hyaluronic acid and broad-spectrum UVA/UVB filters. It also defends against both indoor and outdoor pollution. Weightless, fast-absorbing formula Non-comedogenic, non-sticky Suitable for sensitive skin Layers beautifully under makeup Swiss Beauty Protect Maxx Sunscreen Air Mist – ₹399 This broad-spectrum, water-resistant sunscreen mist is ideal for quick reapplication. Enriched with niacinamide and sunflower oil, it hydrates while offering up to 10 hours of sweatproof sun protection—without leaving a white cast. Lightweight, cooling, and quick-absorbing Get high coverage with a breathable feel. This lightweight foundation offers a smooth matte finish and includes SPF 20 plus hyaluronic acid for hydration. Designed for Indian weather, it's perfect for both daily wear and full-glam looks. This SPF 50 & PA+++ sunscreen protects against UV damage while keeping skin nourished, plump, and hydrated. The non-oily, no white cast formula blends seamlessly into all skin tones and types. The Bath and Care Halo Guard Hydrating Sunscreen SPF 50 PA++++ – ₹1,899 Powered by PDRN and Rose DNA extract, this sunscreen offers broad-spectrum protection while aiding skin regeneration. Its non-greasy, hydrating formula soothes and prevents premature aging—ideal for daily use. JOY Ultra Matte Dry Touch Sunscreen SPF 50 PA+++ – ₹325 Tailored for India's tropical climate, this high-performance SPF 50 sunscreen offers a matte, sweat-proof finish that controls shine and tackiness. Infused with Titanium Dioxide, it's gentle, non-comedogenic, and perfect under makeup. CeraVe AM Facial Moisturising Lotion with SPF 50 – ₹1,500 This daily essential delivers broad-spectrum protection with niacinamide, hyaluronic acid, and ceramides—hydrating and calming the skin while defending against UV rays. Lightweight, non-greasy, and dermatologist-approved. Tikitoro Teens Mineral Sunscreen (Ages 11–16) – ₹750 Formulated for young skin, this broad-spectrum, non-comedogenic mineral sunscreen provides water-resistant protection for up to 120 minutes. Prevents tanning and dryness without absorbing into the skin—great for all genders and skin types. First Published: May 27, 2025, 07:05 IST

From Sweat-Proof to Skin-Loving: Summer Makeup Essentials That Work
From Sweat-Proof to Skin-Loving: Summer Makeup Essentials That Work

News18

time21-05-2025

  • Lifestyle
  • News18

From Sweat-Proof to Skin-Loving: Summer Makeup Essentials That Work

Last Updated: We've curated a list of summer essentials that are perfect for inclusion in your upcoming stories and listicles As summer approaches, the demand for skincare-infused beauty is heating up! Consumers are looking for multi-functional products that hydrate, protect, and enhance their glow—all in one step. We've curated a list of summer essentials that are perfect for inclusion in your upcoming stories and listicles. The Body Shop's Strawberry Body Mist – ₹945 Our Strawberry Body Spray is simply irresistible, infused with cold-pressed strawberry seed oil and Community Trade sugarcane essence from Brazil. Its long-lasting freshness will see you through the morning meetings to desk dinners. This ultra-fine strawberry body spray instantly absorbs into your skin and leaves a lingering scent. ● Body mist for women ● Ultra-fine mist ● Delicious fruity scent ● Long-lasting freshness ● Enriched with cold-pressed strawberry seed oil ● Infused with Community Trade sugarcane essence from Brazil Mila Beaute's Built to Cover Liquid Foundation with SPF 20 – ₹379 advetisement The Mila Beauté Built-To-Cover Foundation is here to serve high coverage without the heavy feel. This lightweight, buildable formula blends like a dream, giving you that smooth, natural matte finish—no cakiness, no stress. Packed with hyaluronic acid for that extra hydration boost and SPF 20 to keep your skin protected, it's made to handle Indian weather. Whether you're going for a soft, everyday slay or a full-glam beat, this foundation's got your back. Swiss Beauty's Protect Maxx Sunscreen Air Mist – ₹399 Keep sun damage at bay with Swiss Beauty Protect Maxx Sunscreen Air Mist. It is broad-spectrum, lightweight, water-resistant, non-greasy, quick-absorbing, and suitable for both face and body. Infused with niacinamide and sunflower oil, it hydrates and delivers a cooling sensation while creating a protective barrier against harmful UVA & UVB rays. It has no white cast and is sweatproof for up to 10 hours to let you have all the fun in the sun. Mama Earth's Sunscreen with Carrot Seed, Turmeric, and SPF 50 PA+++ – ₹399 Formulated with natural ingredients for Indian skin and weather, Mamaearth Ultra Light Indian sunscreen prevents UVA and UVB damage for up to 6 hours. Super lightweight, it doesn't dry out or leave patches, keeping your skin moisturized and protected for extended periods. It protects against the sun, reduces tan, and keeps your skin glowing without making it oily or greasy. Maybelline's Colossal Waterproof Mascara – ₹399 The Colossal Volumizing Waterproof Mascara is the ultimate beauty companion for stunning lashes that withstand all conditions. Made with an innovative formula, the Colossal Longwear mascara coats each lash from root to tip without any clumping or flaking. In fact, not only is the Maybelline Colossal Mascara waterproof, it also ensures smudge-free and budge-free wear for up to 12 hours and delivers intense black pigment that adds depth and drama to your eyes instantly. Watch CNN-News18 here. The News18 Lifestyle section brings you the latest on health, fashion, travel, food, and culture — with wellness tips, celebrity style, travel inspiration, and recipes. Also Download the News18 App to stay updated! First Published: May 21, 2025, 19:29 IST

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