Latest news with #VIDAA
Forbes
7 days ago
- Entertainment
- Forbes
Hisense Unveils New Ultra-Portable 4K Laser Projector
Hisense has announced the latest addition to its successful range of home entertainment projectors, claiming that the new M2 Pro is the smallest, lightest and most portable 4K model it's ever released. The lifestyle appeal of the M2 Pro is instantly obvious in its eye-catching design, which sees a roughly cubic, tan-colored body attached to a crisp metallic supporting cradle within which the projector can be rotated to get its images appearing at the right height on your wall or screen. The M2 Pro is Hisense's smallest, lightest 4K projector to date. But can still output a claimed 1300 ... More lumens of brightness. Its compact dimensions together with a surprisingly and promisingly large lens with a stylishly wide cowl complete the M2 Pro's fun feel, instantly selling the idea that this is a projector that will look good in any room in your house you put it in. Compact lifestyle projectors like the M2 Pro need to back up their portability by being easy to set up, something Hisense's new model achieves courtesy of Auto Keystone Correction and Auto Focus features, as well as Intelligent Wall Color Adaptation that can adjust the image to compensate for the colors of your walls. There's even a degree of optical zoom available to help you get the projector's pictures in the right place – a rare luxury in the portable projector market. You don't even need to worry about finding an external source for the M2 Pro, as it's equipped with Hisense's own VIDAA smart TV platform. This provides access to the world's most popular and important video streaming services, including Netflix, YouTube, Disney+, Prime Video and Apple TV, putting countless hours of TV and movie content at your disposal provided you're able to connect the M2 Pro to your Wi-Fi network. The VIDAA support even extends to an integrated voice assistant, so you can initiate content searches just by telling the projector what you're looking for. The M2 Pro claims some eye-catching performance specifications for such a lifestyle-focused projector. In particular, Hisense states that it's capable of outputting 1,300 lumens of brightness in a world where truly portable projectors typically struggle to get even half that bright. This is enough brightness, potentially, to leave the M2 Pro watchable in rooms that aren't completely blacked out – another handy lifestyle touch. It's also claimed that the M2 Pro's triple laser lighting engine enables it to cover 110% of the BT 2020 color space – a remarkable suggestion given that most projectors, even high-end dedicated home theater projectors, struggle to cover even 100% of the much smaller DCI-P3 color gamut currently used for most high dynamic range mastering. The M2 Pro's DLP optical system uses Texas Instruments' XPR technology to claim a 4K resolution from a 2.087 million native micromirror count. Claims the Consumer Technology Association, at least, considers to deliver genuine 4K results. This is backed up on the M2 Pro by what Hisense describes as 'next gen AI 4K Clarity technology miniaturized,' where a suite of algorithms work in harmony to create sharper, more detailed looking images. The projector's processing includes an AI-powered 4K upscaler too, as well as AI noise reduction and even, very unusually for a lifestyle projector, an AI HDR Upscaler that optimizes contrast and highlights in the source image to create more impact. Something along the lines of the dynamic tone mapping systems deployed by many TVs these days. The Hisense M2 Pro mini projector will be available for pre-order soon for $1,299.99 at Hisense's U.S. online shop and BH Photo & Video, as well as becoming available to order in late summer through authorized resellers (a list of which can be found a — Hisense Unveils Its 2025 ULED TV Range—Including Multiple 100-Inch Models Hisense Reveals Two New Giant TVs—One Debuting Tri-Chroma LED TV Technology And One Using MicroLEDs Sony Unveils Eye-Popping Next-Gen TV Technology—And Again, It Isn't OLED
Yahoo
22-05-2025
- Business
- Yahoo
Nexxen and VIDAA Sign Non-Binding MOU to Extend and Expand Strategic Partnership
Agreement would extend Nexxen's global ACR data exclusivity with VIDAA, while adding display ad monetization exclusivity across VIDAA's media in North America NEW YORK, May 22, 2025 (GLOBE NEWSWIRE) -- Nexxen International Ltd. (NASDAQ: NEXN) ('Nexxen' or the 'Company'), a global, flexible advertising technology platform with deep expertise in data and advanced TV, today announced it has signed a non-binding memorandum of understanding ('MOU') with VIDAA to potentially extend and expand their existing strategic partnership for multiple years beyond its current term, which is set to expire at the end of 2026. Under the terms of the MOU, Nexxen would retain exclusive global access to VIDAA's Automatic Content Recognition ('ACR') data and expand its ad monetization exclusivity to include display ad monetization across VIDAA's media in North America. The MOU also outlines a potential additional investment by Nexxen in VIDAA, aimed at accelerating the expansion of VIDAA's smart TV footprint in the U.S. over the long term, further deepening the strategic alignment between the two companies. The MOU is non-binding and subject to the negotiation and execution of definitive agreements, as well as customary closing conditions. About Nexxen Nexxen empowers advertisers, agencies, publishers and broadcasters around the world to utilize data and advanced TV in the ways that are most meaningful to them. Our flexible and unified technology stack comprises a demand-side platform ('DSP') and supply-side platform ('SSP'), with the Nexxen Data Platform at its core. With streaming in our DNA, Nexxen's robust capabilities span discovery, planning, activation, monetization, measurement and optimization – available individually or in combination – all designed to enable our partners to achieve their goals, no matter how far-reaching or hyper niche they may be. Nexxen is headquartered in Israel and maintains offices throughout the United States, Canada, Europe and Asia-Pacific, and is traded on Nasdaq (NEXN). For more information, visit About VIDAA Launched in 2014, VIDAA is a global leader in smart TV platforms, offering cutting-edge technology and user-friendly experiences. With more than 400 brand partners and over 40 million connected devices worldwide, VIDAA provides viewers with access to a broad range of global and local content, with a focus on ease of use, speed, and security. VIDAA's platform is known for its seamless integration of apps, streaming services, and live TV, delivering an all-in-one entertainment hub to millions of homes. The company continues to innovate by investing in long-term software support, keeping its devices current with the latest advancements in smart TV technology. For further information please contact: Nexxen International Eckert, Vice President of Investor Relationsir@ Caroline Smith, Vice President of Communicationscsmith@ VIDAADenis Ostir, Senior Director, Forward Looking Statements This press release contains forward-looking statements, including forward-looking statements within the meaning of Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities and Exchange Act of 1934, as amended. Forward-looking statements are identified by words such as 'anticipates,' 'believes,' 'expects,' 'intends,' 'may,' 'can,' 'will,' 'estimates,' and other similar expressions. However, these words are not the only way Nexxen identifies forward-looking statements. All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements, including without limitation statements regarding Nexxen's non-binding MOU with VIDAA and the implications thereof, including but not limited to the anticipated benefits related thereof, as well as any other statements related to Nexxen's future financial results and operating performance. These statements are neither promises nor guarantees but involve known and unknown risks, uncertainties and other important factors that may cause Nexxen's actual results, performance or achievements to be materially different from its expectations expressed or implied by the forward-looking statements, including, but not limited to risks related to the continued negotiation of definitive agreements and related to the satisfaction of the closing conditions thereto, and risks related to the ability of the parties to realize the anticipated benefits of the potential extended and expanded partnership. Nexxen cautions you not to place undue reliance on these forward-looking statements. For a more detailed discussion of these factors, and other factors that could cause actual results to vary materially, interested parties should review the risk factors listed in the Company's most recent Annual Report on Form 20-F, filed with the U.S. Securities and Exchange Commission ( on March 5, 2025. Any forward-looking statements made by Nexxen in this press release speak only as of the date of this press release, and Nexxen does not intend to update these forward-looking statements after the date of this press release, except as required by law. Nexxen, and the Nexxen logo are trademarks of Nexxen International Ltd. in the United States and other countries. All other trademarks are the property of their respective owners. The use of the word 'partner' or 'partnership' in this press release does not mean a legal partner or legal in to access your portfolio
Yahoo
22-05-2025
- Business
- Yahoo
Nexxen and VIDAA Sign Non-Binding MOU to Extend and Expand Strategic Partnership
Agreement would extend Nexxen's global ACR data exclusivity with VIDAA, while adding display ad monetization exclusivity across VIDAA's media in North America NEW YORK, May 22, 2025 (GLOBE NEWSWIRE) -- Nexxen International Ltd. (NASDAQ: NEXN) ('Nexxen' or the 'Company'), a global, flexible advertising technology platform with deep expertise in data and advanced TV, today announced it has signed a non-binding memorandum of understanding ('MOU') with VIDAA to potentially extend and expand their existing strategic partnership for multiple years beyond its current term, which is set to expire at the end of 2026. Under the terms of the MOU, Nexxen would retain exclusive global access to VIDAA's Automatic Content Recognition ('ACR') data and expand its ad monetization exclusivity to include display ad monetization across VIDAA's media in North America. The MOU also outlines a potential additional investment by Nexxen in VIDAA, aimed at accelerating the expansion of VIDAA's smart TV footprint in the U.S. over the long term, further deepening the strategic alignment between the two companies. The MOU is non-binding and subject to the negotiation and execution of definitive agreements, as well as customary closing conditions. About Nexxen Nexxen empowers advertisers, agencies, publishers and broadcasters around the world to utilize data and advanced TV in the ways that are most meaningful to them. Our flexible and unified technology stack comprises a demand-side platform ('DSP') and supply-side platform ('SSP'), with the Nexxen Data Platform at its core. With streaming in our DNA, Nexxen's robust capabilities span discovery, planning, activation, monetization, measurement and optimization – available individually or in combination – all designed to enable our partners to achieve their goals, no matter how far-reaching or hyper niche they may be. Nexxen is headquartered in Israel and maintains offices throughout the United States, Canada, Europe and Asia-Pacific, and is traded on Nasdaq (NEXN). For more information, visit About VIDAA Launched in 2014, VIDAA is a global leader in smart TV platforms, offering cutting-edge technology and user-friendly experiences. With more than 400 brand partners and over 40 million connected devices worldwide, VIDAA provides viewers with access to a broad range of global and local content, with a focus on ease of use, speed, and security. VIDAA's platform is known for its seamless integration of apps, streaming services, and live TV, delivering an all-in-one entertainment hub to millions of homes. The company continues to innovate by investing in long-term software support, keeping its devices current with the latest advancements in smart TV technology. For further information please contact: Nexxen International Eckert, Vice President of Investor Relationsir@ Caroline Smith, Vice President of Communicationscsmith@ VIDAADenis Ostir, Senior Director, Forward Looking Statements This press release contains forward-looking statements, including forward-looking statements within the meaning of Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities and Exchange Act of 1934, as amended. Forward-looking statements are identified by words such as 'anticipates,' 'believes,' 'expects,' 'intends,' 'may,' 'can,' 'will,' 'estimates,' and other similar expressions. However, these words are not the only way Nexxen identifies forward-looking statements. All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements, including without limitation statements regarding Nexxen's non-binding MOU with VIDAA and the implications thereof, including but not limited to the anticipated benefits related thereof, as well as any other statements related to Nexxen's future financial results and operating performance. These statements are neither promises nor guarantees but involve known and unknown risks, uncertainties and other important factors that may cause Nexxen's actual results, performance or achievements to be materially different from its expectations expressed or implied by the forward-looking statements, including, but not limited to risks related to the continued negotiation of definitive agreements and related to the satisfaction of the closing conditions thereto, and risks related to the ability of the parties to realize the anticipated benefits of the potential extended and expanded partnership. Nexxen cautions you not to place undue reliance on these forward-looking statements. For a more detailed discussion of these factors, and other factors that could cause actual results to vary materially, interested parties should review the risk factors listed in the Company's most recent Annual Report on Form 20-F, filed with the U.S. Securities and Exchange Commission ( on March 5, 2025. Any forward-looking statements made by Nexxen in this press release speak only as of the date of this press release, and Nexxen does not intend to update these forward-looking statements after the date of this press release, except as required by law. Nexxen, and the Nexxen logo are trademarks of Nexxen International Ltd. in the United States and other countries. All other trademarks are the property of their respective owners. The use of the word 'partner' or 'partnership' in this press release does not mean a legal partner or legal in to access your portfolio
Forbes
27-03-2025
- Forbes
Hisense Unveils Its 2025 ULED TV Range—Including Multiple 100-Inch Models
Global technology brand Hisense has taken the wraps off its 2025 premium 'ULED' TV range, revealing its biggest range of screen sizes to date and plenty of features for both film fans and gamers to be excited about. All of the new ULED series, claims Hisense, are powered by next-generation AI processing which, in Hisense's own words, 'works effortlessly behind the scenes to deliver smarter, more intuitive picture enhancements—without the need for manual adjustments.' This processing can work, it's claimed, on everything from contrast to colour accuracy and motion clarity in real time. Hisense's four-series strong range of 2025 ULED Mini LED TVs includes multiple 100-inch models. Other key features Hisense claims for its 2025 ULED TV range include 'advanced' Quantum Dot color technology, improved local dimming systems, deeper and more natural black tones, richer colors and more brightness – all with a focus on getting more impact out of the high dynamic range picture technology that's now being used to enhance the look of more and more films and TV shows on both streaming services and 4K Blu-ray discs. Hisense's new focus on AI even extends to the new ULED range's audio, as the sets offer an AI-enhanced system that apparently optimizes Dolby Atmos mixes to create a more theatrical, room-filling sound stage. On the gaming front, most models in Hisense's latest ULED range support frame rates up to 165Hz; offer Dolby Vision Game modes so that you can enjoy gaming in Dolby's premium HDR format without high levels of input lag; and even, apparently, support AI-driven motion processing. Though this latter feature presumably increases the TVs' input lag, and so likely won't be a good option to activate for fast-reaction games such as Call Of Duty. Interestingly, it also appears that all of Hisense's new ULED TVs will use either the Google TV smart system – complete with Amazon Alexa, Google Assistant or Apple Homekit compatibility – or Fire TV, rather than Hisense's own VIDAA smart platform. Hisense's announcement today does only apply to its U.S. TV range, though, so it's possible that VIDAA will still appear on some of its European ULED models given Google TV's issues with carrying some of that territory's biggest terrestrial broadcaster catch up services. Let's look now at each of the four new ULED series in turn, starting with the flagship U9s. Previously only available in 75 and 85-inch screen sizes, Hisense's U9 series for 2025 adds a 65-inch option as well. The U9QGs are powered by Hisense's most powerful new AI-bolstered processor, the Hi-View AI Engine X, which includes such features as AI 4K Upscaling, AI Super Resolution and AI Noise Reduction features for enhanced conversion of sub-4K sources to the TVs' native 4K resolution, plus AI Local Dimming, AI HDR Upscaler and AI Depth Enhancement features working in tandem to deliver general brightness, contrast and depth of field improvements. Hisense claims that the new U9 series delivers higher peak brightness levels too (though it doesn't quote an actual number on this), while new ultra low reflection panels both stop reflections getting between you and the pictures you're watching, as well as delivering much wider effective viewing angles. The 165Hz gaming support is present and correct on these flagship ULED models, along with variable refresh rate support that includes AMD's FreeSync Premium Pro system. A so-called CineStage X Surround system, finally, delivers Dolby Atmos and DTS Virtual X playback over a 5.1.2-channel speaker system (4.1.2 on the 65-inch model). If you're wondering what a 100-inch TV looks like in a living room, here's a rendition of the ... More 100-inch U8QG in a swanky apartment. The new U8QG TV series will include screen sizes up to 100 inches, and offer enhanced brightness that this time Hisense is prepared to put a number on: 5000 nits. The U8QGs are also claimed to carry more local dimming zones than their predecessors, while processing comes from the latest version of Hisense's Hi-View AI Engine Pro system. Quantum Dots are on hand to deliver a wider color range, while the U8QG's maintain the 165Hz gaming refresh rate support. There's support for all of the four key HDR formats, HDR10, HDR10+, HLG and Dolby Vision, and the sets have achieved IMAX Enhanced certification, indicating that they've been deemed capable of doing justice to IMAX Enhanced's special video mastering system. The U8QG's audio, finally, has 82W of power and a 4.1.2-channel count on hand to play back soundtracks that can include the Dolby Atmos format. The new Hisense U7QG. These mid-range Hisense ULED models are set to combine premium feature counts with a wide range of screen sizes (from 55 to 100 inches) and aggressive pricing. Hisense hasn't yet revealed pricing details on its new ULED TVs, but it does state in its unveiling information that the U7 series will feature 'an accessible sub-$1k price point.' This price will presumably only apply to the 55-inch model, of course; somehow I don't think you'll be able to get the 100-inch model for less than $1K! Despite their relative affordability, the U7QGs will continue to use Mini LED lighting (actually Hisense calls the U7QG's lighting system Mini LED Pro). Hisense is pitching this range as particularly appropriate for gamers, emphasising that as well as still supporting a 165Hz game mode, the U7QG's carry a Game Booster feature that claims to take frame rates up to 288Hz; can handle variable refresh rates including AMD's FreeSync Premium Pro format; and carry a Dolby Vision Gaming mode. You still get anti-glare screens even at this level of Hisense's ULED range, though the U7QG's audio provision drops to a (still actually promising) 60W of power across a 2.1.2-channel speaker system. For those of you who can't read, this is what the 2025 Hisense U6QG TVs will look like. This most affordable series in Hisense's 2025 ULED TV range will be available in screen sizes ranging from 55 all the way up to 100 inches, giving fans of king-sized TVs a potentially very affordable way of achieving their home theater dreams. They still use Mini LED lighting and continue to support all four of the main HDR picture formats. There are a few pretty substantial feature compromises/differences to take on board, though. Starting with the fact that unlike Hisense's other new ULED models, this one turns to Amazon's Fire TV smart system rather than Google TV. Maximum frame rate support for gamers drops to 144Hz, too, while the AMD FreeSync support drops to the Premium rather than Premium Pro level. The U6QG's audio set up diminishes to a relatively basic 2.1-channel affair too – though there's still support for Dolby Atmos decoding. It's not clear from Hisense's announcement if the new U6 series still get anti-glare screens, though Hisense does confirm that this series will not benefit from the Hi-View AI Engine Pro processor that the U8 and U7 series get. Hisense concludes its 2025 ULED TV reveal by stating that more details, including on-sale dates and pricing, will be revealed later in the year. — Related Reading Hisense Reveals Two New Giant TVs – One Debuting Tri-Chroma LED TV Technology And One Using MicroLEDs Sony Unveils Eye-Popping Next-Gent TV Technology – And Again, It Isn't OLED TCL Unveils New High-Performance Mini LED TV Range With Bang & Olufsen Sound
Campaign ME
24-03-2025
- Business
- Campaign ME
ArabyAds and VIDAA expand partnership to CTV advertising on Hisense smart TVs
Following a successful collaboration, ArabyAds, the Middle East's leading digital advertising company, VIDAA, a global leader in Smart TV operating systems, and Hisense, a global television manufacturing powerhouse, are pleased to announce the expansion of their strategic partnership. This agreement strengthens ArabyAds' exclusive advertising representation across VIDAA's and Hisense's Smart TV ecosystem in the UAE and KSA, reinforcing their commitment to transforming the Connected TV (CTV) advertising landscape in the region. By leveraging VIDAA's cutting-edge Smart TV platform and Hisense's dominant market position, ArabyAds will provide advertisers with a state-of-the-art, data-driven advertising solution that reaches millions of households. This partnership enables brands to tap into premium CTV inventory, including home screen placements and high-impact video ads, delivering highly targeted and measurable advertising experiences. Mahmoud Fathy, CEO and Founder of ArabyAds, added, 'CTV adoption is accelerating across MENA, with projections estimating over 50 million households streaming content by 2025. This partnership is a game-changer, allowing brands to leverage Hisense's substantial user base and VIDAA's Smart TV technology to reach audiences with precision and efficiency. By offering premium CTV inventory alongside advanced targeting and analytics, we are helping advertisers achieve unprecedented engagement and impact.' 'At VIDAA, we are thrilled to extend our partnership with ArabyAds,' said Guy Edri, CEO of VIDAA. 'Our collaboration has empowered advertisers and brands with innovative Smart TV solutions that cater to local needs and preferences. By continuing this partnership, we are confident that we will further enhance the Connected TV advertising experience in the region,' he added. Over the last year, VIDAA has developed a robust global advertising platform that allows advertisers to reach consumers on the largest screen in the home. The Smart TV OS platform has been rolled out on more than 30 million devices globally across over 400 brands, including Hisense and Toshiba. Leveraging its global reach, VIDAA assists publisher and advertiser partners in connecting with high-value audiences through targeted and interactive ads across its platform. Through its collaboration with ArabyAds, VIDAA Smart TVs become a powerful gateway for Connected TV advertising, enabling brands to tap into a large and highly engaged audience across the UAE and Saudi Arabia. This partnership allows advertisers access to millions of premium large-screen display ad placements in the region every month to leverage ArabyAds' data-driven CTV advertising solutions, ensuring precision targeting, interactive ad formats, and measurable performance. By bridging the gap between traditional TV advertising and digital marketing, this collaboration enhances brand storytelling and consumer engagement at scale, transforming large-screen entertainment into a dynamic advertising ecosystem.
