Latest news with #Veeam®
Business Wire
2 days ago
- Business
- Business Wire
Object First Announces 400% Year-Over-Year Increase In Global Bookings in Q2 2025
BEVERLY, Mass.--(BUSINESS WIRE)-- Object First, the best storage for Veeam® users, today announced a 400% year-over-year increase in bookings for Q2 2025. Global demand for Object First continues to accelerate as more end-users and partners prioritize secure, simple, and powerful immutable backup storage as the best defense against ransomware. Global Adoption of Object First Ootbi (Out-of-the-Box Immutability), the Object First backup storage appliance, saw strong growth in adoption, with year-over-year bookings up 76% in the U.S. and Canada, 364% in Latin America, and 961% in EMEA. In Q2 2025, Enterprise Strategy Group research revealed ransomware targeted backup data in 96% of attacks. Immutable backup storage was identified as the most important component of any ransomware protection strategy by 81% of IT professionals. To bring immutability to more Veeam users from small businesses to large enterprises, in April Object First introduced three new Ootbi appliance models with 20 TB, 40 TB, and 432 TB capacities. In April, the company also launched a pay-per-use Consumption model in the U.S. This flexible model allows customers, resellers, and service providers to choose between a CapEx purchase or a subscription that eliminates upfront investment and hardware refresh costs. Global Customer and Partner Growth Object First achieved 225% year-over-year growth in its global customer base and 237% in its partner ecosystem in Q2 2025. Dozens of new partners joined the Object First Partner Program, including Relevo (Sweden), dualutions (Germany), and SoftwareOne (Netherlands) in EMEA. In North America, the new pay-per-use Consumption model motivated several prominent MSPs to join, including Cloudsmart, and Virtual Systems, a Platinum Veeam Cloud Service Provider. Industry Accolades In June, Object First was recognized for its innovation and industry leadership with two major honors at the 22nd annual Storage Awards in London: Immutable Storage Company of the Year and Editor's Choice – Company. Additionally, CRN, a brand of The Channel Company, recognized Object First as a leading vendor in the storage industry on its 2025 Storage 100 list, and named Kelly Wells, Chief Operating Officer, Meredith Frick, Head of Partner Marketing, and Kasey King, Channel Marketing Manager, to the 2025 Women of the Channel list. Supporting Quotes Chris Gates, Director of Sales, Virtual Systems "We're excited to partner with Object First—Ootbi's simple, out-of-the-box immutable storage is a perfect fit for our Veeam customers.' Rebecca Woollard, IT Manager, Newnham College, a U.K.-based Object First customer 'Object First has distinguished itself through its simplicity, robust immutability features, and seamless integration with our existing Veeam backup environment. Ootbi's emphasis on ransomware protection, coupled with its predictable pricing model, gave us confidence in its long-term value.' David Bennett, CEO, Object First 'Organizations can't afford delays when ransomware strikes—their revenue, reputation and jobs are on the line. Resiliency isn't just about protecting data; it's about how fast you can recover when it matters most. Object First gives Veeam users an easy-to-use, ransomware-proof solution to recover faster and become simply resilient. Our Q2 growth reflects the momentum we're building as we expand our portfolio and introduce new purchasing options tailored to our customers' growing data security needs.' Additional Resources: Request a demo to learn why Ootbi by Object First is the best storage for Veeam. Click here to learn more about becoming an Object First partner. Follow Object First on LinkedIn and Instagram. Visit Object First Careers to view open opportunities. About Object First Object First believes no one should ever have to pay a ransom to recover their data. Our backup storage appliance, Ootbi (Out-of-the-Box Immutability), is purpose-built for Veeam users and ransomware-proofs data for organizations of any size. Secure, simple, and powerful, Ootbi is the best storage for Veeam. To learn more, visit follow our blog, and connect with us on LinkedIn and Instagram. Subscribe to Object First's Zero Gravity podcast here.
Business Wire
22-07-2025
- Business
- Business Wire
Object First Recognized on MES Midmarket 100 List for Second Year
BEVERLY, Mass.--(BUSINESS WIRE)-- Object First, the best storage for Veeam® users, today announced that it has been highlighted for the second consecutive year by MES Computing, a brand of The Channel Company, on its MES Midmarket 100 list. The annual MES Midmarket 100 recognizes technology vendors with deep knowledge of the unique IT needs of midmarket organizations. These vendors are committed to delivering future-focused products and services that support growth, innovation, and success for their midsize customers. MES Computing defines midmarket organizations as those with an annual revenue of $50 million to $2 billion and/or 100 to 2,500 total supported users/seats. Vendors were selected for the MES Midmarket 100 for their go-to-market strategy, how they innovate to better serve the midmarket, and the strength of their midmarket product portfolios. Object First's Ootbi (Out-of-the-Box Immutability) solution provides a last line of defense against ransomware for organizations of all sizes. Ransomware remains one of the most pervasive cyber threats for the mid-market, with backup repositories targeted 96% of the time. Object First ensures rapid and reliable recovery with secure, simple, and powerful backup storage that is purpose-built for Veeam. Object First's pay-per-use Consumption model is ideal for midsized organizations needing secure, high-performance backup without added complexity or cost. It's easy to deploy, requires no security expertise, and integrates seamlessly with Veeam. Leveraging S3 Object Lock for immutability and Zero Trust architecture, Object First addresses the midmarket need for reliable and secure data storage that's simple to manage and scale. 'Being named to the MES Midmarket 100 list for the second consecutive year is powerful validation of our commitment to midmarket organizations,' said David Bennett, CEO, Object First. 'Ransomware continues to pose a serious threat to organizations of all sizes, and midsize businesses deserve enterprise-grade protection that's effective and easy to manage. That's exactly what Ootbi delivers: secure, simple, and purpose-built backup storage for Veeam. We're proud to empower our midmarket customers with cyber resilience that allows them to stay focused on what matters most: growing their business.' "The Midmarket 100 showcases the technology vendors that truly understand and actively support the unique needs of midsize organizations," said Samara Lynn, Senior Editor, MES Computing, The Channel Company. "These vendors are dedicated partners who empower midmarket organizations to hurdle their toughest IT challenges so they can innovate and achieve their growth goals. We can't wait to see how these companies continue to evolve to help the midmarket thrive." This is one of several recognitions Object First has received from The Channel Company over the past year. CRN, a brand of The Channel Company, named Kelly Wells, Chief Operating Officer, Meredith Frick, Head of Partner Marketing, and Kasey King, Channel Marketing Manager, to the 2025 Women of the Channel list. Harry Kurland, Vice President of Sales Americas, was named to the 2025 CRN Channel Chiefs list, while Justin Gilbert, Channel Sales Director Americas, was recognized as a 2025 CRN Inclusive Channel Leader. About Object First Object First believes no one should ever have to pay a ransom to recover their data. Our backup storage appliance, Ootbi (Out-of-the-Box Immutability), is purpose-built for Veeam users and ransomware-proofs data for organizations of any size. Secure, simple, and powerful, Ootbi is the best storage for Veeam. To learn more, visit follow our blog, and connect with us on LinkedIn and Instagram. Subscribe to Object First's Zero Gravity podcast here. © 2025 Object First. All rights reserved. All trademarks are the property of their respective owners. About The Channel Company The Channel Company (TCC) is the global leader in channel growth for the world's top technology brands. We accelerate success across strategic channels for tech vendors, solution providers, and end users with premier media brands, integrated marketing and event services, strategic consulting, and exclusive market and audience insights. TCC is a portfolio company of investment funds managed by EagleTree Capital, a New York City-based private equity firm. For more information, visit Follow The Channel Company: LinkedIn and X. © 2025 The Channel Company, Inc. The Channel Company logo is a registered trademark of The Channel Company, Inc. All other trademarks and trade names are the properties of their respective owners. All rights reserved.
Business Wire
12-06-2025
- Business
- Business Wire
Object First Named Immutable Storage Company of the Year and Editor's Choice at Storage Awards
BEVERLY, Mass.--(BUSINESS WIRE)-- Object First, the creator of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam ®, was recognized for its innovation and industry leadership with two major honors at the 22nd annual Storage Awards Immutable Storage Company of the Year and Editor's Choice – Company. This is the second consecutive year Object First has been named the Immutable Storage Company of the Year, a category determined entirely by public vote—demonstrating continued trust and validation from the IT and cybersecurity community. Recent research with Enterprise Strategy Group shows that 81% of IT professionals agree that immutable storage built on Zero Trust is an organization's best defense against ransomware. The Editor's Choice – Company award recognizes Object First's growing impact in the backup storage market and its commitment to the channel. 'To be recognized by the public and the editorial community is an incredible honor and speaks to the strength of our product and our growing partner ecosystem,' said Daniel Fried, Senior Vice President of Sales, EMEA, Object First. 'As more organizations prioritize data security, customers and partners turn to immutable backup storage built on Zero Trust principles as the best defense against ransomware. We're committed to delivering the only secure, simple, and powerful backup storage solution purpose-built for the world's leading data resilience platform—Veeam.' Object First's Ootbi appliance makes immutable storage easy to deploy, scale, and manage, with no security expertise required. It is consistently tested for the highest levels of security by third-party organizations like NCC Group, built to follow CISA's Secure by Design principles, and ensures compliance readiness for directives like NIS2. The Storage Awards recognition adds to a year of notable accolades for Object First, including: About Object First Ransomware-proof and immutable out-of-the-box, Ootbi by Object First delivers secure, simple, and powerful backup storage for Veeam ® customers. The appliance can be racked, stacked, and powered in 15 minutes. Ootbi is built on immutable object storage technology designed and optimized for unbeatable backup and recovery performance. Eliminate the need to sacrifice performance and simplicity to meet budget constraints with Ootbi by Object First. To learn more, visit and follow Object First on its blog, LinkedIn, and X. Subscribe to its Zero Gravity podcast here.
Business Wire
15-05-2025
- Business
- Business Wire
Object First Reports 167% Year-Over-Year Increase in Global Bookings in Q1 2025
BEVERLY, Mass.--(BUSINESS WIRE)-- Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced a 167% year-over-year increase in bookings for Q1 2025. The company's momentum continues to build as customers and partners conclude that immutable backup storage built on Zero Trust principles is the best defense against ransomware and other cyber threats. 'As organizations worldwide prioritize data security, we're committed to providing the only secure, simple and powerful backup storage solution purpose-built for the number one data resilience solution in the world—Veeam,' said David Bennett, CEO of Object First. 'As recent Enterprise Strategy Group research shows, 81% of IT professionals recognize immutable backup storage built on Zero Trust principles like Object First is their strongest defense against ransomware. Our growing momentum shows both customers and partners leveraging Object First to become simply resilient.' Growth Fueled by Innovation Demand for Object First's Ootbi backup storage solution continues to accelerate globally, with year-over-year bookings growth of 92% in the U.S. and Canada, and 835% in EMEA. Fueling this growth, Object First expanded its capabilities with the release of Ootbi version 1.6 in Q1 2025, adding security upgrades, enhanced access control, and updated monitoring features. "With Ootbi by Object First, Veeam backup and restore infrastructure gets redefined. Simplicity, speed, and resilience come together in a solution designed to protect your data from day one,' said Eduardo Arana, Business Development Manager at Seidor Soluciones Globales, a technology consultancy and Object First partner in Spain. 'Without complex configurations or extended deployment times, it is the perfect tool to prioritize information security in a dynamic and demanding environment." Additionally, Object First launched its Backup Storage Calculator in Q1, which simplifies the process of planning and sizing backup capacity, and dramatically reduces the financial and performance risks of under- or over-provisioning. The tool delivers accurate estimates based on specific backup workloads and retention policies, providing detailed recommendations that can be easily downloaded. Global Partner and Customer Expansion In Q1 2025, Object First continued to expand its partner and customer base, achieving year-over-year growth of 67% in transacting partners and 185% in transacting customers. Ryan J. Taylor, Network Systems Engineer at North Country Healthcare, an Object First customer in North America, shared, 'Object First stood out by providing immutable object storage and very tight integration with Veeam. The simplicity of Object First's scalability was also a big deal for us. We knew it'd be as easy as adding another Ootbi to the existing cluster.' Notable strategic channel milestones include CDW becoming the company's first Platinum Tier Partner in North America, thanks to deep collaboration and significant business growth, and Arrow ECS becoming a pan-EMEA distributor, providing Object First wider coverage across EMEA. The company also officially announced expanded partnerships with Insight, MicroAge, Presidio, and expanded the EMEA sales team to support its rapid growth. Industry Recognition Highlighting the contributions Object First makes to its partners and customers, in Q1 2025, CRN included Object First in its 2025 Partner Program Guide, and leaders Pete Hannah and Harry Kurland were named as part of the EMEA and North American 2025 Channel Chiefs List, respectively. Try Ootbi (Out-of-the-Box Immutability) Today To learn more about why Ootbi by Object First is the best storage for Veeam, request a demo here. Or, visit and follow the company on LinkedIn and Instagram. About Object First Ransomware-proof and immutable out-of-the-box, Ootbi by Object First delivers secure, simple, and powerful backup storage for Veeam® customers. The appliance can be racked, stacked, and powered in 15-minutes. Ootbi is built on immutable object storage technology designed and optimized for unbeatable backup and recovery performance. Eliminate the need to sacrifice performance and simplicity to meet budget constraints with Ootbi by Object First.
Yahoo
12-05-2025
- Business
- Yahoo
CRN Recognizes Object First's Kelly Wells, Meredith Frick, and Kasey King on the 2025 Women of the Channel List
Annual list emphasizes company's excellence and leadership among women driving channel growth and innovation BEVERLY, Mass., May 12, 2025--(BUSINESS WIRE)--Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced that CRN®, a brand of The Channel Company, has recognized Kelly Wells, Chief Operating Officer, Meredith Frick, Head of Partner Marketing, and Kasey King, Channel Marketing Manager, on the prestigious Women of the Channel list for 2025. This annual CRN list celebrates women from vendors, distributors, solution providers, and other channel-focused organizations who make a positive difference in the IT ecosystem. The CRN 2025 Women of the Channel honorees are innovative and strategic leaders committed to advancing channel excellence and supporting the success of their partners and customers. Kelly Wells has over 18 years of experience in the IT channel. At Object First, she oversees all aspects of hardware manufacturing and distribution—from product procurement and configuration to ensuring reliable fulfillment through distribution channels. Meredith Frick, who has held various marketing positions in the technology industry over the past two decades, and Kasey King, who began her channel journey at Object First nearly three years ago, have both been instrumental in the development of the company's partner portal, the success of the Hands-On Lab program, and the management of marketing efforts across the U.S., Canada, and LATAM channels. "Being named as part of CRN's 2025 Women of the Channel list, alongside my colleagues Meredith and Kasey, is such a privilege," Wells said. "At Object First, we're committed to building stronger partner relationships through transparency, efficiency, and by providing programs that truly empower our channel ecosystem to thrive. Recognition alongside other women channel leaders is both humbling and inspiring, reaffirming our collective mission to drive innovation, elevate our partners' success, and continue shaping a more inclusive, results-driven channel environment." "It's an honor to recognize the outstanding accomplishments of these women, who are leaders and change-makers in the IT channel," said Jennifer Follett, VP, U.S. Content and Executive Editor, CRN at The Channel Company. "Each woman spotlighted on this list has shown exceptional dedication to building creative strategies that propel transformation, growth, and success for their organizations and the entire IT channel. We are pleased to spotlight their important contributions and look forward to their future success." About Object FirstRansomware-proof and immutable out-of-the-box, Ootbi by Object First delivers secure, simple, and powerful backup storage for Veeam® customers. The appliance can be racked, stacked, and powered in 15-minutes. Ootbi is built on immutable object storage technology designed and optimized for unbeatable backup and recovery performance. Eliminate the need to sacrifice performance and simplicity to meet budget constraints with Ootbi by Object First. About The Channel CompanyThe Channel Company (TCC) is the global leader in channel growth for the world's top technology brands. We accelerate success across strategic channels for tech vendors, solution providers, and end users with premier media brands, integrated marketing and event services, strategic consulting, and exclusive market and audience insights. TCC is a portfolio company of investment funds managed by EagleTree Capital, a New York City-based private equity firm. For more information, visit Follow The Channel Company: X and LinkedIn © 2025. CRN is a registered trademark of The Channel Company, Inc. All rights reserved. View source version on Contacts Press Gabrielle RedwinePAN Communications for Object Firstobjectfirst@ The Channel Company: Kristin DaSilvaThe Channel Companykdasilva@ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
