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LTK Partners with Warner Horizon's The Bachelor Franchise to Launch New Social Commerce Experience
LTK Partners with Warner Horizon's The Bachelor Franchise to Launch New Social Commerce Experience

Business Wire

time07-05-2025

  • Entertainment
  • Business Wire

LTK Partners with Warner Horizon's The Bachelor Franchise to Launch New Social Commerce Experience

DALLAS--(BUSINESS WIRE)-- LTK, the first and largest creator-led shopping platform, today announced a groundbreaking partnership with Warner Horizon's The Bachelor to launch a new shopping experience for Bachelor Nation fans. The official Bachelor Nation LTK channel is now available - introducing a new way for fans to engage with their favorite reality TV franchise. Creating a first-of-its-kind social commerce hub for Bachelor Nation fans, LTK and Warner Horizon are redefining fan engagement and extending the brand beyond the traditional viewing experience. Share Creating a first-of-its-kind social commerce hub for Bachelor Nation fans, LTK and Warner Horizon are redefining fan engagement and extending the brand beyond the traditional viewing experience. The new channel allows fans to shop fashion, beauty, and home products that cast have worn and used through the LTK consumer app. Bachelor Nation has an incredibly passionate fanbase, with a history of sparking unforgettable and viral trends. Now, with a dedicated LTK page, fans have a new way to immerse themselves in the Bachelor universe and instantly shop the products that define the franchise's most unforgettable events. The partnership will deepen fan engagement by leveraging the power of social commerce. Shopping is a natural part of the content viewing experience—people see something they love and want to know what it is. LTK makes that digital discovery seamless, ensuring fans can instantly find and shop the products they see through the Bachelor Nation channels without the frustration of searching for details themselves. LTK is the pioneer in creator-led shopping and has revolutionized how brands engage audiences. Its ability to bridge media, audience engagement, and shopping is unmatched. LTK drives more than $5B in sales annually and reaches 40 million monthly shoppers across its platform. Nearly 40% of US adult Gen Z and Millennial women use LTK today. LTK is a proven channel for retaining and nurturing audiences, and now it's opening the door for entertainment properties to do the same long after a season or show ends. With LTK, Warner Horizon's The Bachelor franchise is leading the way in social commerce for entertainment properties and how to engage audiences beyond a show. For more information, visit the new Bachelor Nation LTK. About LTK As the inventor of Creator Commerce, LTK is the trusted platform for creators and their businesses by powering and monetizing the connection between content and commerce. Founded in 2011 by Amber and Baxter Box, the LTK mission is to empower creators to be as economically successful as possible. LTK has over 70 patent assets for its innovative technology solutions that have pioneered an industry. Premium lifestyle creators in 150+ countries drive more than $5 billion in annual retail sales through the LTK platform. Today, 40 million monthly consumers turn to LTK Creators in the LTK platform to find inspiration and instantly shop the styles recommended by their favorite creators. More than 8,000 retailers partner with LTK to gain access to its global creator network for content that converts against cross-channel KPIs. LTK is the connection between creators and brands - driving more than 55,000 brand collaborations annually. LTK is headquartered in Dallas, TX and currently operates on five continents. To download the LTK app, search for LTK in the App Store or Google Play. For the latest updates from LTK, follow on TikTok and Instagram, and LTK on LinkedIn.

‘The Bachelorette' Paused For Summer 2025: ABC Dating Series To Skip Cycle
‘The Bachelorette' Paused For Summer 2025: ABC Dating Series To Skip Cycle

Yahoo

time08-02-2025

  • Entertainment
  • Yahoo

‘The Bachelorette' Paused For Summer 2025: ABC Dating Series To Skip Cycle

EXCLUSIVE: The Bachelorette won't be giving out any roses this summer. ABC is pausing its female-led spinoff of The Bachelor, which will be a blow for fans of the long-running dating series. The show generally starts production shortly and the last three seasons have aired in July. More from Deadline Whoopi Goldberg To Join 'The Weekend View' For The First Time Since Show's Premiere 'Shifting Gears' Leads Broadcast Comedies in 7-Day Audience, Bolstering ABC's Primetime Lineup With Fellow Freshman Hit 'High Potential' 2025 Premiere Dates For New & Returning Series On Broadcast, Cable & Streaming The series, however, has not been canceled and will likely come back to the Disney-owned network in the future. It's unlikely to air this year but insiders have not completely ruled out its return later this year. It's not entirely clear why the decision has been made, but it's not without precedent in The Bachelor universe. Bachelor in Paradise, for instance, did not air last year with its spot taken by The Golden Bachelorette, but it will return this summer after it was renewed for Season 10. In fact, Bachelor in Paradise, which has a new showrunner in Scott Teti, will be the next show in The Bachelor universe to air. The Bachelorette and shows in The Bachelor universe are produced by Warner Bros. Unscripted Television in association with Warner Horizon. The Bachelorette has previously taken time off the schedule; the show, which launched in 2003, didn't air in 2006 or 2007. The show sees one single woman, usually a former contestant from The Bachelor, choose from a pool of around 25 men with male daters competing to win roses before the bachelorette chooses between two men in a final rose ceremony. Last season featured Jenn Tran, who was the first Asian American Bachelorette, choosing Devin Strader. The move comes two weeks in to Season 29 of The Bachelor airing, which this year features Grant Ellis. There have been a multitude of other Bachelor spinoffs including Bachelor Pad, which last three seasons between 2010 and 2012, 2018's The Bachelor: Winter Games, the music-themed series The Bachelor Presents: Listen To Your Heart, which aired in 2020, and The Golden Bachelor, which aired in 2023. Best of Deadline 2025 TV Cancellations: Photo Gallery 'The Apprentice' Oscar Nominees Sebastian Stan & Jeremy Strong On Why It's 'More Of A Horror Movie' With "Monstrous Egos" 'Prime Target' Release Guide: When Are New Episodes Available On Apple TV+?

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