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Music labels seek new track as streaming hits paywall
Music labels seek new track as streaming hits paywall

Time of India

time25-05-2025

  • Business
  • Time of India

Music labels seek new track as streaming hits paywall

India's music labels are facing a slowdown in revenue growth as the country's audio streaming ecosystem is undergoing a structural shift, according to industry executives. With the shutdown of several streaming platforms and others moving behind paywalls, the ad-supported model has come under pressure, creating short-term disruptions across the industry, they said. "There has been a lot of short-term pain over the past few quarters, with multiple services shutting down-first Resso, then Hungama and Wynk Music, and now Gaana moving behind a paywall," Vikram Mehra, managing director of Saregama , said on an earnings call. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Kannur: Beautiful New Senior Apartments with Two Bedrooms Senior Apartments | Search Ads Search Now This has led to a halt in revenue from free services, he said, adding, "But in the long run, it's a very healthy sign for the industry's growth." Saregama reported flat revenue in its music licensing and artist management segment for the March quarter at ₹171 crore, unchanged from a year earlier. The company attributed the stagnation in part to the shutdown of Wynk Music in December 2024. Live Events Vikas Somani, head of strategy, M&A and business development at Zee Entertainment , highlighted the impact on Zee's music business. "We have seen growth tapering to single digits, mainly because some of the homegrown streaming platforms have shut down or slowed down. But if you strip them out and look at a like-to-like basis on other platforms, the growth is pretty satisfactory. We expect things to stabilise this year and growth to pick up again," he said. While Zee Entertainment doesn't disclose music revenue separately, the company earns more than ₹400 crore annually from the segment, according to industry estimates. Over the past 18 months, three audio streaming services-Wynk Music, Hungama and ByteDance-owned Resso-have shut down. Others, such as Spotify, Gaana and JioSaavn, have pivoted to subscription-based models from largely ad-supported ones.

Assamese singer Gayatri Hazarika dies at 44; Assam mourns a cultural icon
Assamese singer Gayatri Hazarika dies at 44; Assam mourns a cultural icon

India Today

time16-05-2025

  • Entertainment
  • India Today

Assamese singer Gayatri Hazarika dies at 44; Assam mourns a cultural icon

India's music world has lost a gifted voice with the death of acclaimed Assamese singer Gayatri Hazarika, who died on Friday afternoon at the Nemcare Hospitals in Guwahati following a battle with colon cancer. She was was a prominent figure in Assam's cultural and musical landscape, known for her emotionally resonant voice and unique ability to fuse traditional Assamese melodies with contemporary sounds. Her death has left a deep void in the hearts of fans and fellow artists across the state and far first captivated audiences with the hauntingly beautiful track 'Xora Pate Pate Phagun Naame', a song that quickly became an anthem of Assamese music and cemented her place as a leading voice in the region. Her versatility shone through in other well-loved songs such as 'Rati Rati Mor Xoon' and 'Ohar Dore Ubhoti Aatori Gola,' which highlighted her emotional depth and vocal playback singing, Hazarika was celebrated for her powerful live performances that drew audiences from across Assam. Her fan base, while deeply rooted in her home state, extended nationally through music streaming platforms like Wynk Music and Gaana, where her soulful discography remains accessible and death has triggered an outpouring of grief across Assam, with tributes flooding social media. On X, fans described her as a 'rare talent' and 'a voice of the people,' with many noting her strength during her at Nemcare Hospital confirmed her passing, underscoring how deeply her presence had touched both medical staff and her wider and raised in Assam, Gayatri Hazarika was more than a singer. She was a cultural ambassador who carried the essence of Assamese music to a broader national audience. Her authenticity, warmth, and artistic integrity made her a beloved figure not only in the entertainment industry but also among the people of Assam, who saw in her a reflection of their cultural pride.

Assamese Singer Gayatri Hazarika Passes Away At 44 After Battling Cancer
Assamese Singer Gayatri Hazarika Passes Away At 44 After Battling Cancer

News18

time16-05-2025

  • Entertainment
  • News18

Assamese Singer Gayatri Hazarika Passes Away At 44 After Battling Cancer

Last Updated: Gayatri Hazarika Death News: Acclaimed Assamese singer Gayatri Hazarika passed away on May 16 at the age of 44 after a prolonged battle with colon cancer. Acclaimed Assamese singer Gayatri Hazarika passed away on May 16, 2025, at Nemcare Hospitals in Guwahati, leaving the music community in deep mourning. The talented artist was just 44 years old and had been battling colon cancer, a fight she endured with resilience until her final moments at approximately 2:15 PM. Gayatri rose to prominence with the hauntingly beautiful and critically acclaimed track 'Xora Pate Pate Phagun Naame…", which remains an iconic piece in Assamese music, resonating deeply with listeners across the state. Her soulful voice also graced other beloved songs such as 'Rati Rati Mor Xoon" and 'Ohar Dore Ubhoti Aatori Gola," showcasing her versatility and emotional depth. Her contributions extended beyond playback singing to live performances, where she captivated audiences with her heartfelt renditions and charismatic presence. Born and raised in Assam, Gayatri was celebrated for her ability to blend traditional Assamese melodies with contemporary flair, earning her a dedicated following. Her Facebook page, with nearly 2,000 followers, described her as an Indian playback singer and live performer known for her soulful melodies. She was a prominent figure in Assam's cultural landscape, with her music featured on platforms like Wynk Music and Gaana, where fans continue to cherish her discography. Gayatri's untimely demise has sent shockwaves through Assam's cultural and entertainment circles, with tributes pouring in from fans, fellow artists, and notable figures. Posts on X highlighted the profound sadness felt across the state, with one user noting her battle with a 'dreadful disease" and describing her as a 'highly talented vocalist" whose loss is deeply felt. Hitesh Baruah, associated with Nemcare Hospital, confirmed her passing, underscoring the personal and professional impact she had on those around her. Beyond her musical achievements, Gayatri was remembered for her warmth and authenticity, qualities that endeared her to both peers and audiences. Her legacy as a gifted singer and a cherished figure in Assam's music scene will undoubtedly live on through her timeless songs and the memories she created for her listeners. As Assam mourns the loss of one of its brightest talents, her music continues to serve as a testament to her artistry and passion. First Published:

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