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Taraf and Karl Lagerfeld break ground on Karl Lagerfeld Villas in Meydan, Dubai
Taraf and Karl Lagerfeld break ground on Karl Lagerfeld Villas in Meydan, Dubai

Zawya

time6 days ago

  • Business
  • Zawya

Taraf and Karl Lagerfeld break ground on Karl Lagerfeld Villas in Meydan, Dubai

Dubai, United Arab Emirates – Taraf, the real estate division of UAE-headquartered investment holding group Yas Holding, has officially commenced the groundbreaking of KARL LAGERFELD VILLAS, a landmark development that marks the brand's debut in the Middle East residential market. This extraordinary project brings the legacy of the late fashion icon Karl Lagerfeld to life in one of Dubai's most exclusive residential enclaves. Located in the heart of Meydan, and directly facing the crystal-clear lagoons, the development reflects Taraf's ongoing vision to deliver timeless, design-first communities inspired by global creativity. The on-site ceremony, held on 30 July 2025, was attended by senior representatives from Taraf, design and construction partners including RSP Architects and Dar Al Handasah. Taraf's enabling contractor, Pinnacle, and infrastructure contractor, Dar Alwad, also joined the celebration, reinforcing the collaborative spirit behind this iconic development. This milestone marks the beginning of construction on a collection of 51 signature villas, which will offer residents unparalleled access to elegance, exclusivity, and serene waterfront living. A Masterpiece of Vision and Craftsmanship Each residence at KARL LAGERFELD VILLAS has been thoughtfully designed to embody the Maison's distinctive Parisian style, Inspired by Karl Lagerfeld's fascination with the 18th century, a period marked by intellectual curiosity and creative passion, KARL LAGERFELD VILLAS mirror the discerning elegance of KARL LAGERFELD's Maison at 21 Rue St Guillaume, Saint-Germain-des-Pres, Paris. The remarkable residence was meticulously selected by Karl himself in the centre of his favourite neighbourhood on the scenic left bank. With plot sizes ranging from 721 sqm to 1,790 sqm, and homes offering between five to seven bedrooms, the villas are framed by lush gardens, immersive water features, and full-length pools that reflect sunlight through feature windows and open atriums. Design that Lives and Breathes Luxury From parquet and marble finishes to statement staircases and custom KARL LAGERFELD MAISON furnishings, each detail has been hand-selected to evoke a lifestyle of quiet opulence. The community's private clubhouse will host refined leisure amenities—including lounges, a curated library, a wellness deck, and a swimming pool—all inspired by Karl's love for books, art, and light. With panoramic skyline views and access to the project's own crystal-blue lagoon, the villas offer the ultimate in luxury resort-style living. Mohamed Eldahan, CEO of Taraf, commented: 'Breaking ground on KARL LAGERFELD VILLAS is more than a construction milestone—it's the beginning of a new chapter for luxury living in Dubai. This project exemplifies our design-led philosophy and commitment to collaborating with globally revered creative houses. We are proud to bring to life a concept that is not only exclusive in its design but also timeless in its lifestyle offering.' Pier Paolo Righi, CEO of KARL LAGERFELD, said: 'Karl was always inspired by the world of architecture. Through this visionary collaboration with Taraf, we are translating his creativity into immersive living environments. These villas will offer a unique opportunity for residents to experience the world of KARL—where luxury, art, and innovation converge.' Elevating Dubai's Global Real Estate Presence Strategically located in the prime district of Nad Al Sheba, just minutes from Downtown Dubai, the KARL LAGERFELD VILLAS are uniquely positioned to offer seclusion without compromise. The development is also aligned with Dubai's broader urban vision for 2030 and beyond, contributing to the city's ambition to remain a global hub for luxury, innovation, and lifestyle excellence. As KARL LAGERFELD's first branded residential villa project in the Middle East, and the brands fourth globally, the development joins a prestigious international portfolio that includes properties in Marbella, Lisbon, and Melaka, as well as a hotel in Macau. About Taraf Taraf is a boutique property developer specialising in premium residential spaces across the UAE. Launched in 2023, Taraf is committed to redefining luxury living by delivering distinctive, design-led developments in prime locations for a discerning global clientele. With a focus on craftsmanship, innovation, and lifestyle integration, Taraf is part of Yas Holding, a UAE-based investment group shaping the future of diverse industries. Website: About KARL LAGERFELD The House of KARL LAGERFELD celebrates the iconic vision and creative legacy of its founder. Fusing Parisian classics with contemporary edge, the brand spans ready-to-wear fashion, accessories, interior design, and international real estate. With over 200 points of sale globally and an evolving hospitality portfolio, the brand continues to champion innovation and timeless elegance.

Taraf Unveils Middle East's First KARL LAGERFELD Villas in Dubai
Taraf Unveils Middle East's First KARL LAGERFELD Villas in Dubai

Entrepreneur

time6 days ago

  • Business
  • Entrepreneur

Taraf Unveils Middle East's First KARL LAGERFELD Villas in Dubai

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. Taraf, the real estate division of UAE-headquartered investment holding group Yas Holding, has officially commenced the groundbreaking of KARL LAGERFELD VILLAS, a landmark development that marks the brand's debut in the Middle East residential market. This extraordinary project brings the legacy of the late fashion icon Karl Lagerfeld to life in one of Dubai's most exclusive residential enclaves. Located in the heart of Meydan, and directly facing the crystal-clear lagoons, the development reflects Taraf's ongoing vision to deliver timeless, design-first communities inspired by global creativity. The on-site ceremony, held on 30 July 2025, was attended by senior representatives from Taraf, design and construction partners including RSP Architects and Dar Al Handasah. Taraf's enabling contractor, Pinnacle, and infrastructure contractor, Dar Alwad, also joined the celebration, reinforcing the collaborative spirit behind this iconic development. This milestone marks the beginning of construction on a collection of 51 signature villas, which will offer residents unparalleled access to elegance, exclusivity, and serene waterfront living. A Masterpiece of Vision and Craftsmanship Each residence at KARL LAGERFELD VILLAS has been thoughtfully designed to embody the Maison's distinctive Parisian style, Inspired by Karl Lagerfeld's fascination with the 18th century, a period marked by intellectual curiosity and creative passion, KARL LAGERFELD VILLAS mirror the discerning elegance of KARL LAGERFELD's Maison at 21 Rue St Guillaume, Saint-Germain-des-Pres, Paris. The remarkable residence was meticulously selected by Karl himself in the centre of his favourite neighbourhood on the scenic left bank. With plot sizes ranging from 721 sqm to 1,790 sqm, and homes offering between five to seven bedrooms, the villas are framed by lush gardens, immersive water features, and full-length pools that reflect sunlight through feature windows and open atriums. Design that Lives and Breathes Luxury From parquet and marble finishes to statement staircases and custom KARL LAGERFELD MAISON furnishings, each detail has been hand-selected to evoke a lifestyle of quiet opulence. The community's private clubhouse will host refined leisure amenities—including lounges, a curated library, a wellness deck, and a swimming pool—all inspired by Karl's love for books, art, and light. With panoramic skyline views and access to the project's own crystal-blue lagoon, the villas offer the ultimate in luxury resort-style living. Mohamed Eldahan, CEO of Taraf, commented: "Breaking ground on KARL LAGERFELD VILLAS is more than a construction milestone—it's the beginning of a new chapter for luxury living in Dubai. This project exemplifies our design-led philosophy and commitment to collaborating with globally revered creative houses. We are proud to bring to life a concept that is not only exclusive in its design but also timeless in its lifestyle offering." Pier Paolo Righi, CEO of KARL LAGERFELD, said: "Karl was always inspired by the world of architecture. Through this visionary collaboration with Taraf, we are translating his creativity into immersive living environments. These villas will offer a unique opportunity for residents to experience the world of KARL—where luxury, art, and innovation converge." Elevating Dubai's Global Real Estate Presence Strategically located in the prime district of Nad Al Sheba, just minutes from Downtown Dubai, the KARL LAGERFELD VILLAS are uniquely positioned to offer seclusion without compromise. The development is also aligned with Dubai's broader urban vision for 2030 and beyond, contributing to the city's ambition to remain a global hub for luxury, innovation, and lifestyle excellence. As KARL LAGERFELD's first branded residential villa project in the Middle East, and the brands fourth globally, the development joins a prestigious international portfolio that includes properties in Marbella, Lisbon, and Melaka, as well as a hotel in Macau.

Taraf appoints Al Firas General Contracting as main contractor for TERRA at Jumeirah Golf Estates
Taraf appoints Al Firas General Contracting as main contractor for TERRA at Jumeirah Golf Estates

Zawya

time16-07-2025

  • Business
  • Zawya

Taraf appoints Al Firas General Contracting as main contractor for TERRA at Jumeirah Golf Estates

Project is strategically positioned in Jumeirah Golf Estates, TERRA blends architectural elegance with world-class amenities and vibrant community living Dubai, UAE – Taraf, the real estate arm of Yas Holding, has appointed Al Firas General Contracting LLC as the main contractor for TERRA Golf Collection, its exclusive villa development nestled within Jumeirah Golf Estates (JGE), Dubai. TERRA Golf Collection is a gated enclave of 84 residences including six-bedroom standalone villas and townhouses spanning premium plots with unobstructed views across championship-level greens. Set to handover in Q2 2027, each thoughtfully designed residence will offer a harmonious balance of sophistication, space, and function featuring expansive layouts, smart home integration, and a private basement level perfectly suited for a gym, cinema, or entertainment space. Villas are also enhanced with dedicated provisions for private pools, offering residents the flexibility to personalize their outdoor living experience in the future. The community benefits from access to JGE's world-class amenities: two championship golf courses (Earth & Fire), the European Tour Performance Institute, wellness clubs, tennis and padel courts, gyms, swimming pools, as well as two retail centers. Located within a vibrant neighborhood of over 1,800 residences, TERRA also offers proximity to schools, dining options, and essential services. Strategically located just minutes from Dubai Expo 2020's precinct and Al Maktoum International Airport, the development marries exclusive retreat living with seamless city access. Mohamed Eldahan, CEO of Taraf, commented: 'With Al Firas's proven capabilities, we are confident that TERRA will set a new standard for luxury living in one of Dubai's most iconic communities.' Firas Mashal, Managing Director at Al Firas General Contracting added: 'We are proud to partner with Taraf on this landmark project. TERRA represents an exciting opportunity to deliver architectural excellence alongside premium lifestyle offerings.' Construction is now underway, showcasing Taraf's commitment to developing refined residences for discerning homeowners seeking sophistication, convenience, and investment opportunity in one of Dubai's premier golf communities. For Media inquiries Rana Hossam Email: About Taraf Taraf is a property developer that will deliver prime residential spaces in the UAE. Launched at the start of 2023, the developer plans to introduce exquisite and exclusive, luxury residential properties at iconic & prime locations for national and international clients. Taraf's attention-to-detail approach reflects its commitment to delivering high-quality, lifestyle-driven places that inspire its communities and customers to realise their full potential. Taraf is a company under Yas Holding, a leading investment group headquartered in the UAE. The launch of Taraf falls in line with the group's efforts to diversify its portfolio, support its growth plans, as well as set new standards for a luxurious lifestyle for residents and investors in the UAE and beyond. Website:

Taraf awards contract to Pinnacle International for villa project in Dubai
Taraf awards contract to Pinnacle International for villa project in Dubai

Yahoo

time26-06-2025

  • Business
  • Yahoo

Taraf awards contract to Pinnacle International for villa project in Dubai

Yas Holding subsidiary Taraf has appointed Pinnacle International Piling Foundations as the enabling contractor for its Karl Lagerfeld Villas project in Dubai, United Arab Emirates. This project, located in Meydan, Mohammed Bin Rashid City, is part of Dubai's luxury real-estate sector and addresses the rising demand for ultra-premium residences. Scheduled for completion in 2027, the development will comprise 51 villas ranging from five to seven bedrooms. The villas will feature private gardens, bespoke interiors, and access to the clubhouse. They will overlook the Crystal Lagoon, offering views of Downtown Dubai. Taraf CEO Mohamed Eldahan said: 'Our partnership with Pinnacle International marks a pivotal milestone in turning the Karl Lagerfeld Villas into reality. 'These villas are more than a residence; they embody elegance, creativity, and architectural integrity, infused with the legacy and unmistakable signature of Karl Lagerfeld. This development reflects our unwavering commitment to excellence, while reinforcing Dubai's global stature as a premier destination for luxury living and investment.' The villas will incorporate a central catwalk that culminates in a circular sunken lounge. Additionally, a feature waterfall edge pool will mark the end of the walk. Pinnacle International geotechnical director Rahul Sai said: 'We're excited to bring our expertise to such a visionary project. Meydan's landscape demands precision and innovation, qualities that align perfectly with Pinnacle's approach to delivering resilient foundations.' In 2023, Taraf broke ground on its new residential development on the island of Palm Jumeirah in Dubai. By that time, Asasat Aldhafra APCC had commenced enabling works for the development. "Taraf awards contract to Pinnacle International for villa project in Dubai" was originally created and published by World Construction Network, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.

Al Ain Farms Group launches as UAE's national food champion
Al Ain Farms Group launches as UAE's national food champion

Zawya

time20-05-2025

  • Business
  • Zawya

Al Ain Farms Group launches as UAE's national food champion

Al Ain Farms Group (AAFG) unites five leading UAE dairy, poultry, juice and egg brands Al Ain Farms, Marmum Dairy, Al Ajban Chicken, Al Jazira Poultry Farm's Golden Eggs, and Saha Arabian Farms under one group, with a shared ambition to be the region's leading provider in protein and beverages. Backed by both Ghitha Holding and Yas Holding, AAFG aims to contribute to the UAE's food security, industrial innovation, and self-reliance objectives in line with UAE National Food Security Strategy 2051. AAFG has outlined a five-year roadmap to scale operations, drive innovation, and boost national production. Abu Dhabi, UAE – In a landmark moment for the UAE's food production and industrial sectors, Al Ain Farms Group (AAFG) was officially launched at the 'Make it in the Emirates' Forum 2025. The announcement brings together five of the country's most iconic dairy, poultry, juice and egg brands — Al Ain Farms, Marmum Dairy, Al Ajban Chicken, Al Jazira Poultry Farm's Golden Eggs, and Saha Arabian Farms — under a single, united banner. Backed by Ghitha Holding, a publicly listed conglomerate spanning agriculture, food production and distribution sectors, and Yas Holding, a renowned Abu Dhabi-based, multi-industry investment company, AAFG brings decades of operational strength to serve as a national platform focused on protein and beverages, with the scale and vision to serve broader regional needs. This historic consolidation is a significant milestone in a journey that began in 1981, when the late Sheikh Zayed bin Sultan Al Nahyan established the farm with 200 cows – bringing, for first time in the nation's history, access to fresh milk for its people. What started as a single dedicated entity serving the nation has evolved into a unified group of trusted UAE brands, expanding to meet growing regional demand for high-quality protein and beverages. Today, that commitment to self-reliance has transformed into a national pillar of food sovereignty—one that is rooted in legacy, driven by purpose, and built for global impact. HE Tareq Abdulraheem Al Hosani, Chairman of AAFG, said the launch of AAFG marks an important step in the UAE's long-term food strategy, as outlined by the nation's Food Security Strategy 2051 and National Strategy for Industry and Advanced Technology, to become a regional hub for operational excellence and innovation. 'Al Ain Farms Group reflects the UAE's ambition to lead the region in quality, sustainability, and innovation deeply rooted in our national identity. What began with the humanitarian vision of the UAE's founding father, the late Sheikh Zayed, to nourish communities in the UAE has grown into a national mission of excellence on par with global standards of quality, shaping food — advancing food security, contributing to our industrial strength, and the food systems of tomorrow for all generations to come,' he said. Issa Najeeb Khoory, Deputy CEO of Ghitha Holding and Board Member of AAFG, said that the new group will propel the UAE's food production capabilities into a bold, new future. 'Ghitha's investment in Al Ain Farms Group is a vote of confidence in the UAE's food resilience. We believe in building integrated, future-ready platforms that deliver long-term value to the nation — and AAFG, as a newly consolidated entity, stands at the forefront of that strategy.' Low Ping, Group CEO of Yas Holding stated that "At Yas Holding, we are proud to support the formation of Al Ain Farms Group, building on our deep-rooted commitment to advancing the UAE's food production sector. This strategic move reflects our ongoing mission to empower key industries that deliver impactful solutions for the people of the UAE. We are confident that Al Ain Farms Group will lead the way in transforming the future of food, not just in the country but across the region." 'This is more than growth — it's transformation. We're combining the scale of our operations, the trust of our brands, and decades of expertise to create a stronger, more agile food group across the UAE and beyond,' said Hassan Safi, Group CEO of AAFG. 'The consolidation brings the best of each brand under one unified umbrella — delivering the highest quality, efficiency, and standards to better serve our customers and lead the market.' He continued: 'Our priority is to deliver wholesome, high-quality, accessible nutrition to every home in the UAE — and extend that impact through collaborations with leading partners in integrated production, advanced R&D, and automation. We're not just responding to demand — we're setting a new standard for capability, care, and resilience in the region's food sector.' Through the union, AAFG aims to boost local production capabilities and strengthen a self-sustaining food ecosystem. The Group has outlined a five-year roadmap focused on scaling operations, driving product innovation, and expanding its contributions to national food security. AAFG currently holds a significant share of the UAE dairy and poultry market – and is focused on growing its presence across both categories. This scale is matched by impact. AAFG is investing in cutting-edge product development — from sugar free products and excellence in camel milk development to next-generation alternative proteins. But beyond innovation, the Group is reinforcing its leadership in sustainable food production, including recyclable packaging, water recycling and fully integrated local supply chains that reduce import dependency and strengthen regional food resilience. With clear expansion ambitions across the region and beyond, AAFG represents the emergence of a proudly Made in the UAE platform — one that goes beyond inherited infrastructure to build something the nation can truly be proud of. In the face of challenging desert conditions, AAFG reflects the UAE's relentless drive for excellence, delivering food systems that meet global standards and advance the country's reputation as a leader in food innovation. About Al Ain Farms Group Al Ain Farms Group (AAFG) is a national protein and beverages brand, delivering wholesome, high-quality, and accessible nutrition across fresh dairy, poultry, juice, and eggs. Operating across a fully integrated farm-to-shelf model, AAFG ensures freshness within 24 hours — supporting the UAE's food security goals with products made locally and trusted regionally. The Group brings together five of the UAE's most trusted names in food production: Al Ain Farms – Founded by the late H.H. Sheikh Zayed, a pioneer in the UAE dairy industry and one of the largest integrated dairy and poultry companies in UAE Marmum Dairy – One of best-known brands in dairy, especially with its yoghurt category Al Ajban Chicken – One of the UAE's first and most technologically advanced fresh poultry producers Al Jazira Poultry Farm Golden Eggs – Home of the iconic Golden Eggs, known for traceability and innovation Saha Arabian Farms – A regional egg producer with operations across the UAE and Saudi Arabia AAFG is part of Ghitha Holding PJSC, and backed by Yas Holding LLC, two UAE-based investment groups driving national self-sufficiency and sustainable food systems. Media Contact: Noura Charaf | Dina Jdaa | alainfarmsgroup@

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