Latest news with #G-SHOCK
Web Release
2 days ago
- Web Release
Casio to Release MR-G Inspired by the World's Largest Frog
Casio Computer Co., Ltd. announced today the release of a new MR-G timepiece, adding to the flagship line of the G-SHOCK brand of shock-resistant watches. The design of the new MRG-BF1000RG, the latest timepiece in the FROGMAN line of divers' watches, evokes the world's largest frog — the goliath frog. The FROGMAN shock-resistant diver's watch is known for its asymmetric design, crafted to allow unrestricted wrist movement underwater. The MRG-BF1000R, released in 2023, brought this unique form to life with a highly water-resistant titanium case. Its meticulous construction, including a polished finish down to the finest details, has earned it high praise. Building on the MRG-BF1000R, the new MRG-BF1000RG draws inspiration from the goliath frog — the world's largest frog — found in the tropical rainforests of West Africa. Its colors and design evoke a spirit of adventure, capturing the thrill of exploring untamed wilderness. The khaki band, inspired by the coloring on the back of the goliath frog, is made with a soft, highly flexible fluoro rubber material, ensuring a comfortable fit. The beige indexes, evoking the coloring on the frog's underside, are coated with Neobrite for excellent visibility even in low-light conditions. The titanium screw-lock case back is fitted with a sapphire crystal, finished with a vibrant green vapor deposition inspired by the eye of the Goliath frog, and maintains a highly water-resistant structure while preserving the built-in antenna's radio wave reception sensitivity. In dive mode, the hour and minute hands overlap to form a single hand, providing an intuitive, easy-to-read display of time spent underwater. Three dual-coil motors enable swift hand movement, allowing users to switch quickly from current time display to dive time display — making this a truly practical diver's watch. MRG-BF1000RG Specifications
Fashion Value Chain
6 days ago
- Entertainment
- Fashion Value Chain
XG Named Global Ambassador for Casio G-SHOCK
Casio Computer Co., Ltd. has appointed breakout global girl group XG as the new global ambassador for its G-SHOCK brand. Known for their bold performances and unique 'X-Pop' sound, the seven-member hip hop/R&B group perfectly embodies G-SHOCK's spirit of toughness, originality, and fearless innovation. The collaboration kicks off with a new campaign, 'No Destination,' featuring a special video directed by the creative collective YAR, led by YOSHIROTTEN. The visual concept mirrors XG's journey of limitless ambition—mirroring the G-SHOCK philosophy of challenging limits. XG shared, 'G-SHOCK reminds us of our resilience and the courage to keep pushing forward. XG-SHOCK, let's go!' As part of the campaign, XG sports a selection of G-SHOCK timepieces including models from the GMA-P2100, GA-2100, and DW-5600 series, each echoing their bold and trend-forward style. The partnership highlights Casio's move to resonate with global Gen Z consumers through cultural icons who challenge norms—just like G-SHOCK. XG, who made history as the first Japanese girl group to perform at Coachella and appear on the U.S. Billboard cover, continues to break records across music and fashion, making them an ideal fit for G-SHOCK's legacy of boldness and reinvention.
Hypebeast
05-07-2025
- Entertainment
- Hypebeast
G-SHOCK Channels the Essence of ‘Fantastic Four' in New Timepiece Collaboration
Summary G-SHOCKhas teamed up withMarvel Studiosto launch a limited-edition collector's set celebratingThe Fantastic Four: First Steps' premiere this month. This collaboration pays tribute to Marvel's original superhero family, comprising Mister Fantastic, Invisible Woman, Human Torch and The Thing. The collaboration features four distinct timepieces, spanning the GA-700HDS, GA-110HDS, GA-6900HDS and GA-2100HDS, with each model channelling the essence of a team member. The watches are engineered for extreme durability with G-SHOCK's signature shock resistance, 200-meter water resistance, as well as heat and freeze-proof construction. Glow-in-the-dark sci-fi dials and white-and-blue accents evoke the retro-futuristic aesthetic of theFantastic Four universe, while exclusive packaging inspired by the 1960s and collectible pin badge sets offer fans a tangible connection to the film's legacy. Adding a playful twist, Marvel's beloved robot H.E.R.B.I.E. stars in G-SHOCK's campaign video, putting the watches through cinematic durability tests that highlight their toughness and versatility. The launch will be supported by short-form content across social media, in-store displays and web platforms. Prices range from around £100 – £119 GBP (approx. $136 – $163 USD). For more information, visit the collaboration's dedicated webpagehere.
Web Release
03-07-2025
- Lifestyle
- Web Release
G-SHOCK's Summer Style Statement: Metal-Cased Watches That Define the Season
This summer, G-SHOCK redefines everyday luxury with a collection that merges signature toughness with standout seasonal style. The GM-2110D and GM-S2110 series reflect this season's shift toward clean design, bold finishes, and wear-anywhere versatility. Full Metal Power: GM-2110D for Him Crafted entirely from stainless steel, the GM-2110D features G-SHOCK's iconic octagonal bezel in a full-metal silhouette. The sleek case and integrated band give the watch a confident, elevated feel, while a selection of dial colors — from industrial tones to summer brights — allows for personal style expression. It's a timepiece that pairs perfectly with sharp tailoring, relaxed weekend wear, or a statement stack. Refined & Radiant: GM-S2110 for Her The GM-S2110 series brings the same geometric design in a more compact, lightweight form. Featuring a metal bezel with a soft resin band, it's designed for a comfortable fit and easy wearability. The real star? The dials — in cool blue (2A), fresh green (3A), and rose pink (4A) — offering a soft, fashion-forward pop of color that complements light summer fabrics and feminine styling. Whether worn solo or styled with bracelets, the GM-S2110 transitions effortlessly from day to night — making it the season's most versatile wrist accessory. Strength Meets Style – In Every Detail While distinct in form, both models are built with G-SHOCK's hallmark engineering: Shock-resistant and 200M water-resistant Super Illuminator LED light for day-to-night clarity World time, stopwatch, countdown timer, and daily alarms Scratch-resistant mineral glass and refined bezel detailing Watches That Fit This Season — and Every Style From confident metal for men to soft-toned minimalism for women, G-SHOCK's GM-2110D and GM-S2110 collections are shaping up as this summer's must-have accessories. Built for summer, styled for now — these pieces fit effortlessly into any modern wardrobe.
Hypebeast
02-07-2025
- Business
- Hypebeast
G-SHOCK's MT-G Line Breaks New Ground with Human-AI Hybrid Design
Summary G-SHOCK's latest release, the MTGB4000, marks a pivotal evolution in the brand's premiumMT-Gseries. Available in two iterations – the MTGB4000-1A and MTGB4000B1A2 – these models are the first G-SHOCK timepieces developed through a design process that fuses human creativity with generative AI technology. Initial sketches crafted by designers were optimized by AI to improve structural performance while maintaining the bold, robust aesthetics that define the MT-G line. These resulting timepieces feature a bold new frame structure that significantly enhances shock resistance while preserving the line's signature rugged elegance. They incorporate an evolved Dual Core Guard system with integrated band connections, allowing the frame to effectively absorb external impact and reduce stress on the inner case. Meticulously crafted from laminated carbon and glass fiber sheets, the MTGB4000's frame showcases a dimensional silhouette with visible layering along its sides. Precision metal finishes elevate the bezel's visual depth, with Sallaz polishing, hairline textures, and mirror detailing creating striking contrasts. The MTGB4000B1A2 is further distinguished by a futuristic blue-gray ion-plated (IP) coating. The caseback, shaped through metal injection molding (MIM), adds structural integrity and intricate form, complemented by a sapphire crystal with anti-reflective coating and a multi-dimensional dial. Functionality remains a cornerstone of the MTGB4000 series. The new models are equipped with features such as Triple G Resist, Tough Solar power, Smartphone Link and Multi-Band 6 radio control. Additional features include world time across 27 cities, stopwatch, countdown timer, alarm, as well as Super Illuminator LED light to ensure the watches' practicality. Retailing at $1,250 USD and $1,350 USD, respectively, both models are available viaG-SHOCKas well as select retailers.
