Love Island USA Season 7: Who is running the social media of contestants Huda Mustafa, Jeremiah Brown, and others
No phones, no problem: Who's posting?
Since the Islanders enter the villa without access to their phones, someone else has to step in. Each jersey comes with a #Team account manager, usually a best friend, sibling, or the power couple that loves to serve dramatic updates.
Elan Bibas
Elan's younger brother, Tal Bibas, has taken charge of his Instagram and TikTok. The strategy? Strictly content and engagement. Tal boosted Elan's followers from roughly 3,000 to over 63,000 in under two weeks, clever algorithm moves and smart posting earned serious traction.
Jeremiah Brown, Cierra Ortega, Huda Mustafa, and others
Jeremiah Brown's 'big sis' has stepped up in his absence, delivering affirmations and calling out petitions to support him.
Cierra Ortega's posts are handled by friend MJ Hedderman, serving witty updates and personality-packed captions. Huda Mustafa's account has seen emotional messages about her journey and fans rallying around her dramatic moments. Meanwhile, Chelley Bissainthe's family is busy promoting #TeamChelley and countering rumours, one quite heart-breaking post covered her showing emotion after Olandria's exit.
Why does it matter?
This approach keeps fans connected, and keeps engagement numbers high. Following Islanders while they are on the show turns them into brand-ready prospects post-villa. And with Love Island itself ranking as Peacock's second-most-watched streaming reality show, maintaining an active presence is crucial.
With social media now community-managed, fans are split. Some applaud the transparency, knowing that every comment, meme, or interaction is intentional. Others worry the behind-the-scenes teams may be spinning narratives or controlling what's said online.
Season 7 Islanders may be offline, but their stars are still shining. From calculated follower boosts to heartfelt captions from loved ones, these social media takeovers are shaping how fans perceive the villa experience. Who are you rooting for?
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