
Kindle deals UK for July 2025: Biggest discounts on e-readers as Prime Day draws to a close
Every year in the sale, Amazon slashes the prices of its bestselling e-readers, and 2025 is no exception.
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Shop Amazon Prime Day deals
If you've been waiting for the perfect excuse to finally treat yourself to a Kindle or maybe just to upgrade your old one, now is the best time to do it.
Whether you're after the ultra-light Kindle Paperwhite, the feature-packed Kindle Oasis, or the budget-friendly base model, there are still brilliant deals on offer.
Earlier this week, we saw Prime Day shoppers rush to buy a £95 Kindle for £75.
Shoppers can also find more Amazon devices heavily discounted.
But sadly, these deals won't be around forever, as Prime Day ends at midnight today (11 July).
To access the savings before it's too late, you need to be a Prime member, which you can do using the 30-day free trial.
Best Kindle Prime Day 2025 deals not to miss
With some Kindles dropping to their lowest price ever during the event, now is a great time to invest.
The Prime Day event also has several great value bundles, accessories and Kindle Unlimited free trials available too.
Amazon Kindle (16 GB) - save 25%
SHOP HERE
What's the deal? Save 25% on this original Kindle with 16GB of memory.
Why it's a great buy: It's the perfect entry-level e-reader for book lovers to use on the go.
It features handy must-haves like a glare-free 6-inch display that reads just like real paper, even in direct sunlight, and has a battery life that lasts for weeks, not hours.
Amazon Kindle Paperwhite (16 GB) - save 21%
What's the deal? Get 21% off the newer Kindle model, now £134.99, which Amazon say is its "fastest ever".
Why it's a great buy: The Paperwhite Kindle is the next-generation Kindle, and the fastest and most advanced model yet.
With a crisp 7-inch Paperwhite display, it offers a higher contrast ratio and 25% faster page turns, making it smoother and sharper than ever for immersive reading every time.
Amazon Kindle Colorsoft Signature Edition (32 GB) - save 31%
SHOP HERE
What's the deal? Save an impressive £85 on this signature edition 'all-colour' Kindle.
Why it's a great buy: The Kindle Colorsoft is one of the most premium e-readers in the Kindle family and a fantastic opportunity to upgrade.
With a stunning colour display, it's perfect for enjoying graphic novels, comics, and illustrated books, bringing vibrant colours to life.
Amazon Kindle reviews
Whether you're a seasoned Kindle lover or you're exploring e-readers for the first time, there are plenty of models to choose from, and our tech writer Tom Tyers has tested some of the top contenders.
Kindle Scribe review
Treating yourself to some new tech? The Kindle Scribe is worth a closer look.
In his Kindle Scribe review, our tech writer Tom Tyers describes it as ''the most versatile e-reader yet''.
He adds: ''Reading on the Scribe is genuinely a joy, largely because of how customisable everything is.''
Head to our Kindle Scribe review to find out more.
Amazon Kindle Colorsoft review
Released in 2024, the Kindle Colorsoft is the first Kindle e-reader to feature a colour e-ink display.
It also features an auto-adjusting front light that lets you read in sunlight and late into the night, and it's waterproof, so you don't have to worry around the pool.
Ready to dive into a world of colour? Check out our Kindle Colorsoft review.
Kindle (2022) review
If you don't have your heart set on one of Amazon's most recent releases, investing in the 2022 model can be a smart and cost-effective choice.
In his Kindle 2022 review, our tech writer Tom Tyers praised the product for its compact and portable design, long battery life, and intuitive interface.
Visit our Kindle 2022 review to discover more about Amazon's most affordable e-reader.
Amazon Kindle Case - save 16%
What's the deal? There's a 16% saving on protective cases for the Kindle Paperwhite and Colorsoft models, in several colourways.
Why it's a great buy: There usually aren't huge discounts on accessories for Amazon devices, so when there are discounts available, snapping them up is a no-brainer.
Investing in a decent case offers peace of mind when you inevitably throw your device in your bag when you are on the go.
Kindle Paperwhite (2024 Release) 16 GB + Cover + Fast Charger - save 27%
Kindle Paperwhite (2024 Release) 16 GB, Fabric Cover and 9W Adapter, £156.57 (was ££214.97)
SHOP HERE
What's the deal? Save £58.40 on this bundle, which includes a Kindle Paperwhite (2024 release), fabric cover and a 9W power adapter.
Why it's a great buy: This latest model delivers everything book lovers want, including a crisp, glare-free 6.8-inch display, a chic fabric cover to protect your Kindle and a 9W Powerfast Adapter for quicker, reliable charging.
Amazon Kindle Scribe (32 GB) - save 25%
What's the deal? Save £100 on the latest Kindle Scribe model, which has a digital notebook functionality.
Why it's a great buy: An outstanding Prime Day opportunity that blends e-reader simplicity with powerful note-taking capabilities.
The Kindle Scribe is powered by a roomy 10.2‑inch, 300 ppi Paperwhite display and is large enough for reading and journaling, yet remains easy on the eyes.
Amazon Kindle Kids (16 GB): save 26#%
SHOP HERE
What's the deal? There's almost a £30 saving on the Kids Kindle, which is ideal for kids aged seven years old or older.
Why it's a great buy: Now upgraded with an enhanced display and faster page turns, it's designed to make reading fun, easy, and distraction-free for little ones.
The bundle includes a durable, kid-friendly cover to protect against bumps and drops, plus a six-month Amazon Kids+ subscription and a 2-year worry-free guarantee.
Kindle Scribe (2022 release) 16 GB - save 39%
Kindle Scribe (2022 release) 16 GB, £199.99 (was £329.99)
SHOP HERE
What's the deal? You can save an incredible £130 (or 39% off) on this two-year-old Kindle Scribe, which is one of the strongest discounts on a Kindle for Prime Day.
Why it's a great buy: With a generous 10.2″, 300 ppi e‑ink display, it feels like writing on real paper with this Kindle thanks to the included stylus.
It supports handwriting in the margins, full-page journal entries, and even exports text notes, bridging the gap between digital convenience and paper-like interaction.
How to access Prime Day deals?
To shop Amazon Prime Day deals, you'll need an Amazon Prime membership.
This annual sale is exclusive to Prime members, with major discounts across tech, home, fashion, beauty, and more.
If you're not already signed up, you can grab a 30-day free trial to access all the savings without paying upfront.
Once you're in, head to the Prime Day hub on Amazon's website or app to browse handpicked deals and lightning offers.
Shoppers will be able to shop lists of discounts on electronics, home goods, fashion, and much more.
To maximise savings, consider using price tracking tools to check you're getting the best price.
How long do Prime Day Deals last?
Unlike previous years, this Amazon Prime Day sale is a little bit different.
Amazon Prime Day 2025 spans four days, from July 8 to July 11, giving enough time for members to shop and save.
In previous years, the sale has lasted for only 48 hours.
Deals are available throughout the four-day event, and new offers are launched periodically. However, some deals are time-sensitive and may sell out quickly, so you'll have to act fast to avoid missing out.
Amazon offers 'Lightning Deals' and 'Deal of the Day' promotions, which are limited-time offers. These are usually popular and are available while stocks last.
When does Prime Day 2025 end?
Amazon Prime Day 2025 ends at 11:59 PM on 11 July.
After this time, the exclusive discounts will no longer be available, although selected deals across all categories may still be running online.
Some deals may return in future sales promotions, but many Prime Day discounts are unique to this event.
Heading on holiday this summer? There's no better time to level up your reading list.
With Kindle Unlimited, you've got thousands of titles at your fingertips - perfect for lounging around the pool, beach trips, and travel adventures.
New customers can sign up for a 30-day free trial, and getting started is quick, easy, and hassle-free.
All you have to do is visit Amazon's dedicated Kindle Unlimited page and press the 'Try free and pay later' button.
You'll then be instructed to add payment details to ensure your subscription continues after the promotional period ends.
Customers can cancel Kindle Unlimited at any time.
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