Beat the heatwave at Iceland with ice cream flavours inspired by Britain's favourite biscuits
With a warm spell of weather sweeping the country, many of us are in search of a sweet and cooling treat in the form of an ice lolly or an ice cream. With a wide range available from fruity favourites to delicious chocolate, everyone has their go to treat for a warm day.
For those wanting to try something new that is sure to hit that spot, Iceland has released two new cream flavours that combine with another British staple treat - the biscuit.
Normally enjoyed with a warm cup of tea, shoppers can now get their hands on their favourite dunkers in a summer treat form. Iceland and The Food Warehouse have partnered with McVities to create the UK's dream ice cream flavours.
Priced at £4 a tub, shoppers can now buy the Milk Chocolate Digestives ice cream and the Hobnobs The Oaty One ice cream.
Featuring chocolate sauce, milk chocolate shavings and milk chocolate coated digestive biscuit pieces, those on the hunt for the Digestives ice cream will need to be on the lookout for a brown and cream coloured tub with a blue lid, reports the Mirror.
Whereas for those looking for the Hobnobs ice cream, this tub features a bright orange design with a blue lid. This delicious treat includes oat biscuit flavoured ice cream, oat biscuit and shortbread pieces with a golden syrup sauce.
After launching on August 11, both of these exciting treats can be found in the freezer section of the supermarket, alongside a variety of popular and Iceland branded ice creams and lollies.
Chief commercial officer at Iceland Foods, Paul Dhaliwal said: "Surely the only thing better than biscuits and ice cream is a combination of the two and we're delighted to work with McVitie's to launch such a fantastic range.
"We're committed to refining and innovating our products and we can't wait for our customers to try these products. Make sure to get to your local stores to avoid missing out."
Brits have already shared their excitement about the new biscuit flavours on social media after seeing a post by New Food UK on Facebook and Instagram. The caption reads: "Two new McVitie's ice cream tubs spotted at @icelandfoods."
One excited Instagram user said: "Ooh!! the chocolate digestive biscuit one! Let's hope the biscuit pieces are still crunchy!!"
While another person wrote: "Need the Digestive one". Another user also agreed, writing: "Digestive one would bang."
However, shoppers should be aware that these new flavours won't be available in every Iceland store, so they may need to go on the hunt if they want to give their personal opinion on the products.
One person commented: "Literally looked at two different Icelands and still can't find these."
Meanwhile an Iceland worker said: "Someone came into the Iceland I work at today looking for this unfortunately it's not in every Iceland and probably more of a food Wearhouse thing not Iceland."
However in more exciting news, McVitie's are also launching the Gold Digestives Ice Cream Bar on August 26. This sweet treat will include an indulgent vanilla ice cream that is layered with caramel cream. This is then coated in golden caramel and sprinkled with crunchy biscuit pieces.
On the same day, McVitie's Jaffa Cake Triple Dipped Sticks will also be released. This is crafted by including a zesty, orange flavoured ice cream which is coated in a rich chocolate flavour shell. This is finished off with a swirl of tangy orange sauce and a smooth milk chocolate.
Benazir Barlet-Batada, marketing director at McVitie's, said: "We're thrilled to see our iconic biscuits and cakes reimagined for the freezer aisle - especially with the ice cream tubs landing just in time for the August sunshine.
"From the crunch of Hobnobs to the unmistakable spongey zing of a Jaffa Cake, this range captures the essence of McVitie's in every bite. We're bringing something genuinely fun and delicious to sunny snacking moments."
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