A high street chain loved by millennials could be making a come back - and people are losing their minds
Social media users are losing their minds as a high street chain loved by millennials across the UK has teased their return. The former high street store turned online retailer, Topshop/Topman have teased a potential return. Its website now reads "Topshop coming soon."
Last year, the company said: "Within the next six months, we will re-launch Topshop.com, giving the brand an opportunity to further expand its customer base."
The store went in to administration along with the rest of Sir Philip Green's Arcadia Group, in late 2020. The brand was later acquired by ASOS in February 2021, becoming an online only store through their website. For money-saving tips, sign up to our Money newsletter here.
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Across three different Instagram posts they teased "We've", "Been", "Listening", all posted with the same video. The video depicts two people standing in front of sign which reads Topshop, and a message reading "We missed you too".
View this post on Instagram
A post shared by Topshop (@topshop)
Lovers of the store took to social media to express how excited they were about its potential return. One user said on Instagram: "This has to happen!!! After working in Topshop/Topman for so many years I need this to be true!!"
Another expressed the joys of a certain age group: "Millennials everywhere are screaming, crying & throwing up ... I'm one of them"
With another adding: "Shut the front door!!! I fear Gen Z aren't going to understand what this means to us millennials "
This cryptic messaging follows last month's appointment of Michelle Wilson as managing director of Topshop and Topman. The store hasn't yet officially confirmed whether they are returning to the high street, but fans are hopeful that they will make an announcement soon.
Topshop was once the undisputed queen of the British high street, with stores on almost every high street, and huge profits. But it struggled and in 2018, then-owners Arcadia said it was haemorrhaging cash. Then, when the Covid-19 pandemic hit in 2020, Arcadia was forced to shut 550 stores and furlough 14,500 employees.
By 2021, all stores had closed.
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