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Cowboys Get U2 Comparison in Whiny Colin Cowherd Rant

Cowboys Get U2 Comparison in Whiny Colin Cowherd Rant

Yahoo17-05-2025

The Dallas Cowboys are - and always will be - "America's Team".
As much as any pundit or social media troll wants to believe they aren't, the NFL believes they are just as much.
Following the release of every team's schedule for the 2025 season, fans noticed the Cowboys will have eight primetime games - which include both major holidays.
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Of course, most non-Cowboys fans aren't happy about it as they claim the Cowboys have been better in their marketing efforts than the actual football product in recent decades.
Even without the playoff success, the Cowboys continue to be the engine that drives the NFL's TV dominance in the United States. And it will probably always be this way, so a lot of primetime Cowboys games shouldn't be a surprise.
The animated radio host Colin Cowherd is the latest to chime in on the schedule, voicing his displeasure with Dallas receiving this much attention each season.
First he ripped on the Cowboys vs. the Eagles season opener in Philadelphia, saying "I don't need to see that game."
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He must've forgot it is one of the most storied rivalries in sports, and one that now features the reigning Super Bowl champions - AKA an obvious excitement game pinned to begin kick-off weekend.
Then, he called out Dallas' Thanksgiving matchup with the Kansas City Chiefs by claiming it "doesn't scream fascinating."
Really? We expect, as long as both teams are healthy and competitive, that the game will feature as much star power - and viewership to match - as ever before on a nationally televised game.
Oh, but he couldn't stop there.
Cowherd compared the Cowboys to the infamous U2 album that was pre-downloaded and un-deletable on all iPhones circa 2014 ... the one you "didn't want it" and "couldn't get rid of it."
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"That's what I feel about the Cowboys."
He added: "The only thing keeping the Cowboys TV numbers up is networks putting them on and the NFL putting them on more."
Want to know why? Because it works.
Colin Cowherd And The CowboysTony Fisher
The NFL is the most profitable league in the world and knows how to draw eyeballs. Year after year, and week after week, Cowboys games receive as much viewership from their worldwide following as they do from those like Colin Cowherd who claim they are unwatchable, but can't seem to turn away.
Maybe Cowherd would realize this phenomenon if he stopped talking about the Cowboys - and clipping "hot-take" social media snippets that beg for attention (see below) - and watched his own numbers go down.
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That is what the NFL is smart enough to avoid, and what others aren't smart enough to grasp or accept.
Related: Troy Aikman Clarifies Cowboys Super Bowl Prediction
Related: Cowboys Micah and Lamb Star in Hilarious Schedule Release Viral Video

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