
Huge brand saved from going bust as it turns business around to sell weight loss jabs
The company, now called WW International, filed for bankruptcy in the US in May in order to remove 1.15 billion US dollars (£840million) worth of debt from its balance sheet.
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At the time, WeightWatchers said it was planning to emerge from bankruptcy in roughly 45 days.
The company continued to operate as normal and there was no impact to members, workshops or their plans.
The court process allowed it to restructure its finances and write off the debts, which made up more than 70% of the total amount.
It also agreed new terms to pay back its lenders.
WeightWatchers originally gained popularity due to its points system, which encouraged participants to make healthier food choices and manage their portion sizes.
It grew to include an exercise regime, points system for food portions, weight-loss programs and fitness coaching.
But it has struggled in recent years due to financial challenges and declining membership.
Meanwhile, competition for weight loss products has grown fiercely as demand for quick-fix weight-loss injections under brand names including Mounjaro and Wegovy has increased.
The chain also lost its most prominent spokeswoman, Oprah Winfrey, last year after the talkshow host announced that she was taking weight-loss medication.
WeightWatchers' chief executive Tara Comonte has said the company needed to transform amid a 'rapidly evolving weight managing landscape'.
It is also appointing a new board of directors.
On Tuesday the group said it has hired physician Dr Kim Boyd as its new chief medical officer to help bring science into its products.
Dr Boyd said she plans to combine the best of modern medicine, including weight loss jabs, with science-backed lifestyle changes and the WeightWatchers community to help deliver better results.
Tara Comonte said it is a "pivotal moment for the group'.
She added: 'In a landscape dominated by noise, quick fixes, and conflicting advice, WeightWatchers continues to lead as the most trusted, science-backed platform, proven to drive better results and lasting impact.'
The company is also launching a new programme later this year to support women through perimenopause, menopause and postmenopause.
It will include personal nutrition and behavioural strategies.
The move will help WeightWatchers address a broader gap in healthcare and meet the evolving needs of its members, it said.
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