
25 Walmart Personal Care Products That Understood The Assignment...And Got An A+
Promising review: "I participate in an outdoor sport later in the afternoon and I was concerned that the sunscreen I'd applied in the morning wasn't providing me any protection later in the day when I needed it most. Cue the E.l.f. sunscreen spray! I just give myself a few spritzes before heading out to my sport, and my face is more protected from the late-day rays. This definitely does not take the place of cream sunscreen but it's a great option for renewed protection when you already have a full face of makeup on." —AnnePrice: $14
A Cosrx peptide boosting serum, which is basically a magic potion that'll help improve *so* many skincare probz. Pores, sebum, firmness, fine lines, texture, tone, dullness, oily skin, dehydrated skin, redness...what can't this bottled miracle improve?!
Promising review: "Makes my skin look and feel great! Will be purchasing again!" —GinaPrice: $25
A bottle of Nair body cream hair remover for anyone who'd rather ditch the blades and painful waxing or sugaring sessions. Getting rid of the hair on your legs has never been easier. Literally, all you do is apply a thick layer of Nair, wait three minutes, wipe it off, and rinse. That's it! The hair will just magically fall off. Witchcraft, I tell ya.
Do a patch test before applying this all over! If you have sensitive skin, you may wanna leave this on for less than three minutes, but you can leave it on for up to 10 minutes. Do not use this on your face!! Only on your legs, arms, underarms, and bikini area. Promising review: "I absolutely love Nair Body Cream Hair Remover! The cocoa butter and vitamin E formula not only effectively removes body hair, but also leaves my skin feeling incredibly smooth and hydrated. The scent is divine, making the hair removal process a pleasant experience. I appreciate the ease of use and quick results. I highly recommend this product to anyone looking for a reliable and effective body hair removal cream." —TiaraPrice: $5.84
A cuticle remover with aloe and chamomile to soothe, moisturize, and condition your cuticles as it quickly eliminates the excess skin.
Promising review: "I have cuticles that grow out fast and I have a hard time cutting them myself. This cream helps so much that my nails look like I went to the salon. Highly recommend." —MaureenPrice: $4.97
A passion fruit sugar scrub that'll help exfoliate dead skin, deliver deep moisture, and bring back your skin's natural ✨glow. ✨ Ya know the glowing skin you had when you were 8-years-old, before you developed the stress emotion like Riley in Inside Out? It's makin' a comeback.
Promising review: "It smells amazing and after only one use, my skin feels so smooth and baby-soft to the touch. My husband noticed immediately and loves to run his fingertips along my arm. All of my sisters are using it now!" —SophiaPrice: $8.94
A six-pack of dark spot brightening patches infused with brightening, hydrating, soothing ingredients like niacinamide and hyaluronic acid to help speed up the dark spot healing process.
Promising review: "I have super bad acne and a picking problem when I see it pop up. These patches have helped with my post-blemish marks and make me feel more confident!" —shelbyPrice: $5.32 (available in a three-pack)
An Eos body lotion that TikTok went wild for. And rightfully so — this stuff smells too good to be true. It is lightweight, will deliver a whole lotta long-lasting moisture, and will surely make its way to the top of your favorites list.
Promising review: "I'm obsessed with this lotion, from the smell to the texture. If you are a sweet vanilla type, then you will love it! The smell and hydration last all day (maybe a touch-up or two), and the scent lingers on your clothing. The texture is very smooth, it's not sticky or overly oily, it absorbs fast, and softens the skin, leaving a hydrated glow. I'm very picky with my lotions' smell and texture. I have dry skin, and I can use this with or without my after-shower body oil. It's a must-have in your lotion collection!!" —mistyPrice: $9.97 (available in a three-pack)
Plus, an Eos whipped oil butter because their body lotion has held you down for so long, you KNOW this is gonna be incredible. The thicck (two Cs because she's extra thiiiccckk), rich, buttery *but not heavy* texture will help lock in moisture, leaving your skin hydrated. Plus, it's got cocoa and argan butter in it, so it's like they just took perfection and threw it in a jar, basically.
Promising review: "AMAZING!!! Smells incredible, like warm vanilla and almost like birthday cake. It goes on smoothly, the scent lasts a long time, and it makes your skin feel great. 100/10!!" —LindseyPrice: $12.99
A Beachwaver curling iron, which will literally take all the hard work outta curling your hair (that is, the curling part). Simply press the button, and it'll curl your hair in whatever direction you want.
Promising review: "Bought as a Christmas present for my daughter, and she loves it. After I used it, I had to buy my own. It's super easy to use and quickly transforms my usually straight hair into beach waves that last into the next day." —ChristinaPrice: $99 (available in three sizes)
A self-tanner because it applies evenly and delivers you some magical results in only an hour. And best of all, no fake-tan smell!
Leave it on for 4+ hours for darker results.Promising review: "I absolutely love this self-tanner. It doesn't make you look orange, it goes on easily, and it gives you a very dark, natural-looking tan that lasts days. You don't have to use much, and it lasts at least five to six applications. It is just awesome. Best self-tanner I've ever used, and I've tried several different self-tanners from different companies, and they don't hold a candle to this tanner or company. You can't beat the price." —TeresaPrice: $9.97
A jar of The Best Damn Beard Balm made with *superior-grade ingredients* like lanolin and cocoa butter to help keep your beard and skin lookin' and feeling moisturized.
Promising reviews: "The best bread balm I've used. The scent is great, you won't be disappointed." —Lee"Great beard balm! It holds, conditions, and I get a lot of positive comments on the redwood essence from the ladies." —RussellPrice: $9.98
A 12-pack of chemical-free Honey Pot overnight herbal pads because you've got a heavy flow and a wide...oh, you know the rest. They provide a ~cooling sensation~ and mask odors while also providing maximum comfort all night long. They're super absorbent and breathable, plus they'll feel SO soothing when your period is causing you to feel like there's an Avengers fight going on in your uterus.
The Honey Pot Company was founded by a Black woman!Promising review: "I've been using Honey Pot for three years now, and I'm grateful they're carried at Walmart. They've completely changed how I view PMS time. The cooling sensation is awesome, and using cotton pads that have no chemicals has really minimized my cramps over the last couple of years. Don't put the bad stuff in you, buy Honey Pot!" —AlyssaPrice: $8.38 for a pack of 12
A cordless water flosser because constantly buying those little picks is not the move. Plus, you need several of 'em just to get every part of your mouth. With this, you'll be able to remove plaque and bacteria with just water.
Promising review: "I never thought water flossing was effective, but my dental hygienist suggested I try one, so I bought this. I couldn't believe how much better a Waterpik cleans between teeth than regular floss — and so quickly. I just had a regular checkup, and my gums didn't bleed. I am recommending this to everyone I know... I'm 73, and I can't believe I'm only now trying out a Waterpik!" —Lady73Price: $37.97 (available in a two-pack)
A tube of nipple cream for the breastfeeding mommas with sore nips. And don't worry about cleaning it off before feeding, it's 100% natural and safe for baby!
Promising reviews: "This is one thing I recommend to anyone planning on breastfeeding. I have nursed four children and have had it for each of them. (Just bought another for our new little one.) A little goes a long way. I used it for the first couple of months, and then I didn't need it anymore. I always have half of the tube left." —Erica4"Definitely a lifesaver for first-time breastfeeding mommas. Relieves pain immediately after application and is safe for baby, so you don't need to wipe it off." —AngieMPrice: $9.12
A Kitsch heatless satin curling rod for beautiful, juicy curls on those days when you don't wanna sit and bother with other tools. (So, like, every day, right?) Stunning curls with minimal effort.
This also comes with two satin scrunchies. So, I bet you're thinking, *how does this baby work?* Start with slightly damp hair. Position the curling rod to the middle of your head, then begin to wind one side around the curler. Once you get to the end of your hair, wind it with the included scrunchies and do the same on the other side. Take it out the next morning and enjoy your voluminous, gorgeous curls!Kitsch is an LA-based woman-owned small biz that specializes in hair accessories. Promising review: "Love these heatless curls, this is the only way that I can get my curls to stay, very comfortable to sleep in, and pretty curls in the morning. Highly recommend, super easy to do. Would recommend getting a claw clip or having duck bills to hold in place while putting it in." —LoraPrice: $15.98+ (available in two colors)
A set of 20 Babyliss nano titanium hot rollers — six small, six medium, and eight large, so you can always look like you *just* stepped outta the salon.
You'll also get 20 butterfly clips and 20 color-coded metal clips.Promising reviews: "I use electric curlers. Curlers keep my hair healthy instead of an iron. I have used heated curlers for many years. This product is fabulous. It is made like the curlers in the 1970s. I am glad I purchased them. I have used many brands, and this one is the best I've used in 20 years. I am glad I discovered them. The old set I had fell apart and smelled like they were on fire the last two months. I paid twice as much money for those. I hope these curlers last a long time. Very pleased!" —Elizabeth"This is a must-have if you want hot rollers. It's perfect for all hair lengths and especially good for color-treated hair!!" —osagePrice: $79.99
A Flamingo razor with two five-blade refills that'll serve you up a *reaaaally* close, comfortable shave. The blades are surrounded by water-activated aloe and shea butter strips to help it effortlessly glide across your skin and protect you from irritation. Plus, it comes with a shower holder!
Promising reviews: "I love how I don't have to use any shaving cream or soap with this razor. It easily glides and makes my legs feel so smooth! I got out of the shower, and it felt like my legs were in silk sheets! Iykyk! I also love how comfy it is to hold and that it comes with a suction cup holder! It's very cute and definitely worth the price!" —Ashlee"I was very surprised and impressed with this razor!! First time using it today and I thought it was gonna cut me just like all the other new ones did, but it didn't!! I always shave with just water, and this razor makes it slide smoothly without any problems!!!" —HeatherPrice: $9.97
And a roll-on ingrown hair treatment because shaving seems great — ya know, the super smooth legs you can't stop touching — but you also know the razor bumps are on their way. This'll help you prevent AND get rid of those pesky suckers. Plus, it'll do the same for ingrown hairs, so you won't have to skip the beach because of a super annoying pus-filled bump.
Promising review: "I am super prone to ingrown hairs and razor bumps. This stuff is seriously a miracle!! I've used countless products over the years that I found from internet searches or TikTok videos, and none really worked for me. I have always dreaded shaving my legs because it never fails, I have angry bumps by the next day, and super itchy legs. I've epilated, waxed, sugared, it seems like I tried everything. Wasted so much money on fancy razors even, and none of it ever mattered. Since incorporating this product, my legs look and feel so much better! The roll top kind of sounds like an excited raccoon while I am rolling it on my legs, but that's my only criticism. It does burn a bit when applying, but with how bad my razor burn is, it is a small price to pay. Do yourself a favor and try this product. I wish I had found it before the end of summer." —KayPrice: $13.97
A facial steamer for the full *spa* experience right at home for a fraction of the cost. This baby even doubles as a humidifier and has an extra chamber to warm towels. No more standing in front of boiling water or opening your dishwasher for a little steam. You'll get TONS of use out of this awesome little device.
You'll also get a set of five stainless steel extraction tools.Promising review: "I love my steamer. The steam gets a little too hot, but it does the job. I especially love the tools, so now I don't have to pay an aesthetician to get the junk out of my pores. And I love steaming my hair with it too. I'm very happy with my purchase." —KelliPrice: $39.95 (available in three colors)
A bottle of YSL Black Opium perfume to treat yourself to, because nothing says personal care like the sweet smell of this beloved fragrance. With hints of coffee, pink pepper, orange blossom, jasmine, vanilla, patchouli, and cedar, everyone will be dying to sniff ya.
Promising review: "I honestly did not want to buy a perfume online. I was definitely scared to, but I am so happy that I did! It is now my most favorite perfume scent ever! And I got it for so cheap compared to the other places I've seen this scent. I will 1,000% be buying this again, I am so happy to finally have found a scent that I love!" —KaitlynPrice: $39.90 (originally $155)
A Bubble Skincare tone and texture serum that'll help brighten and smooth your skin, reduce sun damage, hydrate, calm irritation, and improve your skin barrier with the help of vitamin C and niacinamide. Your skin will be glowy and radiant in no time.
Promising review: "I have combination, acne-prone, sensitive skin. Nothing has ever helped me. This, along with the acne treatment serum by Bubble, has been magical. Within two days, I saw effects. I use a gentle cleanser, then apply the serum, and top it off with CeraVe moisturizer." —PoojaPrice: $13.48
A teeth whitening kit designed with sensitive teeth in mind. Just seven minutes a day can help remove years of stains and help whiten your smile up to 12 shades.
Promising reviews: "Absolutely amazing teeth whitening kit! I am blown away at how well this worked, and FAST! I experienced zero pain or sensitivity — nothing at all. It was clean, mess-free, had no harsh taste, and it worked. I swear I saw a difference in just my first use. Popped it in and went about my day for a few quick minutes to come back to a whiter smile. WOW!" —Kimberly"I honestly couldn't be more pleased with the results. As a coffee lover (lol), I have always been self-conscious about the discoloration of my teeth, but this kit helped me regain my smile, which is way whiter. Glad I found the brand." —WillPrice: $28.99
A ceramic hot comb, but not the one like your momma used on you every Easter as a kid. You don't have to put this bad boy on the stove (thank goodness — those things got hotter than Michael B. Jordan). Simply plug it in, choose from the 10 adjustable heat settings, and perfect your style.
It also has an automatic shut-off feature so after an hour of being inactive, it'll turn off.Promising review: "Y'all, please don't walk, RUN!! It's affordable and gets the job done! It has different temperature settings, and whichever one you pick, the LED display counts up to the number, and you'll know when it's ready!! The highest is 450, and I use 450 every time. It might take like 60-65 seconds to get there, but when it gets there, it gets there! Please buy it, you won't regret it." —DaDonnPrice: $23.47
A rechargeable mini gel polish UV/LED lamp with six powerful settings to dry your at-home gel mani quickly and efficiently.
Promising review: "Works like a more expensive one. Love that you can put it away easily for storage. Love that there's a 30-second timer on the light as well. Recommend, 10/10." —candice"Bought this in a pinch, it's great! Just as good as my professional ones at home!" —lesliePrice: $9.98
An arousal gel that'll increase sensitivity, thus intensifying your experience. In just five minutes, you'll feel a gentle tingling, buzzing, warm sensation, enhanced stimulation, and increased blood flow, making it easier to climax if you have trouble. After using it, you'll feel like you've truly been missing out.
Promising review: "Very small size for how much it costs, but it really does work. I put some on my wife, and it really got her going fast. It does last a long time, my wife didn't want to stop, so it was a very long night." —jenniferPrice: $19.95 (available in two styles)
You watching your Beachwaver curl your hair:
The reviews for this post have been edited for length and clarity.
Need ingredients for all your new recipes? Shop each recipe directly through the app, or check out Walmart's grocery selection to get veggies, meat, seafood, and more delivered right to your door.

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Buzz Feed
3 days ago
- Buzz Feed
It's Not Photoshop: 40 Beauty Products Just That Good
TruSkin Vitamin C Face Serum, a splurge-worthy serum that has earned over 93,000 5-star ratings for how efficiently it brightens and firms skin — reviewers say they've noticed unbelievable results within weeks! The effective blend of vitamins C and E, plus hyaluronic acid helps reduce wrinkles and the appearance of dark spots with regular use. Definitely worth the hype. Tirtir foundation — this top-rated powder foundation is designed to deliver buildable coverage that lasts up to 72 hours (just in case) and won't crack or crease with every emotion. Reviewers love it for how effectively it conceals redness, dark spots, and other blemishes on the skin; plus, a blend of hibiscus and red propolis extracts helps enhance your skin's elasticity for a glowy, "glass skin" finish! Blotting papers to absorb and help remove excess oil from your T-zone. If you're a combination-oily person like me, these deserve a dedicated place in your purse, toiletry bag, etc. Plus, using them won't mess up your makeup; just remember to blot, not wipe! A pore-clearing cleansing oil created for and beloved by all skin types for how effectively it purges oily sebum, makeup, and blackheads from your pores. Some reviewers even use it as part of a double-cleansing method, which means washing their face with this (an oil-based cleanser) first, and then following up with a water-based cleanser for a skincare regimen that's influencer-worthy. Good Molecules Yerba Mate Wake Up Eye Gel which is under $7 *and* has a massive cult following. This gel is practically witchcraft for how well it minimizes swelling and puffiness, and you'll be SHOOK at how awake you look after a night out. And an under-eye brightener that boasts a lightweight, color-balancing formula infused with hydrating hyaluronic acid and nourishing shea butter for a reliable coverage solution that's nothing short of practical magic. A two-pack of dark spot corrector bar soap boasting a revitalizing and hydrating blend of retinol, hyaluronic acid, shea butter, turmeric, and vitamins C and E for a hydrating cleanse to help even skin tone and reduce dark spots wherever you want to. A vegan and paraben-free self-tanner for anyone who wants to achieve that ✨ sunkissed glow ✨ without laying out to do it. This tanner delivers results in just eight hours, and everyone will be asking when and where you went on vacation! E.l.f.'s Poreless Putty Primer to help you create a flawless canvas for your next makeup look, giving you a photo-filter the filter. It'll keep your makeup in place, so touch-ups become a thing of the past *and* it boasts squalene in the formula to keep skin hydrated underneath! An internet-famed Bum Bum Body Cream that boasts a blend of caffeine-packed guarana extract and coconut oil to help *visibly* firm and moisturize skin, so you can step out this season feeling as confident as ever. And it won't hurt that it also smells ah-may-zing with creamy, delectable notes of salted caramel, pistachio, and vanilla! ✨ The top-rated, reviewer-beloved Olaplex No. 3 reparative treatment to help repair breakage, strengthen locks, and prevent future damage from bleaching, coloring, and other styling processes. An ultra-hydrating overnight collagen sheet mask, which takes getting your beauty sleep to a whole new level. After a few hours, the mask will become transparent once your skin has absorbed all the skin-loving ingredients designed to tighten your pores, hydrate deep below the surface, and deliver a brightened complexion. An under-$5 lengthening mascara because who wants to deal with wearing falsies when you can get an equally voluminous look with a few swipes? This cruelty-free mascara boasts a long-lasting, sweat-resistant, flake- and clump-free formula, so you can bat those lashes without any worries. A bottle of sulfate-free biotin shampoo with a blend of botanical extracts to help thicken the appearance of your lovely tresses. Plus, since it's a clarifying shampoo, it also gets rid of product buildup on your scalp when you use it! I Dew Care "Tap Secret" mattifying powder shampoo, a non-aerosol formula that helps eliminate grease and oil along your roots and scalp. It's also perfectly sized for carrying on the go in a purse, pocket, or toiletry kit. Essence's "What the Fake!" Plumping Lip Filler with a moisturizing blend of hyaluronic acid and vitamin E, so you can show off the JUICIEST pout on this side of the Mississippi. It might tingle a little, but the results are 100% worth it. The TikTok famous Lumify Eye Drops to help reduce redness and provide dry eye relief in record time. It didn't climb its way to being a number one seller for no reason — according to reviewers, you see results in just minutes! An Ogx leave-in conditioning cream that's infused with moisturizing and restorative argan oil, so all you have to do is apply after towel-drying your hair and witness the literal ✨ magic ✨ happen before your eyes. This incredible styling cream delivers beautifully defined and voluminous tresses that look salon-fresh, even though you did a simple wash-n-go! Medicube's "Zero Pore" Pads — dual-sided facial pads with lactic and botanical extracts to exfoliate your skin and help minimize the appearance of your pores. If you've been needing a skincare hero to help do away will all the excess sebum leaking out of your pores, look no further than this K-beauty must-have! CeraVe's Hydrating Facial Cleanser that's earned over 78,000 5-star ratings from reviewers for delivering an extra gentle cleanse that effectively keeps your skin moisturized and protected. I mean, just look at those results! The splurge-worthy Shark FlexStyle system, which is designed for drying and styling with a set of interchangeable attachments for you to achieve the volume and style of your dreams with minimal heat damage and quick drying times. And the best part? Many reviewers prefer it to the more expensive Dyson Airwrap! Or a RobeCurls heatless hair curler with luxe satin to help keep your tresses moisturized and frizz-free throughout the day. Simply wrap your hair around this flexible rod (yup, just one!) and wear it to sleep like a headband. When you wake up and remove it, you'll have voluminous, bouncy curls, ringlets, or beach waves and already be halfway through your morning routine! An adorable polar bear hydrating eye stick whose formula is a blend of Icelandic glacial water to help reduce puffiness, tighten skin, and make dark circles seem as if they were never there. It's the perfect recipe for anyone who could use a little TLC during their morning (or evening!) routine after a long night of binge-watching or celebrating. An intense-therapy lip balm to help keep your pout protected from the sun and moisturized with vitamin E and green tea. Put an end to dry, chapped lips as summer transitions into fall by keeping one (or more) of these must-have lip balms on hand wherever you go! Cosrx Snail Mucin Power Essence because whoever thought about adopting a snail's skincare "secret" might actually be a genius. This top-rated serum is made up of 96.3% snail secretion for a lightweight formula that helps hydrate and restore dry, dull skin, leaving you with a glowing complexion. A moisturizing bruise cream for anyone prone to bumping into chairs, stumbling, or accidentally hitting yourself — whoops! This cream is formulated with arnica, which can help reduce the appearance of discoloration, swelling, or bruises and speed up the healing process. Joesoef's sulfur soap, which is dermatologist-approved for helping treat acne breakouts because of the antibacterial cleansing properties of volcanic sulfur. So, if you don't plan on sitting at the base of a volcano and letting the sulfuric springs work their miracle healing anytime will unclog your pores and eliminate blackheads just the same (if not better). A powerhouse trio of serums: retinol, vitamin C, and hyaluronic acid, which work together to help reduce the appearance of fine lines and wrinkles, as well as brighten, smooth, hydrate, *and* plump your skin for a glowing complexion. An LED light therapy mask, which uses blue *and* red light to help treat (and eventually clear) mild to moderate acne, and even prevent breakouts from happening! Skincare with a luxe flair? We love to see it! An E.l.f. color corrector for camouflaging any blemishes, under-eye circles, discoloration, or dark spots without caking or creasing your foundation and concealer. There are five different shades for complexion-specific correcting, including a green for concealing redness and a peach for correcting dark spots on medium skin tones. A bottle of the reviewer-beloved Bio-Oil that effectively helps fade scars, stretch marks, dark spots, and acne marks. Its moisturizing, multipurpose formula features rosemary, chamomile, and lavender oils, along with vitamins A and E, for a skin-soothing all-over oil. Mediheal tea tree sheet masks to help soothe irritated skin and redness while delivering a moisturized, glowy complexion! This will become your new favorite self-care go-to after a long week of early alarms, meetings that shoulda-coulda been an email, and late nights hitting deadlines — well, this, your favorite tunes, some mood lighting, and a crisp, bubbly beverage. MagicMinerals AirBrush Foundation, which has become a fan-favorite for reviewers over 30 for its easy application and stunning Photoshop-worthy results. Simply spray the lightweight foundation on the included brush and marvel at how it glides onto your skin and delivers a flawless complexion! A jar of Anua Heartleaf daily toner pads formulated with heartleaf extract to help soothe and hydrate your skin, while PHA works to gently exfoliate and remove dead skin. Together, these daily cleansing pads help prevent breakouts and the blackheads and whiteheads that come with them, so you can step out with a #nomakeup and #nofilter finish! A pomade hair wax stick, which conveniently fits in your pocket or purse, so you can tame flyaways, stubborn curls, and other wild tresses with a simple swipe and brush! It delivers instant hold without leaving any greasy residue or glaring shine! The TikTok-viral Tymo straightening brush designed to deliver flat iron results with simple brushing! Run the brush through your wavy or curly tresses and you'll be showing off frizz-free, bone-straight hair in no time (some reviewers even say it takes just 10 minutes)! A bottle of Nyx matte setting spray because you want to be confident that your makeup actually makes it to *and* through the day without worrying about sweating, crying, or wiping it off. A powerful snail repair cream made with the popular K-beauty secret, snail mucin extract, to help moisturize, brighten, and even your skin tone for a glowing complexion. Along with the snail extract, this product boasts hydrating hyaluronic acid and collagen-stimulating glycolic acid! An exfoliating scrub mitt that you can use in the shower to help you shed dead skin cells, which in turn helps reduce the appearance of ingrown hairs, razor bumps, and more. Psst — using this will even help your body better absorb moisturizers and skincare products, so you can enjoy soft, buttery skin! A professional-grade callus-removing gel which has earned 36,000 5-star reviews (and counting) because it effortlessly removes calluses, cracks, and dead skin in just a few steps! Not to mention, you have an excuse to draw yourself a fancy foot bath and enjoy a little TLC.


Cosmopolitan
08-08-2025
- Cosmopolitan
This £17 vitamin C serum is going viral for containing the same ingredients as a £165 cult favourite
When e.l.f.'s £17 vitamin C serum launches with the *exact* same ingredients as a cult £165 serum, you gotta pay attention. Vitamin C is one of the most transformative skincare ingredients. Stay loyal to it and this antioxidant will fade hyperpigmentation, bumpy texture, fine lines and dullness. We're talking mega glowy and smooth skin, people. The only issue? Similar to other powerhouse ingredients, like retinol, finding a formula that does what it promises without having to spend a fortune can take a bit of trial and error. Many will agree that one of the best vitamin C serums out there is the Skinceuticals C E Ferulic Vitamin C Serum. It's considered the gold-standard by dermatologists – and I, as well as many friends and editors, agree that it truly is amazing for brightening. The only issue? It's £165. Yep, plot twist. I'm not here to compare an award-winning serum to another, because the Skinceuticals serum truly is one of a kind and worth the investment if you can afford it. But what I will say is that e.l.f. launched the Bright Icon Vitamin C + E + Ferulic Serum and it contains the same percentage of ingredients as C E Ferulic. Even better? it's £17. Both serums contain 15% vitamin C, 1% vitamin E and 0.5% ferulic acid, so you're probably wondering: how? Well, in May, the patent expired on the Skinceuticals version and opened the doors for similar products to launch. Thankfully, e.l.f. served 🤌. Let's break down the ingredients list, because whether you're spending £17 or £165, it's important to know exactly what you're putting on your face. 15% vitamin C: The star of the show is a potent percentage of vitamin C. If you're unfamiliar with the benefits of this glow-booster – it is an antioxidant that helps to protect the skin against damaging free radicals, which are produced by UV radiation and pollution. When your skin is exposed to these stressors, it can cause dehydration and premature signs of ageing. See vitamin C as a bodyguard, stopping all those nasties from accessing your skin. In turn, it will smooth texture and pigmentation. Not to mention the lit-from-within glow your complexion will have. 1% vitamin E: Vitamin C and vitamin E are two antioxidants that, when combined together, protect the skin from damaging free radicals that can contribute to early aging. Vitamin E also keeps the skin feeling soft and plump, and prevents it from losing moisture. 0.5% Ferulic Acid: As brilliant as vitamin C is, it's an unstable ingredient which can oxidise and degrade when exposed to air or light. So often, vitamin C serums are formulated with ferulic acid. Ferulic acid is an antioxidant that helps to stabilise vitamin C and maximise its benefits. Think of it as an extra power boost – as it even helps calm inflammation in the skin, too. Vitamin C is one of my favourite skincare ingredients, so I was very excited to see what the buzz was about. Firstly, I was impressed with the packaging: The glass, opaque bottle with a pipette applicator prevents sunlight and air from reaching the formula, both of which can degrade and destabilise vitamin C. The texture of the serum is almost oil-like which, as someone who stays clear of facial oils, I was unsure of. However, I'm impressed at how well the formula sinks into my skin without leaving a greasy slick. So even if you have oily/combination skin like myself, I never feel like the consistency is too heavy or rich. Upon first application, the serum leaves a slight shine (which I personally love) but this wears off as the formula sinks into the skin. I'd also say there is a very slight stickiness to start with but, again, this quickly disappears after it absorbs. It also layers well underneath my moisturiser and SPF and feels lightweight and hydrating throughout the day. What I love most about e.l.f.'s vitamin C serum is how well it has brightened my complexion and given me back a radiant glow, just in time for my upcoming sunny holiday. As a chronic post-acne skin picker, scars have started to fade and my overall tone just looks more unified. And I'm not the only one who loves it, with one user saying: 'I got this a week ago and I took pictures to show the progress. I definitely noticed a difference immediately. I look forward to seeing if it makes my dark spots completely disappear! The applicator is easy to use and it comes out pretty lightweight and quick.' Shop the e.l.f., Bright Icon Vitamin C + E + Ferulic Serum, £17 Clare Stephenson is the Senior Beauty Ecommerce Writer for Cosmopolitan and Women's Health, covering all things makeup, skincare and hair care, as well as deals events including Black Friday and Amazon Prime Day. Clare has been an e-commerce writer since 2022, writing matter-of-fact reviews such as deep dives into skin concerns and shopping pages filled with her favourite products for every budget and need. When she's not typing away, Clare is in front of the camera creating shopping content for Cosmo's TikTok Shop, testing the most viral beauty products to know. Before working at Hearst UK, she received a BA degree in Multimedia Journalism at Bournemouth University, focusing her studies on the world of magazines and editorial. From there, she worked as an editorial assistant at Voir Fashion Magazine, covering events like Fashion Week and interviewing reputable brand founders. Outside of work? You can find Clare strolling along London's Columbia Road Market, pouring her fourth coffee of the day or horseback riding in the countryside. Follow Clare on Instagram @clarefrancesstephenson


Buzz Feed
06-08-2025
- Buzz Feed
37 Amazon Beauty Itmes Our Readers Are Loving In 2025
Clinique Almost Lipstick Tinted Lip Balm in Black Honey flushes lips with a subtle shade that thousands of reviewers can't get enough of. From the moisturizing benefits to the universally complementary hue, this no-fuss makeup enhancer has users raving about the natural-looking tint they can achieve in seconds — one that doesn't feel sticky and can be applied with ease throughout the day. Or E.l.f.'s Hydrating Core Lip Shine in "Ecstatic" captures the essence and possesses similar magical traits to Clinique's "Black Honey," but for a more affordable price. For a conditioning color that melts into lips and leaves a sheer tint, this vitamin-E-formulated gem won't disappoint. Plus, you can either apply a couple of sweeps or build up to a darker finish. Dr. Jart+ color-correcting treatment corrects and neutralizes red blotchiness with a green-tinted cream (throwback to the color wheel we learned about in school!). With SPF 30, this all-in-one treatment can help protect from UV damage *and* assist in masking leftover acne scars. Venus Visage Teeth Whitening Pens allow you to attain a pearly-white smile in next to no time. Goodbye, slippery whitening strips that slide all over your mouth. Hello, easy-to-use pen that can help to lighten teeth by 4–8 shades! Nyx's Lip IV Hydrating Gloss Stain hydrates pouts while depositing long-lasting color for up to 12 hours of wear. A wet-shine, glossy effect that leaves a subtle tint, this is a twofer that's packed with skin-loving vitamin B12 and coconut water. Translation: you need this in your makeup collection, STAT. Laneige Water Sleeping Mask floods skin with moisture and reinforces its natural barrier with niacinamide and a squalane-rich overnight treatment. Best used after face cream, this lightweight formula has received a near-perfect 4.7-star average rating from thousands of happy customers for its hydrating and softening effects. Laneige's Neo Blurring Powder diffuses the appearance of pores and mattifies your complexion, making this a staple to carry in your purse on the go. It absorbs oil with three powders and blue hyaluronic acid — just use the included puff to take down shine and reveal a semi-matte finish that doesn't look or feel dry. Hawaiian Tropic's SPF 30 Mineral Powder Sunscreen Brush allows you to dust on and reapply sun protection — in powder form — easily throughout the day. With its translucent, matte finish you'll never want to be without it in the heat. It absorbs excess oil on the face and can also be applied to your scalp, along your hairline. (Because that needs shielding too, y'know!) Abib SPF 50 Airy Sunstick Smoothing Bar glides on sun protection in a white-cast-free, nonsticky handheld balm. A K-beauty staple, it features a sleek, ergonomic, curved design that follows the natural contours of your face, leaving a semi-matte finish that's water resistant and works splendidly under makeup. Mario Badescu Drying Lotion has been a mainstay in many a skincare enthusiast's arsenal, but if you're new here (and looking for an overnight pimple patch alternative), this acne solution can fix blemishes with little to no effort. It helps diminish excess oil while soothing, and can be used daily to shorten the lifespan of a zit. Simply dot its salicylic, sulfur, and zinc oxide formula over pesky spots, and wake up with less inflammation. Wonderskin Wonder Blading Lip Stain introduces an innovative peel-off formula that goes on blue and, after 10–30 seconds, reveals a natural-looking pigment that's built to last. Don't fret, though, reviewers note how easy it is to first apply and wipe off — not to mention how it doesn't budge even after eating or drinking. Arstech Hair Identifier Spray pinpoints peach fuzz that's not visible to the naked eye and puts it on blast, ready for dermaplaning. Not only will it make the whole process easier, it's gentle and protects skin as you rid areas of additional hair. Kahi Wrinkle Bounce Hydrating Multi-Balm comprises the latest skincare darling, salmon complex, and collagen to help smooth the appearance of fine lines and plump up the look of lackluster skin. Its handy twist-up applicator makes it easy to apply anywhere you'd like an extra dose of *dew*. Cremo Body Wash mimics the intoxicating scent of the renowned Baccarat Rouge 540 and draws you in at a price point that won't leave you turning your nose up. Its luxe fragrance blends white jasmine, red currant, and sweet amber to leave a long-lasting, lingering aroma that's also thoroughly moisturizing. Lee Beauty Professional Callus Remover Gel reverses crusty feet epidermis (that I typically hide away even when it's warm out) back to its OG baby-soft state. If you want to rip off the bandage (your socks) and let your hooves see the light of day, this miracle-worker will gift you with brand-new feet that you'll be proud to parade around. Catrice's "Instant Awake" Under Eye Brightener blurs, brightens, and conceals with its creamy, nourishing texture. The pinky hue is intentionally designed to neutralize the blue-green tones of dark circles, while the hyaluronic acid and shea butter formula will give your skin an instant glow. Reviewers note that this provides sheer-to-light coverage, and it's available in four shades to suit different skin tones. Dossier's "Ambery Vanilla" Eau de Parfum makes a great alternative to the super bougie Yves Saint Laurent Black Opium perfume, as many reviewers attest. With nose-friendly notes of mandarin, pear, pink pepper, jasmine, orange blossom, cedarwood, patchouli, and vanilla, it's a long-lasting scent you'll end up clinging to. Londontown Illuminating Nail Concealer coats your nails in an Insta-worthy finish that brightens and neutralizes the look of discoloration. Available in several subtle shades, you can achieve that perfectly chic, no-mani mani in minutes. I mean, Hailey Bieber could never... E.l.f.'s Lash Xtndr Tubing Mascara hugs each lash to create volume and extends length with a unique technology that our readers and editors alike can't stop raving about. Enriched with jojoba seed oil, this conditions as the applicator separates and lengthens each lash. What you're left with? A long-lasting, dramatic, eye-opening finish. Or Essence Lash Princess Mascara, which achieves skyscraper falsie lashes at such a gasp-worthy price, 30,000-plus reviewers haven't been able to shut up about it. Yep, this holy grail sculpts lashes at only $4.99 a tube, which, if you think about it, is less than a fancy coffee order! And! L'Oreal Paris Makeup Voluminous Lash Paradise Mascara wakes up your face in a brand-new, trendy brown hue. It's receiving praise for thickening the look of lashes in a soft, luxe shade that still has all the same clump- and smudge-free properties as its black-hued predecessor. Volume in a washable formula that won't leave a spidery-lash effect, but will make your eyes POP — it's no wonder it's a fan-favorite. CND SolarOil Nail and Cuticle Repair Oil helps whip weak nails and damaged cuticles into shape with its tried-and-true potion in a bottle that's made with natural nourishing, strengthening, and brightening ingredients. L'Oréal Paris Makeup BB Cream neutralizes redness and evens out complexions fast with a moisturizing lotion that's perfect as a primer, pre-makeup application. It's lightweight, so you won't feel like you're packing on more product than you need to, and it keeps flare-ups at bay while still hydrating your skin. Vafee Derol Lip Plumper set boosts the look of your pout with two natural hydrators — one that you can apply during the day and one before you head off to bed — so you can wake up with fuller-looking lips. Made from vitamin E and collagen, reviewers swear this makes their lips look and feel healthier, not to mention plumper. Essence Drop of Sunshine Bronzing Drops evenly sun-kisses your skin with a buildable glow that has many comparing its effects to those of a similar (but pricier) product from Drunk Elephant. It's a safer alternative to baking in harmful rays and works great alone or mixed in with foundation or tinted moisturizer. Maybelline Superfluff Volumizing Brow Mousse oozes luxury at a wallet-friendly price, since it fills in brows with a soft and sumptuous formula that won't make them look like they've been drawn on with a marker. If you're after a more natural-looking, fuller effect to minimize the appearance of sparse brows, this is your answer. Revlon Oil-Absorbing Roller Stick mattifies shine with its volcanic stone roller, taking care of oily complexions in an instant. It essentially works like a blotting sheet but *better* since it won't mess with your impressive contour. Elizabeth Mott Waterproof Eyeshadow Primer laughs in the face of oily lids and creases, since its paraben-free formula features a sebum-controlling powder that locks in your shadow. (And you're not going to want to skip out on this step if you're looking for your pigment to really pop.) Schick Dermaplaning Razors carefully take care of any unwanted peach fuzz (if that's your vibe), plus keep your eyebrows lookin' on fleek. The blades are designed with built-in guards that won't hurt your skin, plus they come with an extra attachment for salon-precise eyebrow shaping. E.l.f.'s Poreless Putty Primer grips makeup for all-day wear. Simply sweep the velvety-soft formula (that has 27,000+ positive ratings) over skin pre-foundation to smooth out uneven complexions and minimize the appearance of pores in a flash. Neutrogena Makeup Remover Eraser Stick touches up and reverses any makeup mistakes in a snap. Whether you're on the go and notice an end-of-day mascara smear, or you're still sat at home trying to match your cat-eyes, this fixes with precision and ease. MagicMinerals AirBrush Foundation simplifies the coverage step of your makeup routine. By simply spraying this handy product onto the included brush, you can glide on flawless foundation made up of a microfine mist that A) won't streak or B) leave you with a heavy finish. And, of course, it's buildable, so you can control how much you apply with each sweep. Mielle's (TikTok-famous) Rosemary Mint hair strengthening oil boosts and strengthens strands with a biotin-rich formula that's combined with moisturizing oils like jojoba, rosemary, and mint. It can help nourish dry scalps and stimulate growth from the root. Hundreds of thousands of people love it and aren't gatekeeping the fact that their hair looks thicker after regular use. Physicians Formula Butter Glow & Go Stick enhances the just-returned-from-vacay glow and glides on the perfect sun-kissed shade with a creamy, easy-to-apply, multi-use makeup staple. Dual-sided and built to take on several tasks, it frees up space in your cosmetic bag, featuring two colors that can be used as contour, bronzer, blush, eyeshadow, and lip color. Crest 3D Whitestrips mold to your teeth with their no-slip design to dramatically lift even years-old stains. Their widely loved formula has a cult following and works overtime, so you can see results STAT. It comes with 44 strips total: enough for 20 regular treatments and two one-hour express review: "I haven't used Crest White Strips in over five years. Since then my teeth have stayed really white and I frequently get compliments or questions on how I get my teeth so white. I decided to get a box to boost the whiteness of my teeth. Wow, I was shocked on how much these have improved! Before the strips were really flimsy, hard to remove from the package and were really hard to keep on your teeth — the old ones would slip or bunch up. These are such an improvement! The new strips remove easily from the plastic they are on. The strips are REALLY adhesive! These will not budge! Since I've purchased I have only used about four times and I can already notice a difference. Other people have noticed too. I think these are well worth the money and work as good as a professional treatment, I have had friends who have done professional treatments and their teeth are not as white as mine. I highly recommend these to anyone who wants a brighter/whiter smile!" —Vanessa5o5Price: $45.99 Laura Geller New York Baked Balance-n-Brighten Powder Foundation covers and corrects in a demi-matte formula that conceals hyperpigmentation, dark circles, and blemishes. Simply apply using a fluffy brush to blend and sweep into the skin for lightweight, buildable coverage — that won't leave you looking cakey. Promising reviews: "I've been wanting to try this for a long time and I'm sooo glad I finally purchased the medium shade. It covers everything perfectly without even looking like I'm wearing any foundation at all. I'm 64 and my skin is combination oily/normal and it's the best I have ever used including Lancôme, Tarte Cosmetics, Charlotte Tilbury, and Clinique. Doesn't go into wrinkles and stays flawless all day." —Laura"Finally! A perfect foundation. I love this for my skin! It matches perfectly (I got it in tan), and the coverage is amazing. I have never left a review for any product that I have ordered from Amazon, but I had to let others know. It hasn't been easy finding a foundation that matches my skin complexion, plus it goes on like a powder and covers my dark circles! Glad I finally purchased it!" —Tira HunterPrice: $20.50+ (originally $36.00+; available in ten shades and in seven travel-size shades) The Flick Stick Winged Eyeliner Stamp receives cult-status with beauty newbies and experts alike — and for good reason. If you're thinking of upping your eyeliner game, this revolutionary tool will award you with the ability to *finally* nail a cat-eye on both sides. (So they actually look related, and not like distant step cousins!) Lovoir Beauty is a small biz based in New Zealand that sells this genius winged eyeliner stamp known as The Flick review: "These are so fun. If you're looking for something easy and quick, then you'll love this. It does take a few tries to perfect it. But once you get it, you'll love it. A quick flick, and you have a sexy look. The quality is great. Lasts all day/night. Didn't irritate my eyes at all. Not too thick and not sticky at all. Good from day to night in just one flick of the wrist. The functionality of this product is endless." —mary sunshinePrice: $14.98 (available in three sizes)