25 Affordable And Effective Target Beauty Items
Promising review: "I have not been disappointed by a single E.l.f. product. I love the amount of hydration from this product. E.l.f. products are affordable and I appreciate they are still higher quality products. The fragrance-free moisturizing lotion is the best!" —ChristmastimePrice: $7
A Maybelline Firework mascara, because it leaves your lashes looking as-flared out as literal fireworks (hence the name)! It has a flexible wand for easy application and a nourishing formula to help enhance the look of brittle lashes.
Promising review: "I got this mascara because it caught my eye, and it did not disappoint! It doesn't leave my lashes clumpy, but it gives them definition and length. Also, my curl lasts all day!! I will definitely keep purchasing!" —OhPrice: $11.89 (available in five shades)
A bottle of L'Oreal Paris Elvive 8 Second Wonder Water if your hair needs a moisture treatment, but you have approximately five minutes in the morning for your entire hair routine. This formula contains moisturizing agents *and* amino acids to rebuild your hair's structure while upping the ante on a lustrous shine!
Promising review: "I love this product for our 7-year-old's tangly knitted hair. It helps smooth it out and makes it easier to brush. We've been using it for a few years now, and it's a lifesaver!" —redrocksPrice: $12.49
A CeraVe Face Wash because cleaning your skin should NOT mean stripping it of its vital oils! Seriously, your skin *needs* the good bacteria and oils that traditional foaming cleansers tend to strip away. Protect your lipid barrier with a moisturizing cleanser (like this one) that rids the skin of the day's grime while hydrating it to its plump glory.
Promising review: "I have tried every face wash, spot treatment, acne medication, birth control, and professional facial service under the sun, and I have had acne since I was 17. I bought this, and my skin cleared up completely in three months, so much that I was able to completely stop all other topicals and oral dermatologist medications. I use the a.m. and p.m. moisturizer, too; this was really a godsend." —Ks97Price: $6.49+ (available in four sizes)
Milani Keep It Full Lip Plumper if you're SUPER inspired by the 2000s revival of pillowy soft and glossy lips. Pair this with your favorite lip liner for a plump and reflective pout.
Promising review: "Amazing lip gloss and 'rosewood' is the perfect color for me. Also, the color lasts quite a while." —curlygirlPrice: $12.19 (available in seven colors)
A water-based Good Molecules Hyaluronic Acid Face Serum, because it's one of the best ingredients for flooding your skin with moisture. Hyaluronic acid is a water magnet — it attracts water from the air and delivers it on a silver platter straight into your skin. Just be sure to pair this with a barrier-protective moisturizer to lock that hydration in!
Promising review: "I usually use a more expensive hyaluronic acid. I ran out, and it was on backorder. I figured for around $6, I'd give this a go in the interim. Dang. This stuff is nice!! I've tried many of these serums and have struggled to find ones I like. They're usually sticky, expensive, don't spread well, etc. This one is a little sticky, but a little of it goes a long way, and it's super hydrating. If my usual one weren't already in the mail, I'd cancel it and fully convert it to this one. I probably will after the bottle of the more expensive stuff runs out." —AshleyPrice: $5.99
An EOS vanilla cashmere shave oil so that you can up the luxe vibes of your #EverythingShower! Apply this shave oil before shaving (like a shaving cream) to help create a smoother razor glide across the skin. Oh, and it smells just like the brand's beloved vanilla cashmere body lotion — warm vanilla, soft musk, and cozy caramel galore!
Promising review: "This is an easy-to-use pump bottle, one pump gives me enough of the oil to use on an entire leg. It leaves my skin feeling smooth and moisturized, it smells heavenly! Love this shave oil!" —LPPrice: $8.99
A hydrating Essie roll-on cuticle oil that smells like literal fresh apricots! While this may be enough for me to hit purchase, the specs on this cuticle oil are also great: it helps moisturize the cuticles, fortify the nail beds, and comes in an easy-to-use roller ball that's great for on-the-go nail care.
Promising review: "Works great. Easy to put on and smells great, too." —CnelPrice: $18.29
A Saltair leave-in conditioner so that you can finally live out your air-dry dreams. This formula helps to detangle, moisturize, and smooth strands to enjoy shiny locks without endless styling products. Oh, and it smells like Santal, AKA the scent of fancy schmancy hotel lobbies.
Promising review: "This is a great leave-in conditioner. Love the bottle's aesthetic, too. Love the light mist the sprayer gives. Left my waves smelling great and feeling moisturized. Great for a curl refresh." —AdventurousSoulPrice: $10.99
L'Oreal Paris Magic Root Cover Up because there's concealer for your face — why not have a concealer for your hair? If you're in between coloring appointments and want to spruce up your roots for a meeting, dinner, or just for yourself, simply spray this and no one will be the wiser.
Promising review: "This gets the job done between salon visits! My only suggestion is placing a comb on your hair part when you spray so it doesn't get on your scalp." —KarltonPrice: $12.49 (available in nine shades)
A tube of Weleda Skin Food that's your new saving grace whenever dry skin strikes. This cream is a cult favorite for soaking into the skin and creating a soft-lit, luminous glow that lasts. You can slather on a whopping amount to act as a moisturizing mask or apply a pea-size amount in lieu of your typical moisturizer.
Promising review: "This product is terrific. I must mention its hydration prowess, which was just outstanding. It hydrates the skin better than other brands I've tried. If you're in search of a cream that offers deep nourishment and superior skin hydration, then this is it!" —AmaliaPrice: $18.69
Nyx Professional Makeup Brow Glue Eyebrow Gel because the days of using glycerin soap to achieve wispy, feathery brows are DONE! This brow glue locks brow hairs into place and comes in a convenient tube with a spoolie, so that you'll never have to dip your tools into soap ever again.
Plus, unlike other brow-freezing products on the market, this one costs about the same price as glycerin soap! Cha-ching. If you don't know the soap brow trick, check out this comparison of $1 soap brows versus a $112 brow gel.Promising review: "I cannot express how much I love this product! I was looking for something easy to apply, did not leave a white residue, and lasted throughout the day. This does all that! I have tried other brow-freezing products, soap brows, and even putting hairspray on a spoolie…but none of them last, and I end up with a noticeable white residue. For the price, it's 100% worth a shot!" —Ely BPrice: $9.99 (available in five shades)
An Ogx hair oil mist if you just can't be bothered with flat-ironing flyaways daily. This is one of the easiest ways to smooth frizz in a flash while adding a gorgeous scent and moisturizing with argan oil!
Promising review: "Smells so good and goodbye fizz and flyaways. Does not leave hair oily! Love it!" —Dog MommaPrice: $10.19
L'Oreal Paris Flash Cat Eyeliner because graphic liner looks and killer wings are still all the rage these days, but they're painfully difficult to perfect. Luckily, even novices can master a cut-worthy wing with this liner's easy-to-use stencil!
Promising reviews: "This eyeliner does its job, but what I really like is the cap. The wing on the cap is so useful for helping me make a wing tip without making a mess on my 50-year-old eyelids. I love it!" —Reviewer"Once it's on...it stays. I love that once it dries, there is no smearing!" —abrewer19Price: $11.49
An E.l.f. Blue-ty sleep oil is packed with ingredients that'll let people know you had your eight hours of self-care beauty rest. This lightweight yet nourishing oil contains 1% Granactive Retinoid that helps to smooth and clear skin. And aside from its gorg blue color, it's also packed with antioxidant-rich blueberry extract!
Promising review: "I'm very impressed! It really moisturized my skin and made it feel super soft. Definitely worth it for the price point!" —rrapilloPrice: $18
A pack of Kitsch satin sleep scrunchies that you can totally wear during the day, BTW. Satin is gentle on all hair types and won't tug at your hair during sleep, even if you're the type to toss and turn throughout the night.
Promising review: "Love these! Purchased twice (once for myself and once as a gift) and they are perfect for both thick and thin hair! Holds my super thick hair without pulling!" —Eld14Price: $9.79 for a pack of five (available in three colors)
A pore-minimizing Maybelline primer since there is no dewy makeup finish without a smooth base for your foundation! This primer is perfect for those who have prominent pores or oily T-zones that cause makeup to melt.
Promising review: "I love the way it makes my skin feel and look; glad that I bought two by mistake. All you need is less than a dime size to cover your face. Love that you don't need a lot of product and it makes your skin feel smooth. Definitely a go-to in my makeup routine. I would buy this product again." —Jen31787Price: $7.49
A Maybelline mascara that has cemented itself as one of TikTok's favorite lash-enhancing products years after first going viral! This mascara makes it easy to achieve full, defined, come-hither lashes with just a few strokes — clumps not included.
Watch a person's reaction to their lashes after using this mascara on TikTok here!Promising review: "I've seen people raving about this mascara a lot on TikTok, so I had to try it. I got it in the shade 'very black.' I've purchased it two times now. I love how lengthening and thickening it is without being clumpy, and it's not hard to remove." —NataliePrice: $10.79+ (available in 10 colors)
A Garnier micellar water for the first step in your nighttime skincare routine — removing your makeup. This micellar water is great because it removes ALL makeup, including waterproof mascara! And the best part? Micellar water only removes impurities, meaning it's nonstripping and generally great for those with dry skin.
Promising review: "Very effective in deep cleaning and removing makeup, including mascara." —jrPrice: $4.39+ (available in three sizes)
A Revlon kiss balm with a super hydrating- and easy-to-apply-formula for whenever you need a quick touch-up, like before meetings, after brunch, or on your ride from work to happy hour.
Promising review: "Love this stuff! Perfect for keeping your lips smooth." —HPrice: $5.59 (available in five colors and flavors)
An ESW Beauty sheet mask duo set with one matcha almond milk mask and one vanilla oat milk mask to help soothe dull, dry skin! This is a must if, despite your go-to hydrating skincare routine, you still need a little glow boost in your week.
Promising reviews: "Absolutely love this set! The formulas are top-notch, including some of my all-time favorites in one convenient bundle. They stick well, too, and don't dry out quickly. I was super excited to find these masks at my Target!" —Brit"I grabbed a few of these sheet masks for our monthly girls' night, and everyone loved them! The masks delivered a gorgeous glow, making our night even more special. Plus, the ingredients definitely feel way more premium than any other sheet masks I've tried in the past." —KatiePrice: $8.99
A Tree Hut Tropic Glow whipped body butter because your body's skin also deserves some love. This body butter smells like a warm, vanilla-y tropical dream, and it seeps into the skin to provide lasting hydration.
Promising review: "This is a great firming lotion and very similar to some more expensive products with similar promises. Plus, the smell is great. I've noticed a difference in the texture of my skin after using it for three months." —KB5Price: $12.19
A super Kristen Ess moisturizing shampoo that contains the brand's proprietary Zip-Up Technology to seal split ends! Though this color-safe formula is sulfate-free, it still lathers up like a dream *and* contains moisturizing avocado oil! If you want something to boost your hair in between salon appointments, this is the perfect no-thoughts-required shampoo.
Promising review: "This is a GREAT shampoo/conditioner combo!!!! I was nervous to return to the drugstore after falling in love with Dae products, but this works just as well as the expensive stuff for half the price!!! My hair feels so soft, and it has a nice smell that lasts!! I will be repurchasing!! Not to mention gorgeous packaging!!" —KayleePrice: $5.99+ (available in three sizes)
A BHA 2% liquid exfoliant so you can say bye-bye to blackheads once and for all. BHAs (also known as beta hydroxy acids) are needed to clear out the gunk from your pores and banish acne-causing dead skin cells.
Promising review: "This product has helped my overall skin texture and helped with acne and acne scarring. Bonus: the product lasts MONTHS at a time for me using it many times a week." —AnaPrice: $16.19
And an E.l.f. contour palette, because it's been making the rounds on TikTok for its ability to sculpt the face, add warmth, and up any makeup look! People love that this pressed powder formula glides onto the skin easily and rarely appears blotchy.
Promising review: "Love this contour palette! Perfect for light contouring on days when you want to go light on makeup! Blends easily and colors go well with my medium skin tone!" —GirlMom09Price: $10
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4 days ago
- Buzz Feed
34 Products So Beautiful They Will Haunt Your Cart
A copy of Burn After Writing, a guided journal countless TikTokers swear by — through a series of questions and thought experiments, it encourages people to take time away from their screens to explore their feelings, both new and old, so they can embrace meaningful ones and try to let others go. Maybelline Lifter Glaze Oil Balm to give you an oh-so-smooth, moisturizing shine and fuller lip look, thanks to its hydrating oil blend and hyaluronic acid. Bonus: reviewers claim that the "Acai Glaze" shade is a perfect match for the $25 internet-beloved Clinique Black Honey "universal" shade that has taken the beauty world by storm! A pair of gorgeous kitchen shears that are as functional as they are stunning — reviewers love these all-purpose, super sharp blades for cutting everything from meat and fruit to opening packages and wrangling with complicated wrapping. Wild Iris Musk Body Wash, the summer-friendly sister of the TikTok-famous "old money" Baccarat Rouge 540-inspired body wash. I am a massive fan of both — the moisturizing clean is so fresh, and the scents are so DELIGHTFULLY luscious without overpowering — but trust me when I say that Wild Iris Musk is *the* scent of summer. It's floral, soft, playful, and grounded all at once. (And yes, just like the original version, it smells ... expensive 👀.) An Anthropologie-inspired reversible quilted throw blanket you can get in all kinds of fun, lively prints that will startle your boring couch into having a personality, or give your bed a *much* needed reset after a rainy, dreary spring. A set of sophisticated cylindrical wineglasses to rival Crate & Barrel's, and to elevate your Friday wine-cheese-and-Netflix nights so instantaneously that you'll feel like an extra in one of those Shows About Rich Families Who Fight All The Time. A plated, jewel-embedded ring you can buy yourself as a little treat if the $1,250 Cartier Love Ring is decidedly out of your budget. Dare I say this version is ... prettier than the designer one? A reviewer-beloved sparkling crystal suncatcher that will be an investment in lifting your spirits every day — now you can come home to soft rainbow lights cast all over your entryway, turning your home into a magical realm as effervescent and lovely as you. An absolutely darling Kate Spade lunch tote at such a reasonable price point that honestly, it will be worth buying just to make your coworkers jealous alone. Let the office lunch thief TRY and take snacks out of the chic bag that everyone knows is yours! A set of itty bitty vintage-inspired spoons that will just BEG to be used for all your coffee, tea, dessert, and yogurt needs. (Is it just me, or do we all have an Emotional Support Tiny Spoon?) A simple faux diamond tennis bracelet to add a touch of sophistication to any outfit without the price of name-brand versions like Swarovski (even though reviewers agree this looks like the Real Deal 👀). And a dainty gold-plated station necklace, another home run from jewelry brand Pavoi so close to the real diamond versions from Quince and Dorsey that run $400+ that it'll turn all your everyday looks into ~quietly expensive~ looks. A set of flower petal dessert glasses so you can serve up little puddings, ice creams, and yogurt parfaits and decorate them with edible flowers for your Meghan Markle era. 🌸 Reviewers also use these for cocktails and juice! An Our Place–inspired minimalist nesting bakeware set to help save space *and* your budget — these are similar to the $200 Our Place set, which does include one other piece, but is very similar in function and style. If you're looking for a lovely way to streamline your baking supplies and elevate your kitchen's aesthetic, this right here will be your affordable solution. An affordable cult-favorite luxury-scented candle with a scent reminiscent of Le Labo's $90 Santal 33 version, and a throw so satisfying that reviewers can't stop gushing about it. If you're in the market for a signature scent for your space this fall, look no further than this jasmine, oud, and sandalwood blend. A set of dainty but surprisingly strong bow-shaped hair clips to pair with all your frilliest summer dresses or to add a soft touch your more structured work outfits. A gorgeous statement checkered cutting board designed with deep grooves for juice, hidden handles on the bottom, and end grain to "heal" cuts from knives. A true overachiever considering it's worth the buy for decor purposes alone!! A marble board wire cheese cutter to serve as half decor, half kitchen tool, and 100% the biggest hit at any wine-and-cheese night when you let guests slice their own cheese with it. A cheerful fruit bowl for a pop of deeply functional color in your kitchen — this thing is secretly also a colander, so you can wash your fruit and leave 'em sitting pretty on the counter to dry. A set of hypoallergenic gold-plated earrings you can mix and match to your aesthetic's content. Reviewers love how well these hold up over time, especially given the price! A vintage-inspired flower table lamp so dreamy that it will feel like you pulled it out of a fairy tale and into your room. It features an adjustable "stem" neck and three brightness settings, making it the perfect option for late night reading and extra desk illumination! A vintage-style six-in-one Bluetooth record player that will play *deep breath* vinyls, CDs, AND cassettes along with connecting to Bluetooth and the radio, so you can walk down every single musical path on memory lane. An absolutely darling satin ribbon bow bookmark with such irresistible Belle vibes that it'll be a miracle if all your local pots and pans don't start singing to you as you pass. Birdie, an indoor carbon dioxide monitor that — bless her dramatic heart — will flip over and "die" if the air quality in your home goes down, prompting you to open a window or run an air purifier so you can breathe easier. Once Birdie is happy with the air quality again, she'll pop back up! A wildly popular hummingbird projection lantern to make your porch or backyard feel like you're stepping out of the real world and into a whimsical fairy tale. A set of golden bracelets that will give ~quiet luxury~ vibes at "I want to pay rent this month" prices. Reviewers especially love these mix-and-match sets because they look like expensive versions from Cartier — the middle one is giving the $8,000 "Juste Un Clou" and the studded one is giving the $6,000 "Love Bracelet!" A wooden digital alarm clock/wireless phone charger so you can have all the charm of a rustic aesthetic with all the convenience of modern tech. We love a useful piece of tech that blends in seamlessly as decor!! A set of lightweight, oh-so-dainty ruffled pajamas inspired by the $89 Piyama version. Revievers are in loooove with this set for summer, saying the fabric is so high quality that it feels like linen. If you're looking for breezy warm weather loungewear, this adorable set fits the bill! A set of 3D succulent fridge magnets perfect for the fridge or the office so you can extend your Plant Parenthood aesthetic to every adorable corner of your life. A flower-shaped pill organizer so cute that taking your medication will suddenly feel like the most ~~aesthetic~~ main character part of your routine. These feature a surprisingly large capacity, and the days are detachable so you can take pills on go! An oh-so-sweet reusable bowl cover to inspire you to make all your coziest meals so you can stash the leftovers as aesthetically as possible. These environmentally friendly covers are machine washable and also super handy for bread proofing! A moon wine holder so your favorite bottles can spend some time floating happily in the ether before you pop them open to celebrate. A set of deeply charming Monet posters to add a touch of calm and sophistication to your walls without breaking the bank. A vintage-inspired standing bird bath with a little planter underneath to give your backyard some whimsical flair and encourage little flying friends to come visit. A lot of reviewers also mention that this makes a unique and lovely gift for the gardeners in your life!
Buzz Feed
04-08-2025
- Buzz Feed
35 Inexpensive Alternatives To Name Brand Products
A Sol de Janeiro fragrance mist in scent Cheirosa '68 that gives Baccarat Rouge 540 luxury but, like, as a much cheaper, light body spray. If you've tried anything from Sol de Janeiro, you know their scents are literally top freakin' tier, and this Brazilian jasmine, hibiscus, and sun musk little bottle of gold doesn't disappoint. A spandex-blend slip maxi dress reviewers are comparing to the popular Skims dress. This dress will hug you tight and have those curves looking smokin' hot. You can't go wrong with a basic maxi bodycon dress. A pack of 240 pimple patches because a pimple is NOT ruining our day, babe! These patches use hydrocolloid material to help absorb all the gunk and tea tree oil and salicylic acid to speed up the pimple-healing process without picking or popping. Reviewers are comparing these babies to the ever-so-popular Starface patches. Abracadabra, psh, what pimple? A spaghetti strap top with a built-in bra that reviewers are comparing to its long-lost twin sister over at Alo Yoga. Long story short — messy divorce, Amazon, and Alo Yoga decided they'd each take one kid and never speak of the other. Kinda like that one Disney movie. Promising reviews: "I have had my eye on the Alo Yoga top for $51 and found this one on Amazon for a fraction of that!! Fits me perfectly. There are no pads, but I prefer that. It does come with cup inserts, but the material is thick enough that nothing shows. #founditonamazon." —Jessica"This top is a swap for the Alo Yoga top. They look exactly alike! The fabric is very soft and stretchy. These padding inserts are seamless and comfortable." —Amazon CustomerGet it from Amazon for $29.99 (available in sizes S–XL and 12 colors). An E.l.f. lip balm that'll have you like *wait, are we sure that this isn't Laneige in disguise?* These hydrating, nourishing balms are packed with ingredients your lips will ~love~ like shea butter and hyaluronic acid, and they'll give you an ever-so-sheer tint. Plus, you could get all five for, like, the same price as ONE of the name-brand ones. Or an E.l.f. Glow Reviver melting lip balm, which not only comes in the most stunning shades, but it'll slick your pout DOWN with some deliciously buttery moisture without the sticky feeling. Reviewers compare it to Summer Fridays, and that shine?! To die for. 😍 Promising review: "Diva, stop letting these influencers sway you into spending your hard-earned (and scarce) beans on $20–$30 subpar lip balms — you're paying for the brand, and the quality is questionable. E.l.f. KNOCKED THEM BOTH OUTTA THE PARK WITH THIS! SO BUTTERY, SO YUMMY, SOOOOOOO MUCH PRODUCT!!!!! I wasn't expecting the tube to be so generous in size, by far the biggest amount I've seen from the market. The flavors are divine, the color payoff is even better than Summer Fridays…and it's only $9, you cannot go wrong. I just can't fathom any balm being priced above $12, E.l.f. always hits and barely misses. 🩷💋" —SONIAGet it from Amazon for $9 (available in six colors). A 40-ounce Simple Modern tumbler with a handle if you look at the price of the Stanley cup and refuse to pay that much. This little insulated baby has your name written all over it. New fave cup? I think yes. Say hello to your new emotional support water bottle. A 6-quart Dutch oven — a heavy-duty cast iron with enamel coating that'll evenly distribute heat and lock in moisture so you can chef up some Gordon Ramsey-level cuisine. Le Creuset and Staub are SHAKING cuz this inexpensive baby can do everything they can do, but for so much cheaper. And we like cheap around here. A simple tennis bracelet, which will have everyone thinking you spent some serious coin on a Swarovski one. It's jaw-droppingly gorgeous, and the price?! Wooo 😮💨 luxury for the low is always a win. A cult-fave supportive seamless compressive bodysuit because the Skims one seems great and all, but that price does not. If you want the vibe but don't wanna drop the $70, grab this and just say, "yeah, it's the name-brand one." I won't tell, I swear. If you get two of these, you'll still spend less than you would on ONE from Skims. We love to see it! A mini belt bag with an adjustable strap that's super stylish and will hold your things while you go hiking, to concerts, travel, ya know. Also, a reviewer-beloved Lululemon belt bag swap! We live for a less expensive alternative! Slingback heels because, ooooh, look how gorgeous! These are drool-worthy, and if you think they look a bit familiar, it's definitely cuz they could pass as the Chanel pair. Now, you can get the look without having to spend an entire paycheck. A pair of stylish gold-plated teardrop earrings that'll make everyone think you dropped a bag 💰 on Bottega Veneta. I know, I know, they look like they weigh A TON *but* reviewers actually say they're super lightweight and don't affect sensitive ears! Oversize square sunnies with glare-reducing polarized lenses and UV 400 protection so you can give Bottega Veneta vibes while avoiding designer prices. Elevate your ~lewk~ without elevating your credit card balance too much. A set of six breathable seamless thongs because these laugh in the face of Victoria's Secret's five for $30 and Skims' three for $39 deals. They won't show under your clothes and, surprisingly, reviewers say they're comfy! Comfortable thongs sound like a myth, but these babies prove that they're so real. A set of Amazon Basics silicone baking mats you'll be able to reuse again and again. They're literally exactly like the popular Silpat mats except you'll get two of these babies for the price of one of the fancy ones. Say goodbye to the days of having your homemade cookies stick to the pan and say hello to brighter baking days with these affordable kitchen lifesavers. A bottle of Dossier Ambery Vanilla perfume inspired by the ever-so-popular but super expensive Yves Saint Laurent Black Opium perfume. With enchanting notes of mandarin, pear, pink pepper, jasmine, orange blossom, cedarwood, patchouli, vanilla, and more, this heavenly scent will have everyone asking what fragrance you're wearing. A transfer-, smudge-, sweat-, and water-resistant L'Oreal Paris Infallible setting spray mist that lasts up to 36 hours and has TikTok in a full chokehold. Literally, my jaw is on the floor. Reviewers are loving this affordable alternative to the One/Size setting spray mainly because this is basically witchcraft in a bottle. Put it on, and your makeup isn't going ANYWHERE. A pair of cozy memory foam platform sandals, aka the Steve Madden Slinky sandals' identical twin. These Y2K-esque cuties will def be your favorite shoes to reach for all summer long. An expensive-looking faux-leather belt to throw on and rock with your jeans. It's the little things that make the outfit, and this little thing will make a big difference for a small price. An elevated laptop tote bag which could seriously pass as the Béis Work Tote by Shay Mitchell. I mean, the resemblance is uncanny. Plus, it's roomy as heck so you can carry around your computer all day in style. A Briotech spray with hypochlorous acid in it, just like the well-known and loved Tower 28 SOS spray. If you wanna soothe inflammation, tone down redness, and strengthen your skin's barrier without having to drop a bag, this magical little facial mist is right up your alley. A cubic zirconia cuff which looks a lot like the Cartier Love bracelet and will make everyone do a double-take, cuz they'll think you're growin' money trees since the name brand one is over $17,000. 😱 Is your jaw on the floor, cuz mine is. A Nyx brow pencil that has Anastasia shakin' in her boots because this bad boy rivals the ABH Brow Wiz. This super skinny pencil will allow you to create hair-like strokes to sculpt and fill in any areas that are sparse. One side has a little spoolie anddddd it's like $15 less than the ABH one. A flirty corset lace-up sundress with a slit and a cute lace-up back. The devil on my shoulder keeps whispering *add it to the cart* and I'm like .2 seconds from giving in. Plus, it looks extremely similar to the $200 House of CB one, and we LOVE an affordable lookalike. It's giving ~demure~. A pair of double buckle slides that, wait, are we really sure that these aren't Birkenstocks in disguise? I mean, they have to be cousins or something, right? They come in *so* many colors and the straps can be adjusted for a perfectly custom fit. Or a pair of Cushionaire cork-bottom sandals made by the same makers of the TikTok–famous cloud slides! Reviewers say they're super similar to Birkenstocks, like, so similar, they could pull a Hallie and Annie Parent Trap trick. A high-stretch, sweat-wicking flared bodycon jumpsuit that'll be a closet staple every season. You'll love it because, boom, it's a whole outfit without thinking of what pants or shirt to wear. Throw it on by itself or add a jacket and serve away in this Aritzia Butter look-alike. A Baroque mirror which will give you that expensive, fancy, Pottery Barn, Anthropologie look without the expensive, fancy price. This beauty costs hundreds less and will add that touch of traditional glam you've wanted. A scoop neck top that'll deliver you that *buttery soft* Skims feel without that high as heck Skims price. Plus this one comes in SO many colors, it'll be hard to choose just one. Maison Louis Marie perfume oil, a *clean* fragrance with notes of sandalwood, amber wood, and vetiver that has TikTok *obsessed* cuz it smells verrry similar to the popular, expensive as heck Le Labo Santal 33 fragrance. So good, even Bad Bunny uses it! Check it out on TikTok!Promising review: "This scent is beautiful, just what I was wanting. I've worn Santal 33 for a long time, and this scent is very similar but sweeter because of the subtle nutmeg and vanilla." —Christy it from Amazon for $17 (available in nine scents). Or a "Soft" perfume rollerball which has TikTok in love. It's a warm, sweet scent with a hint of citrusy zest that reviewers are comparing to waffle cones, lemon pound cake, warm vanilla scones, and even this $65 bottle of Pink Sugar! So basically, you'll smell good enough to eat, and everyone will want to sniff ya. It layers extremely well, it's super affordable, and it smells like freakin' heaven. CeraVe Skin Renewing Night Cream so you can save money and get a quality moisturizer that'll help renew and hydrate your skin while you sleep. This ~dreamy~ lil' hyaluronic acid- and niacinamide-packed baby is being compared to the quite pricey Drunk Elephant Protini Polypeptide Firming Moisturizer. And best of all, it's only 18 freakin' dollars. Heeled mule sandals with braided straps that are easy to put on and can be worn with practically anything. They're bound to become a go-to shoe this summer, and people may even believe they're the popular, *expensive* Dolce Vita ones. A sunrise alarm clock so you can wake up like a Disney princess, like you've always wanted. Reviewers say this is a lovely little ~affordable~ alternative to the over $150 Hatch one. Thirty minutes before your alarm goes off, it'll gradually brighten from red, to orange, to bright white *and* you can use it at night to help you peacefully drift off with a soft glow, natural sounds, and an auto shut-off function. This is def GOATed.
Buzz Feed
02-08-2025
- Buzz Feed
33 Best Products From Amazon's "Hot New Releases"
Psst — Amazon has a whole section of "Hot New Releases" for up and coming products that reviewers are already starting to buzz about! Here are the best ones you can snap up right now: Maybelline Lifter Glaze Oil Balm to give you an oh-so-smooth, moisturizing shine and fuller lip look, thanks to its hydrating oil blend and hyaluronic acid. Bonus: reviewers claim that the "Acai Glaze" shade is a perfect match for the $25 internet-beloved Clinique Black Honey "universal" shade that has taken the beauty world by storm! A curl-defining brush designed for all curl types with ridges on the side to help evenly divide hair and gentle, strategically-placed bristles for more defined, frizz-free curls. Reviewers compare this to the $30 EdgeLift version! A 3-in-1 charging cord to juice up your iPhone, Apple Watch, and AirPods all at the same time. (It's giving witchcraft??) This just solved all your "welp, everything's dying and there's only one outlet in this car/on this flight/in this teensy hotel room" problems for good. A 10-pack of powerful mosquito repellent balls for your backyard, patio, or picnic days that you can safely leave on a blanket or near your table to deter those pesky lil' vampires without slathering bug spray all over yourself. These work up to 125 square feet for 60 days, so they'll make for a perfect long-term solution, too! L'Oreal Paris Infallible Blur-fection Longwear Loose Setting Powder designed to knock all your other setting powders out of the water — this lightweight blend will help matte-ify your skin without taking its natural ~glow~, and is an absolute champ at blurring pores and fine lines without caking. (Psst — this is giving the same energy as the viral $25 Laneige Neo Blurring Powder!) A 6.7-ounce *micro* Hydro Flask for all your itty bitty, oh-so-adorable hydration needs. This will be a boon for commuters who carry totes and backpacks all over the place and don't want the extra weight of a full water bottle! Also, it's so precious that it should come with legal adoption papers. Maybelline "The Colossal Bubble" Mascara (Glinda-approved, I assume) that will be the mega-volume holy grail for anyone with lashes that lie flat or generally don't take to a curl. The "inflator" comb brush and lightweight, high-impact formula are designed to give lashes a ~wow~ factor that you would usually only get from falsies. Bonus: it's waterproof! A set of cheerful Lego botanical "happy plants," aka your new favorite coworkers. How can capitalism bring you down when these two are smiling up at you all day long? All the joys of having an office plant without the shame of your coworkers being like, "Shouldn't you ... maybe ... water that??" La Roche-Posay Effaclar Salicylic Acid Acne Treatment that will go above and beyond in treating blackheads, whiteheads, and stubborn acne with a non-greasy, mattifying gel formula that helps reduce redness and draw out impurities for visible results in as few as eight hours. A holy grail extra-thick, oven-safe silicone baking mat to inspire you to get cracking on all those baking adventures you've been putting off — reviewers are in love with how thick, durable, non-slip, and easy to clean this is, and that it's heat-safe up to 480 degrees F. The included recipe book and built-in measurements and conversion tables are just another added bonus! A *chilled* portable snackle box (plus an included insulating travel bag!) so you can eat your charcuterie in chilled luxury even on the hottest of picnic days. Its cooling system is designed to keep fruit, cheese, and meats cold for up to five hours, making it a top-notch option for road trips, beach days, parties, and any other outdoor food shenanigans. Comfort Food, a "bold and easy" coloring book for teens and adults that will satisfy your sweet tooth, your salt tooth, *and* your creative streak. This cozy, nostalgic, oh-so-delicious coloring book is just the latest edition of many beloved stress-relieving coloring books from this series! A ridiculously adorable ladybug light-up insect trap so you can de-bug your home *and* add some cuteness to it at the same time. The light trap is designed to catch bugs on the underside of the wings, so you won't have to look at the "ick" of them until you're ready for cleanup. A set of reviewer-beloved wireless Bluetooth earbuds that will make you want to chuck your AirPods right back at the Apple store. These will not only be absurdly comfortable on your ears, but feature a 40-hour (!!) play time with the wireless charging case, rapid Bluetooth pairing, an LED power display, and *ear's KISS* audio quality that will make you want to force all your friends to try them, too. Eos Vanilla Cashmere Body Wash in a *mini* version for travel, so you can take the TikTok-famous scent anywhere around the world and still get to smell like a delectable blend of "whipped vanilla, soft musk, and cozy caramel." A classic tie-waist T-shirt dress for the ultimate in "I put in effort when I got dressed this morning, but you bet your bottom dollar I will be COMFY about it" looks. Also, you better believe this breezy little number has POCKETS. A set of stretchy Apple Watch bands in a *ton* of colors so you can always perfectly match your accessories to your outfit. Reviewers are also in love with how lightweight and comfy these are compared to other bands! E.l.f. Sheer For It Blush Tint, the $5 answer to the beloved $26 Benetint that will do just as brilliant a job, despite costing five times less. This flush of pigment for your lips and cheeks will be perfect for those lightweight, "no makeup makeup" looks that are especially key on a day when the sun is showing no mercy. Olaplex Mini Hair Essentials Set, which includes *deep, luxurious hair breath* the iconic Olaplex No. 3 hair repairing and strengthening solution, Bond Maintenance Shampoo and Conditioner, nourishing hair serum, bond soother, and bonding oil. Your hair is about to sing for all the hydrating, visibly shining treatments coming its way. Paper Mate InkJoy Bright Pens with ink SO VIVID that it will pop up on black paper, making it the ultimate for any and all arts and crafts projects. L'Oreal Paris Collagen Moisture Filler Moisture Bounce Face Serum, a pearlescent, milky formula that reviewers swear by for mega-hydration overnight. This glowy serum is packed with collagen, glycerin, and squalane to help plump skin and reduce fine lines both overnight *and* over long periods of time for lasting results. A waterproof, oh-so-gentle 3-in-1 electric bikini trimmer designed to easily remove pubic hair with a close shave that will leave you bump-free and smooth. Reviewers swear by the many blades included in this set to safely and effectively shave their pubic area, legs, and underarms, and love that you can use it in the shower. E.l.f. Halo Glow Skin Tint SPF 50 reviewers love so much as a true medium-coverage dewy tint that a lot of them have replaced their foundation with it entirely. It's definitely steeper than the typical E.l.f. price point, but worth it for the lightweight, serum-like feel that will glide on all skin types without caking or streaking. A pair of true "summer pants" from the beloved Amazon brand CRZ Yoga that you can compare to the $128 "Swift" pants from Lululemon, both in style and comfort level. If you're a ride-or-die pants wearer in all seasons, these right here are about to be your lightweight, elevated, oh-so-breathable BFFs. Cotton Airy SPF 50 Sun Stick, a matte K-beauty sunscreen reviewers love for its lightweight coverage that plays SO nicely under makeup as a primer or over makeup without messing with it. This is also delightfully mess-free and portable for coverage on the go, and is designed to be super gentle on sensitive skin! L'Oreal Paris Plump Ambition pH Lip Oil, aka what happens when a lip plumper and a WinkyLux-like pH lipstick have a juicy baby. Not only will the color adjust based on your skin's pH, but this glassy, long-lasting pigment is super moisturizing and infused with hyaluronic acid and tripeptides for a fuller effect. A portable mini washing machine reviewers ADORE for smaller batches like undies or delicates that don't merit a full trip to the laundromat. This will also come in handy for times when you just have a little bit of laundry and don't want to waste water and electricity running a whole load! A Wi-Fi refrigerator thermometer with an alarm you will be so SOOOOO glad you purchased the next time your fridge decides to act up or the door gets left open by mistake. This gizmo is a long-term investment in making sure your food stays safe to eat and delicious as ever!! E.l.f. Skin Bright Icon Vitamin C + E + Ferulic Serum (say THAT 10 times fast) to help brighten and smooth skin for an oh-so-natural glowy effect. If you're looking to reduce the appearance of dark spots and fine lines, this triple threat blend might be your new secret weapon! A vintage-inspired standing bird bath with a little planter underneath to give your backyard some whimsical flair and encourage little flying friends to come visit. A lot of reviewers also mention that this makes a unique and lovely gift for the gardeners in your life! Native Cocoa Butter & Vanilla Moisturizing Body Wash for anyone who simply can't get ENNOUUGHHHHH of that gourmand vanilla scent. This lightweight, hydrating formula will leave your skin feeling oh-so-soft and fresh while also smelling like a daydream. Reviewers with dry skin especially swear by this formula! L'Oreal Paris Faux Brow to help fill in brows with such a natural, hair-like formula that it will be the ultimate in "no makeup makeup" for your brows. Reviewers also appreciate that it's super user-friendly and comes at a much lower price point than its competitors! A DIY air-dry clay mini food kit so you can make teensy, hyper-realistic food creations — perfect for a cozy night in, or an unexpected, fun activity to do with pals or kiddos. This comes complete with all the resin clay dough, molds, colors, "toppings," and display shelves included!
