Boden's £69 dress that shoppers say make them 'feel instantly put-together' now £41
The Naomi Short Sleeve Dress, which comes in nine different colours, was initially retailed at £69 but can be bought for as little as £41, which is £28 cheaper than its original price. The dress comes in a petite, regular and long fit, with sizes ranging from UK size 4 to 22, dependent on the colour you choose.
The range of colours also come with a range of price tags. The bright blue and wildflower stamp dress is discounted to £55.20, while the teal stamp, paradise green and botanic blush, the blue with abstract swirl and strawberry tart red are all discounted to £48.30. While the jewel red with leafy grove, cognac and ornate geo and hunter green remain at £69, the cheapest discount is with the cerulean blue with a blossomy pattern dress for £41.40.
The short sleeved dress is a comfortable day to day wear, but could easily be styled for any occasion. While it may be more appropriate to wear during the summer, you could easily style the Naomi Short Sleeve Dress with a pair of tights and boots when it becomes a little cooler.
The dress comes with side seam pockets and is made out of 50% cotton and 50% TENCEL ™ Modal, making it a breathable dress to wear but also easy to care and maintain as it is machine washable.
Elsewhere, for shoppers looking to buy an alternative summer dress, you can purchase the Colorado Midi Dress from Nobody's Child for £65. Or, the M&S Collection Cotton Rich Floral V-Neck Midi Tiered Dress is sold for £45 at Marks and Spencer.
Back to Boden, and the Naomi Short Sleeve Dress has received a rating of around 4.5 out of five stars and 124 reviews. One customer was delighted with their purchase and said: "Every now and then, a dress comes along that makes you feel instantly put-together, effortlessly stylish, and ready to take on the world – this is that dress.
"The Naomi in Cerulean Blue is simply stunning. The colour is vibrant and joyful, the print is fresh and feminine, and the cut? Flattering from every angle.
"It has that magic Boden touch: a blend of classic elegance and playful charm that turns heads without trying too hard. I wore it once and was showered with compliments – people genuinely asked where it was from, and I was proud to say Boden, of course."
Another shopper carried the same sentiment and reviewed: "I wasn't expecting to love this dress as much as I do, but the Naomi Short Sleeve Dress in Blue has totally earned a spot in my regular rotation. It's the kind of dress that makes getting dressed easy—just throw it on and instantly look put-together.
"The fit is surprisingly flattering (no shapewear needed—hallelujah), and the fabric feels high-quality without being too heavy. The blue is even prettier in person—somewhere between bold and classic—and it somehow works for just about any occasion.
"I've worn it to work, out to dinner, and even just running errands when I wanted to feel a little more polished. Also, shoutout to the strangers and friends who've complimented it—it's been a while since a dress got this much love. Boden really nailed it with this one".
While another pleased reviewer had this to say: "Bought this lovely dress and wore it to work the next day— it's comfortable, smart, the cut is perfect and I love it even more because of the super handy pockets." But not everyone was entirely pleased with the dress.
"Loved this dress only problem is that it was far too short even though I'm less than 5' tall," one said. Another also had an issue with its length and said: "This dress is such a lovely vibrant colour, but it was too short for me (above the knee) so had to go back."
But most of the reviews were positive. "This is the perfect throw on summer dress," one buyer said. "Loved my first purchase so much, I bought 4 more as the designs are really flattering. Good quality jersey material, good weight but not too hot in the heatwaves we've been having!
"Thoroughly recommend, for an average height, average weight person, it's the dream easy to wear dress! Wish Boden would do even more patterns, as this is their best fit ever!" And another pleased shopper remarked: "Love the cut of this dress, had lots of compliments and so easy to iron!"
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