Wall Street analyst Dan Ives brings his out-of-the-box fashion style to a new clothing line
The Wedbush Securities global head of technology research on Thursday launched a unisex fashion line with Snow Milk, a Brooklyn-based brand specializing in thrifted, upcycled and new, numbered clothing. The shirts and other items will let followers of Ives — known for his eccentric clothing as well as his bullish view on tech stocks — to mimic his unique sartorial choices.
"I dress differently. I go to the beat of a different drum, but it's just like I do in terms of picking stocks," Ives told CNBC ahead of the launch. "The clothing is symbolic of just the way that I attack investing."
The line includes a long-sleeve button-down and short-sleeve polo covered in graffiti-inspired designs. One piece has a portrait of Ives on the sleeve, sporting sunglasses and a hat.
Items can be purchased online, as well as in pop-up stores in cities including New York and Los Angeles. Ives is based in New York while Wedbush is headquartered in L.A.
Ives' collaboration with Snow Milk marks the streetwear brand's first partnership with someone from the world of finance, according to a press release. Ives said it was important to find a brand that brings the same originality and authenticity to clothing as he does to financial research.
With Wall Street firms allowing more flexibility in workwear, Ives said this felt like the right time to officially break into fashion. Fans have long asked for him to make clothes or to provide advice on where to shop in hopes of building a similar wardrobe.
"It's not just cookie cutter, Brooks Brothers suits," Ives, a frequent guest on CNBC, said of today's Wall Street fashion.
Ives said this could be the first of many product drops that ultimately form a clothing line. Down the road, Ives said he'd like to expand into garments like sweatshirts and accessories such as hats.
The well-known tech analyst has long said his clothing choices help him make market calls that sometimes seem idiosyncratic. Now, Ives said he hopes the clothing pieces inspire others to similarly make bold decisions in both fashion and investing.
"In my decades on CNBC, viewers have seen my fashion evolve along with my view of tech stocks," Ives said. "This is just another step in that journey."
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