Fahmi announces incentive to attract global concerts, spur tourism
PUTRAJAYA: Starting tomorrow, concert and event organisers can apply for a new initiative aimed at enhancing Malaysia's concert and events sector.
Communications Minister Fahmi Fadzil announced the launch of the Concerts and Events Malaysia Incentive (CEMI), a programme designed to attract world-class international events to the country.
Fahmi said applications would be opened until July 10.
"This initiative has the potential to generate job opportunities, increase tourism, and contribute significantly to the national economy.
"Under CEMI, financial incentives will be offered to event organisers who meet the set eligibility criteria. These criteria include the event's scale, its projected economic impact and tourism boost, involvement of local content, and adherence to the programme's guidelines," he said during the Communication Ministry's weekly press conference here today.
CEMI is an initiative under the ministry's agency MyCreative Ventures.
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