'The Destination' shines a light on Saudi Arabia's new image as it moves towards a global future
Produced by the Konoz Initiative under the Saudi Arabia Ministry of Media, the documentary goes beyond chronicling achievements. It offers a visual narrative of how Saudi Arabia-long associated with a conservative image-is now emerging as a competitive and modern global destination.
In a statement issued on Sunday, Konoz said the film features mega projects, local talent development, and a cultural innovation boom, delivering a clear message: the Arab world is on the move, and Saudi Arabia is leading the way.
"The documentary presents stunning visuals from across Saudi Arabia-from deserts to smart cities-telling the story of a nation's rise, now seen as a new benchmark in the modern Islamic world," the statement said.
According to Konoz, the documentary will be broadcast on Shahid, STC TV, Saudi national television, and the official platforms of the Saudi Ministry of Media.
Prominent figures featured in the film include Chairman of the King Faisal Centre for Research and Islamic Studies, Prince Turki Al-Faisal; Saudi Minister of Sports, Prince Abdulaziz bin Turki Al Saud; Ministerial Advisor Mazen Al-Sudairi; CEO of the Diriyah Gate Development Authority, Jerry Inzerillo; and Head of Cardiac Surgery at King Faisal Specialist Hospital, Dr Firas Khalil.
Meanwhile, Konoz said that for Malaysia, "The Destination" raises fundamental questions about how to construct an inclusive national visual narrative-one that reflects the nation's values and transformative changes, while speaking to the world in its own language.
"Saudi Arabia's aspirations in developing local content reflect a strategic vision aligned with Malaysia's efforts to build a sustainable and borderless media industry,' the statement added.
Konoz also noted that cooperation between Malaysia and Saudi Arabia in this area could be expanded, particularly in co-productions, media training, and expertise exchange in telling stories of social transformation.
"Just as Saudi Arabia brings a new cultural message to the world, Malaysia too possesses a diverse cultural narrative capable of engaging in dialogue on equal terms-not in submission, but in exchange,' it said. - Bernama
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
New Straits Times
27 minutes ago
- New Straits Times
Bursa Malaysia opens flat in cautious trade
KUALA LUMPUR: Bursa Malaysia opened flat and proceeded to retreat in early trade today, reflecting a lack of catalysts in the market after a downbeat Wall Street performance last Friday. At 9.15 am, the FTSE Bursa Malaysia KLCI (FBM KLCI) eased 3.22 points to 1,522.64 from last Friday's close of 1,525.86. The benchmark index was 0.60 of a point better at 1,526.46 at the opening bell. Turnover stood at 266.08 million shares worth RM171.57 million. Rakuten Trade Sdn Bhd equity research vice-president Thong Pak Leng said Wall Street closed lower last Friday as US markets took a breather following a decent performance for the week. "Back home, the FBM KLCI maintained its stability to end positively (last week) amid continuous buying support by local institutions. For today, we expect bargain hunting to persist and expect the index to trend within the 1,520-1,530 range," he told Bernama. Among the heavyweight counters, Maybank rose five sen to RM9.57, Public Bank and IHH lost one sen each to RM4.30 and RM6.56, respectively, while TNB and CIMB were both unchanged at RM13.78 and RM5.51. Active counters were led by Nexg, which added one sen to 50.5 sen, followed by Pharmaniaga and Silver Ridge, both accumulating three sen to 18.5 sen and 23 sen respectively, while TWL was flat at 2.5 sen. On the broader index board, the FBM Emas Index erased 32.39 points to 11,447.44, the FBMT 100 Index removed 31.72 points to 11,209.97, and the FBM Emas Shariah Index declined 56.33 points to 11,481.54. The FBM 70 Index went down 82.02 points to 16,615.70, while the FBM ACE Index trimmed 18.82 points to 4,652.97. By sector, the Financial Services Index put on 21.27 points to 17,376.11, the Energy Index edged down 0.73 of a point to 738.40, and the Plantation Index slipped 7.03 points to 7,434.86. The Industrial Products and Services Index shed 1.90 points to 153.48.
Borneo Post
27 minutes ago
- Borneo Post
Anwar: Malaysia will not bow to external pressure that undermines national policy
Anwar delivers his speech during a monthly meeting with staff of the Prime Minister's Department (JPM) in Putrajaya today. – Bernama photo PUTRAJAYA (July 21): Prime Minister Datuk Seri Anwar Ibrahim has stressed that Malaysia will not bow to pressure that could undermine national policies, including negotiations with the United States (US) related to tariffs. He said that although investment and trade with the US are significant, Malaysia has a 'red line' in negotiations -namely the Bumiputera policy – which must not be compromised, even if it is perceived as 'discriminatory' by external parties. In addition, Anwar, who is also the finance minister, stated that procurement and opportunities for local companies must also be protected in negotiations with the US. He added that Malaysia's approach is more thorough and firm in order to safeguard national interests, while continuing to strengthen trade relations with other countries, including China and Asean, as a step to expand market access. 'That is our red line in negotiations (on tariffs), which is why our approach is more careful and firm. 'We must continue to trade and engage well with all countries, but no country should be allowed to impose conditions that pressure us,' he said during a monthly meeting with staff of the Prime Minister's Department (JPM) here today. Anwar said that his close ties with world leaders, particularly in Brazil and Egypt, have opened up strategic economic opportunities for Malaysia to strengthen its economic resilience. He stated that as a result of his good relationship with Brazilian President Luiz Inácio Lula da Silva, Petronas was invited to participate in oil exploration and production in the country, while Yinson Holdings is involved in the construction of oil and gas vessels for the Brazilian and Peruvian markets. 'The involvement of Malaysian companies was made easier due to our strong friendship. In addition to increased trade with BRICS countries (the economic bloc comprising Brazil, Russia, India, China, and South Africa), Malaysia is opening new networks for the country's survival, (as we) cannot rely on just one country,' he said. In Egypt, Anwar said his relationship with President Abdel Fattah el-Sisi also yielded positive results, with the Egyptian government granting Proton the opportunity to make the country a production hub for the north African market. This has also contributed to a 34 per cent increase in trade with Egypt within a year. anwar ibrahim brazil bumiputera policy Egypt external pressure Red Line
Barnama
an hour ago
- Barnama
Fourth TERA-Award Ceremony Held In Cambridge
HONG KONG, July 21 (Bernama) -- The Asia-based smart energy innovation award TERA-Award, organised by Full Vision Capital, has revealed the results of its fourth edition. Barocal, a British company, won the Gold Award with a prize of US$1 million for its breakthrough solid-state cooling system, using barocaloric materials that undergo temperature changes when pressure is applied. For the first time, the TERA-Award was held outside Hong Kong. Over 100 industry leaders, entrepreneurs, scientists, investors, scholars and partners attended the ceremony at King's College, University of Cambridge, on 18th July. Dr Peter Lee, Principal of Full Vision Capital and Founder of the TERA-Award, and Dr Martin Lee, Honorary Chairman of Full Vision Capital, led their first overseas mission to promote the TERA-Award together.
