Squid Game Season 3 breaks records for Netflix but the game isn't over yet
But numbers aside, what Season 3 truly cements is Squid Game's transformation from viral sensation to long-term franchise. Netflix's previous reality show, Squid Game: The Challenge, saw solid success, with a second season already greenlit. And with Cate Blanchett making a cameo in the season, buzz around a US adaptation has been rife. The rumours also suggest that David Fincher might helm the US adaptation. Given Fincher's ability to craft tension-laced thrillers ('Gone Girl', 'Mindhunter', The Killer), he may just be the one to reinterpret Squid Game for Western audiences.advertisementRead Squid Game Season 3 review hereSeries creator Hwang Dong-hyuk has acknowledged the buzz, stating he hasn't heard anything official yet but would offer creative support if asked. 'If it's the US version that they're making, I think sharing of ideas would be enough,' he said.Since its debut in 2021, Squid Game has redefined what a Korean-language drama can do on the global stage. It opened doors for a wave of K-content—from All of Us Are Dead to The Glory—and proved that language is no barrier to impact when the story hits deep. It became the first non-English-language series to win at the Emmys and quickly turned its cast into household names.Squid Game's growing legacy includes:Season 1: No. 1 most-watched non-English-language TV series on Netflix.Season 2: Held Netflix's premiere week record in 2023 with 68 million views in four days.Season 3: Most-viewed Netflix title over a debut weekend (60.1M views in 3 days), and already 9th most popular non-English TV show of all time.Other major players on the non-English global chart include Money Heist Parts 3-5, Lupin Parts 1 and 2, La Palma, and Who Killed Sara? Season 1 but none have quite maintained the same level of viewership dominance across three consecutive seasons.advertisementWhat's Next?While the core story may be over, Squid Game the phenomenon is just getting started. Netflix has struck gold, and it knows it. Between competition spin-offs, rumours of Western remakes, and a fandom that thrives on theories and moral dilemmas, Squid Game has all the makings of a streaming empire.If Season 3's early numbers are any indication, the game might not be over, at least for Netflix.- EndsYou May Also Like
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