Jungkook Has 9.58 Million Followers Without a Single Post - His Dog Account Has 7.7 Million Too!

Time of India

4 days ago

BTS Jungkook
The Phenomenon That Broke Social Media Records
In a move that has left social media experts scratching their heads, Jungkook of the globally renowned K-pop group BTS has achieved what many brands spend millions trying to accomplish - amassing nearly 10 million followers without posting a single piece of content.
The artist, known for his incredible vocal range and dancing skills, opened a new account on a popular photo-sharing platform on July 15th under the handle that translates to "My Name Is Jungkook".
The numbers are nothing short of staggering. Within just 24 hours, the account had gained 6.8 million followers, and by the third day, it had crossed the 8 million mark. As of July 29th, the follower count stands at an impressive 9.58 million, with industry experts predicting it will hit the 10 million milestone within days.
This isn't just another celebrity social media story - it's a testament to the incredible power of global K-pop fandom and Jungkook's individual star power that transcends language and cultural barriers. The phenomenon has particularly resonated with young audiences worldwide, including a massive following among Indian youth who have embraced K-pop culture with unprecedented enthusiasm.
From 52.4 Million to Zero: The Great Social Media Reset
What makes this story even more fascinating is the context behind it.
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by Taboola
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Undo
In 2023, Jungkook made headlines worldwide when he voluntarily deleted his previous account that boasted a staggering 52.4 million followers. The decision shocked fans and industry analysts alike, with the deleted account's estimated value reaching approximately ₹3,750 crores (450 billion Korean Won).
When questioned about this dramatic move, Jungkook simply explained, "It wasn't hacking - I just stopped using it, so I deleted it".
This candid response only added to his reputation for authenticity and staying true to his personal choices, regardless of commercial implications.
The deletion of such a valuable digital asset demonstrated Jungkook's unique relationship with social media - treating it as a personal choice rather than a business obligation, which has only endeared him further to his global fanbase. This move particularly impressed fans in markets like India, where authenticity and genuine connections are highly valued in celebrity culture.
Multi-Platform Domination and the Celebrity Pet Phenomenon
Jungkook's influence extends far beyond just one platform. On the popular short-video platform, he maintains an active presence with 22 million followers, showcasing his versatility across different social media formats. This multi-platform approach has become a hallmark of successful K-pop artists who understand the importance of reaching fans where they are most active.
Perhaps the most charming aspect of this social media empire is the inclusion of his pet dog, affectionately known as "Jeonbam".
The four-legged family member has its own dedicated account with an impressive 7.7 million followers, earning the title of "celebrity pet". This phenomenon of pet influencers has become increasingly popular in recent years, but few have achieved such massive followings.
The success of both Jungkook's and his pet's accounts highlights the changing landscape of social media, where authenticity and personal connection often matter more than polished content strategies.
The dog's account has become particularly popular among fans who appreciate glimpses into Jungkook's personal life, creating a more intimate connection between the artist and his global audience.
The Business of Being Beloved: Understanding the Impact
Jungkook's approach to social media - posting when he wants to, deleting accounts when they no longer serve him, and maintaining authentic connections with fans - has created a blueprint that many celebrities and brands are now studying.
This strategy of "less is more" has proven incredibly effective in maintaining fan engagement and loyalty.
The global reach of K-pop has also played a crucial role in these numbers. With fans spanning from Seoul to Sao Paulo, Mumbai to Manchester, Jungkook's social media presence serves as a connecting point for a truly international community of supporters. The phenomenon has been particularly notable in emerging markets where young demographics are driving social media engagement rates to unprecedented levels.