#SHOWBIZ: REV Media Group celebrates PPR community with special Ejen Ali screening
Harian Metro reported today that this special screening was part of the company's Tech For Good initiative, falling under its social ESG core.
In collaboration with Primeworks Studios and Pepper Labs, the event successfully brought together 200 attendees.
This included 100 individuals from the People's Housing Programme (PPR) community around the Klang Valley, alongside 100 staff and their families from REV Media Group.
The presence of the beloved mascots, Ejen Ali and Ejen Alicia, delighted the younger audience members, transforming the screening into not just an entertaining activity but also a precious moment for those who rarely have the chance to watch films in cinemas.
REV Media Group CEO Samuel Wee expressed his company's gratitude for being able to bring this best-selling Malaysian animated film to a community that might otherwise miss the opportunity to see it.
"The Tech For Good programme is a reflection of our commitment to using technology and media to bring about meaningful change," he said.
He also highlighted the film's impressive box office collection of RM40.6 million, adding that it continues to make an impact, not only in cinemas but also in people's lives.
This initiative underscores REV Media Group's dedication to contributing to society and leveraging their digital platforms to bridge social gaps and foster a spirit of unity through entertainment.
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