Beyond Music Signs Strategic MOU with Japan-Based Startup UTAGE3.0
Beyond Music to expand its presence in the Japanese market through UTAGE3.0's network
Companies to seek a variety of business opportunities like developing fan engagement initiatives built around music IP
SEOUL, South Korea, June 30, 2025 /PRNewswire/ -- Beyond Music, a leading Asia-based music IP investment and data management firm, has entered into a strategic Memorandum of Understanding (MOU) with Japanese startup UTAGE3.0.
The agreement responds to evolving trends in artist-fan interactions across live events and digital platforms, aiming to generate new value by aligning both companies' experience and technical capabilities. Through the MOU, the two companies intend to establish a long-term partnership focused on delivering innovative fan experiences in the global music market rooted in digital assets and music IP.
"We are pleased to formalize our partnership with UTAGE3.0 as we expand Beyond Music's presence in the Japanese market. This collaboration reflects our shared commitment to accelerating innovation in the music IP industry and driving cross border growth across Asia." said Jinwoo Jo, CEO of Beyond Music. "By combining Beyond Music's investment expertise and global network with UTAGE3.0's creative platform, we see strong potential to deliver new value to artists, rights holders, and fans alike. We look forward to building a scalable and sustainable foundation for long-term collaboration." he added.
Takumu Tsuruta, CEO of UTAGE3.0, commented, "We're honored to formalize this partnership with Beyond Music. Together, we aim to redefine music experiences globally by enabling deeper, more dynamic connections between artists and their fans."
Under the terms of the agreement, Beyond Music will support UTAGE3.0's international expansion, while UTAGE3.0 will facilitate Beyond Music's entry into the Japanese market and expanding its music IP business through digitized assets and engagement channels. The companies also plan to co-develop new fan engagement strategies by leveraging Beyond Music's IP portfolio and to collaborate on various commercial initiatives by drawing on their respective core competencies.
Since its founding in 2021, Beyond Music has become one of Asia's foremost music IP investment and data management firms, completing over 100 large-scale music IP acquisitions across international and domestic markets. The company manages copyrights and neighboring rights for more than 35,000 tracks, covering iconic hits from the 1990s through today, and has built a leading position in the global music IP landscape. Recently, it has acquired a copyright stake in "Butter," the global hit song by BTS.
Beyond Music's model centers on maximizing the value of music IP through precision data analysis, licensing optimization, and value enhancement strategies. To realize this corporate objective, the firm's initiatives include IP remakes, social media activations, trend-driven catalog revivals, seasonal marketing campaigns, and strategic collaborations with external partners.
UTAGE3.0 is a Japanese startup focused on reimagining fan experiences through digital services that facilitate communication and relationship-building between fans and artists. Its offerings include digital access passes for live performances and collectible digital trading cards, creating a consistent fan journey before, during, and after events. The company is backed by key investors in Japan's music and entertainment industries, including SKY-HI (CEO of BMSG) and Osamu Suzuki, former TV scriptwriter and current General Partner of Startup Factory.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Korea Herald
an hour ago
- Korea Herald
Hanwha Asset ramps up platform strategy with top hires
Hanwha Asset Management has hired two senior executives to spearhead its expansion into global real estate and infrastructure platforms, stepping up its play in alternative investments. The Seoul-based firm appointed Song Yong-wan, formerly head of the global investment team at Samsung SRA Asset Management, and Park Dong-hyuk, director of alternative investments at Keppel Investment & Management, as executive directors, according to industry sources on Thursday. As joint group heads, they will oversee real estate and infrastructure deals, respectively, in a new platform investment group. Song previously worked on real estate investments at Blackstone, Singapore's GIC and ESR Kendall Square, before joining Samsung SRA in 2022. He has managed deals across nine regions worldwide, spanning European logistics warehouses, commercial buildings and Japanese residential properties, and is recognized for his global network and deal-making track record. Park most recently ran alternative investments at Keppel, a Temasek-backed private equity firm with about $65 billion under management. He earlier worked in M&A advisory at KB Securities and led the infrastructure finance team at KB Kookmin Bank. At Keppel, he oversaw platform bets in data centers, renewables, waste management and senior housing, and is regarded for his skill in handling complex stakeholder negotiations. The hires highlight Hanwha's pivot from project-based property and infrastructure deals to scalable platform strategies. Since 2017, the firm has been building on its global alternatives arm, with 22.5 trillion won ($16 billion) in such assets under management as of July. The platform investment group is anticipated to deepen Hanwha Asset's expertise in the field, while boosting competitiveness and supporting overseas expansion. 'We set up the group to move into higher value-added areas of alternatives and brought in global experts to lead it,' a company spokesperson said. 'We will keep seeking top talents to strengthen competitiveness and reinforce our position in global markets.'
Korea Herald
3 hours ago
- Korea Herald
Seoul shares open higher with tech, auto gains
South Korean stocks opened higher Thursday, helped by gains in techs and autos. The benchmark Korea Composite Stock Price Index added 30.11 points, or 0.96 percent, to 3,160.2 as of 9:15 a.m. Overnight, the US stock indexes ended mixed after tech heavyweights pared most of their earlier steep losses. The S&P 500 dipped 0.2 percent, while the Dow Jones Industrial Average added 0.1 percent. The tech-heavy Nasdaq composite fell 0.7 percent. In Seoul, top-cap shares traded higher. Chip giant Samsung Electronics went up 1.84 percent. Leading battery maker LG Energy Solution inched up 0.26 percent. Top automaker Hyundai Motor added 1.25 percent, while its sister Kia edged up 0.29 percent. Defense giant Hanwha Aerospace increased 2.88 percent, and leading financial firm KB Financial inched up 0.27 percent. Among heavyweights, only chipmaker SK hynix declined, dropping 2.35 percent. The local currency was trading at 1,397.15 won against the greenback at 9:15 a.m., up 1.25 won from the previous session. (Yonhap)
Korea Herald
21 hours ago
- Korea Herald
ViewQwest Powers Next Stage of Enterprise Growth with Appointment of Chief Growth Officer
Enterprise technology leader Peter Molloy joins ViewQwest to accelerate enterprise expansion and deliver next-generation network and security services across APAC. SINGAPORE, Aug. 20, 2025 /PRNewswire/ -- ViewQwest, one of Southeast Asia's fastest-growing telecommunications and network security service providers, today announced the appointment of Peter Molloy as its new Chief Growth Officer (CGO), leading the Group Enterprise Business. Based at the Group Headquarters in Singapore and reporting directly to the CEO, Peter will spearhead ViewQwest's enterprise expansion across Singapore, Malaysia, Hong Kong SAR, the Philippines — and the broader Asia-Pacific market. Peter's appointment comes on the back of ViewQwest's strong growth momentum — including its successful entry into Hong Kong, continued wins in large enterprise projects across the region, and the expansion of customer sites in North and Southeast Asia. With this solid trajectory, the company is doubling down on growth by bringing in a proven leader to scale its Enterprise Business to the next level. "ViewQwest has demonstrated that an agile, focused Asian player can go head-to-head with global incumbents and win," said Vignesa Moorthy, Chief Executive Officer, ViewQwest. "Peter's arrival marks a step-change in our growth journey as we continue to challenge conventions, build next-generation enterprise network and security offerings, and deliver greater value to our customers across APAC." As CGO, Peter will lead and scale ViewQwest's enterprise sales teams to introduce new technologies and services, identify and execute on new market entry strategies, and build strategic partnerships to accelerate time-to-market. His mandate is to expand ViewQwest's high-value customer base, and reinforce the company's leadership in innovative network and security services. Peter brings over 25 years of leadership experience in enterprise technology sales, having worked with global leaders such as Cisco, Palo Alto Networks, NetApp, Firescope, Tintri, and Computer Associates. Throughout his career, he has built and led high-performance teams, driven rapid business growth, and delivered innovative solutions to customers across the Asia Pacific, Japan, and China regions. Before his corporate career, Peter served 12 years in the Australian Army, retiring as a Major — a background that speaks to his discipline, strategic thinking, and leadership under pressure. He also carries an entrepreneurial edge, having founded start-ups earlier in his career — aligning closely with ViewQwest's culture of agility, speed, and bias for disruption. "I'm excited to join ViewQwest at such a defining moment," said Peter Molloy, Chief Growth Officer, ViewQwest. "The company has already shown its ability to punch above its weight, and I look forward to building on this momentum — growing the enterprise business, launching new solutions, and expanding our presence across Asia Pacific." With Peter focusing on Enterprise, Benjamin Tan, Chief Commercial Officer, will now sharpen his leadership on scaling the Wholesale Business — expanding ViewQwest's international connectivity, strengthening IP transit and peering partnerships, and shaping the next generation of wholesale services for telcos, OTTs, hyperscalers, and global carriers. "Together, the strengthened leadership team positions ViewQwest to capture the immense opportunities ahead — advancing our mission to be the preferred network and security partner in the region", concludes Moorthy.
