Disney gives surprising update on prices

Daily Mail​

3 days ago

Disney lovers are still pouring into the company's US theme parks — despite massive ticket price hikes.
The boom in visitors to Disney World in Orlando and Disneyland near LA was key to a big jump in profits.
One-day admission has doubled over the past decade, adding more than $100 per person, according to theme park site Mickey Visit.
In the three months ending in June, Disney reported $5.3 billion in income, more than double Wall Street's forecast of $2.3 billion.
Much of that came from its U.S. parks, where operating income jumped 22 percent to $1.7 billion.
Disney World was the standout performer bringing in record revenue with guest spending up, chief financial officer Hugh Johnston told investors on Wednesday's earnings call.
'Consumers generally these days are willing to pay for value,' Johnston told the Financial Times.
'Our consumer still sees, especially with the investments we've been making with parks and cruise ships, a tremendous amount of value.'
Prices will rise again next year too with admission costing roughly $10 more for tickets advertised on Disney's site.
The maximum price for a one-day ticket to Disney's Animal Kingdom rose from $169 in 2025 to $179 in 2026.
Disney's Hollywood Studios currently costs up to $184 but will rise to $199 next year - the highest increase of any ticket so far.
The highest prices could still be yet to come, Disney expert Gavin Doyle, of Mickey Visit, explained.
This is because Disney has not released the ticket prices for November or December 2026 yet. These are usually the busiest months of the year and have the highest priced tickets.
Doyle expects one-day Magic Kingdom tickets for November and December to hit as high as $205 for 2026.
'These higher prices reflect expected demand for the most crowded days at Disney World throughout the year which is typically aligned with school breaks and holidays,' Doyle said of the price increases.
Elsewhere the picture looked less rosy for the company with declines in its traditional cable TV networks which fell 15 percent compared to the same time last year.
Prices for one-day tickets to Disney World will increase by roughly $10 next year
The decline was offset by boost to its streaming services such as Disney+ which added 1.8 million new subscribers in the quarter.
Disney hiked the prices for its plan by 25 percent in October, just a year after the last hike.
Disney is also preparing to launch its sports network ESPN in a streaming package later this month.
The company announced on Tuesday that it would also be selling a ten percent stake in the network to the National Football League (NFL).