AI-Driven SuperAgent System Enhances Property Finder's Real Estate Services
Property Finder, a leading proptech company in the Middle East and North Africa region, has introduced 'SuperAgent,' the region's first artificial intelligence -driven ranking system for real estate agents. This system, powered by the in-house developed Agent Data Assistant , aims to improve the home-seeking experience by identifying top-performing agents based on responsiveness, quality of listings, and agent reports.
The ADA algorithm analyses millions of data points to rank agents, helping home-seekers connect with those who are most responsive and knowledgeable about properties. According to Property Finder, this initiative is designed to raise industry standards and drive agents towards providing better service to clients.
Ari Kesisoglu, President of Property Finder Group, stated, 'We are committed to empowering home seekers to find their new home easily, quickly, and effortlessly by constantly investing in best-in-class technology.' He emphasized that the launch of SuperAgent delivers on the company's promise to enrich the home-seeker journey with transparency and unbiased information, thereby building trust in the market.
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The introduction of SuperAgent comes at a time when Dubai is positioning itself as a hub for proptech innovation. Companies in the region are investing heavily in technologies such as AI, machine learning, blockchain, and Internet of Things to redefine the real estate sector. These advancements aim to facilitate faster transactions, secure payment and ownership transfers, and real-time property management.
Industry insiders note that the tech-enabled innovation drive is leading to a surge in venture capital funding in the region. Proptech startups have secured over $200 million in funding in the first half of 2024 in MENA, surpassing even the traditionally dominant fintech sector.
Property Finder's SuperAgent system is part of a broader trend of AI-driven property management solutions in the MENA region. These solutions offer predictive insights, optimize operational efficiency, and enhance client interaction, becoming essential tools in the dynamic real estate markets of cities like Dubai.
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