MakeMyTrip forays into global experiences space with tours, attractions booking platform
tours and attractions booking platform
, offering access to over 2 lakh bookable activities across 1,100 cities in 130 countries.
The platform allows Indian travellers to discover and
book global experiences
, from city walks and cultural tours to theme parks and adventure sports, MakeMyTrip said in a statement.
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"Experiences account for a significant share of spending when Indians travel overseas, yet discovering and booking them remains one of the most fragmented aspects of the journey. Our attempt is to make the discovery and booking experience simple, convenient and personalised like the flight, hotels, and ground transport bookings," MakeMyTrip Co-founder and Group CEO Rajesh Magow said.
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The company said its new booking platform addresses a key traveller insight that Indian outbound tourists often struggle with scattered information, foreign currency pricing, and disjointed planning tools when booking experiences.
The platform is powered by partnerships with leading global experience providers, and users can browse and book activities in Indian rupee, it added.
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