Beyoncé's Often-Overlooked Tribute Becomes A Hit Again
Beyoncé isn't actively promoting any new music at the moment, as she's preparing to launch her Cowboy Carter tour. As she does, her latest full-length, which the trek is centered around, continues to hold on in a few corners of the globe, and it seems like it will almost certainly enjoy a healthy resurgence once fans are fully swept up in the excitement of the venture. In the meantime, a forgotten gem from the singer's discography is finding a new audience overseas, as one of her most beautiful and often overlooked compositions returns to a pair of rankings in the United Kingdom.
This week, "Die With You" finds its way back to two tallies in the U.K. The piano ballad reenters both the Official Singles Downloads and Official Singles Sales charts. It comes in at No. 70 on the downloads-only list and just a few spaces lower at No. 74 on the full sales ranking, which compiles the top-selling tracks in the nation across all purchase platforms.
There are clear similarities between the way "Die With You" has performed on both U.K. rankings it appears on. To date, the track has now spent five frames on each of the sales-focused rosters. Also, it previously climbed as high as No. 19 on the two charts.
Part of the recent surge in interest surrounding "Die With You" can be traced back to TikTok, where the song has been going viral. Fans have been using the piano-driven ballad in emotional videos, and, as is often the case, activity on the social platform has translated into tangible gains, with listeners then traveling to streaming services and download stores to hear the full cut.
Beyond TikTok, the song is also atopic of conversation again on social media, where many longtime supporters have pointed out that "Die With You" is one of Beyoncé's most underrated and touching works. Some fans have gone so far as to call it one of her most beautiful compositions.
"Die With You" has had an unusual release history compared to most of Beyoncé's biggest hits. The track first appeared as a video in 2015, timed to her and Jay-Z's seventh wedding anniversary. A proper audio release followed in 2017, but it was made available exclusively on Tidal, the music streaming platform that the couple once co-owned. Because of its limited initial rollout, the song never had the chance to become a major chart hit, but it did become a favorite among diehard fans.
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