Ground Zero box office collection day 4: Emraan Hashmi's film suffers cataclysmic drop, earns just Rs 7 lakh
Emraan Hashmi's latest film Ground Zero received a lukewarm response from audiences after its quiet, uneventful release in theatres. The film struggled to gain momentum from the start, and after a slow weekend, it couldn't sustain its hold as the weekdays began. Ground Zero failed to pass the crucial Monday test, witnessing a massive drop in collections. According to Sacnilk, it earned only Rs 7 lakh on Monday, bringing its total domestic collection over four days to Rs 5.9 crore.
The film began its box office journey on Friday, raking in Rs 1.15 crore. Over the weekend, it showed some growth, witnessing a 65.22 percent jump in its collection on Saturday with Rs 1.9 crore, and a further 13.16 percent jump on Sunday, minting Rs 2.15 crore. However, Ground Zero could not sustain this momentum once the weekdays began.
The film is facing stiff competition from two major releases — Sunny Deol 's Jaat and Akshay Kumar 's Kesari 2. The minimal buzz surrounding Ground Zero at the time of its release also didn't help its cause. Adding to the challenge, the re-release of Salman Khan and Aamir Khan 's iconic film Andaz Apna Apna further divided the audience's attention. According to a report in The Times of India, Andaz Apna Apna's re-release has already minted Rs 1 crore at the box office within three days of its release.
Emraan Hashmi 's track record at the box office has been inconsistent in recent years. Before Ground Zero, he was seen as the antagonist in Tiger 3, but that was predominantly a Salman Khan-starrer. The last film where Emraan played the lead role was the 2021 thriller Chehre, which also starred Amitabh Bachchan. Chehre flopped at the box office, collecting only Rs 4.3 crore worldwide. Another one of his films, Mumbai Saga (2021), also underperformed, earning Rs 22 crore worldwide against a reported budget of Rs 40 crore. Despite its failure, Mumbai Saga had a better opening compared to Ground Zero, collecting Rs 10.2 crore in its first four days, with its first Monday collection amounting to Rs 1.5 crore.
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