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Why Krispy Kreme, Kohl's and other 'meme stocks' are exploding

Why Krispy Kreme, Kohl's and other 'meme stocks' are exploding

USA Today23-07-2025
Oh boy. Here we go again.
The year was 2021. And suddenly, there was a stock market explosion over... GameStop? And then some other stocks that got a boost thanks to some folks on Reddit and social media sites who helped some companies like AMC and Bed Bath and Beyond to get a boost on the market.
Remember all that? Good. Let's fastforward to late July 2025. It's happening again.
There's another bunch of so-called "meme stocks" that are getting a boost with trading on Wednesday thanks to hype on Reddit and beyond. Let's run through who they are as it looks like some of these could be GameStop 2.0:
Krispy Kreme
The donut maker saw its price skyrocket.
GoPro
Yeah, remember GoPro and how those digital cameras were everywhere a while back? The price just EXPLODED.
Kohl's
See above.
Opendoor
Two home goods businesses that got a boost.
Is this due to Wallstreetbets on Reddit?
Yep. And it seems like because of reports of the same thing that was happening with GameStop -- what's called a short squeeze -- the Reddit community jumped on the bandwagon with these stocks.
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