logo
Stellantis pulls back on EVs and hybrids as $7,500 tax credit nears end

Stellantis pulls back on EVs and hybrids as $7,500 tax credit nears end

Miami Heralda day ago
Stellantis NV has dialed back production of its electrified lineup - with dealers prevented from ordering several models - as the end of the federal $7,500 electric vehicle tax credit approaches on Sept. 30.
The carmaker wouldn't provide details on the changes but confirmed that at least some production of electric models had paused. 'In line with our retail priorities and the plans shared with our dealer network, we are working to ensure our production plan is in line with consumer demand,' Stellantis spokeswoman Jodi Tinson said in a statement.
Stellantis retailers said the carmaker has either fully stopped or restricted orders on its EV offerings and plug-in hybrids - including the fully-electric Jeep Wagoneer S and Dodge Charger Daytona, as well as the hybrid Jeep Wrangler, Grand Cherokee and Chrysler Pacifica.
Purchasers of the Wagoneer S and Pacifica qualify for the $7,500 tax credit, and those who lease any of the company's other plug-in models can also get the discount. But those incentives are soon going away.
Dealers selling all types of EVs and plug-in hybrids are trying to sell off as many of their existing stock as possible before the tax credit expires, customer demand falls, and they find themselves with suddenly much pricier models sitting on their lots.
Stellantis also has been reminding customers about the end of the tax credit on its brand websites. 'Get your EV incentive while you can!' says the Jeep Wagoneer S site, while the Jeep Wrangler 4xe page warns: 'Your $7,500 EV incentive is going fast.'
Sam Fiorani, vice president of global vehicle forecasting at AutoForecast Solutions LLC, said the recent end of California's strictest-in-the-nation emissions policies also impacts Stellantis' need to produce so many of its plug-in hybrids.
Before, the carmaker needed to send lots of hybrids to the states that followed the Golden State's stringent policies, Fiorani said. But while Stellantis may still be on the hook in California alone, due to a prior arrangement, it should now be able to send larger numbers of its gas-powered models to the other states.
'Everybody's making changes to their production for electric vehicles,' Fiorani said, as the tax credit nears its expiration thanks to President Donald Trump's sprawling spending and tax legislation signed into law earlier this summer.
The Charger Daytona and Wagoneer S haven't sold in large numbers since they hit dealers at the start of this year, even with the tax credit in place. But the automaker's plug-in hybrid offerings have been among the top sellers in the category over the last few years.
In 2024, the Grand Cherokee 4xe sold 27,590 units, or 13% of the model's overall sales; Wrangler 4xe's 55,554 units sold made up 37% of sales; and Chrysler Pacifica Hybrid sold 20,423 units, or 17% of the minivan's overall sales.
Copyright (C) 2025, Tribune Content Agency, LLC. Portions copyrighted by the respective providers.
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Minister tells boss of car-maker she has ‘serious concerns' over Citroen recall
Minister tells boss of car-maker she has ‘serious concerns' over Citroen recall

Yahoo

time2 hours ago

  • Yahoo

Minister tells boss of car-maker she has ‘serious concerns' over Citroen recall

Transport Secretary Heidi Alexander has told the UK boss of car manufacturer Stellantis she has 'serious concerns' about the impact on drivers from its recall of cars. The company announced an immediate and rare 'stop-drive' order for certain models on June 20 because of a potentially fatal airbag safety fault. In the UK this is affecting owners of its Citroen and DS Automobiles-branded cars, with many facing several weeks off the road because of difficulties having the issue rectified. In a letter seen by the PA news agency, Ms Alexander wrote to Eurig Druce, UK group managing director of Stellantis, calling for 'immediate steps' to improve the recall process. This included ensuring all affected owners are 'provided with viable alternatives' – whether through courtesy cars, financial compensation or at-home repairs – as existing arrangements are 'not meeting expectations'. She wrote: 'I am writing to you to express serious concerns about the customer impact of the stop-drive recall currently affecting Citroen and DS Automobiles cars in the United Kingdom. 'While I acknowledge and commend the pace at which Stellantis has initiated and progressed the recall programme, I must make clear that the level of disruption experienced by UK motorists – particularly the most vulnerable – is unacceptable. 'I have received numerous reports from Members of Parliament and their constituents detailing distressing experiences, lack of clear guidance, and inadequate support for alternative transport arrangements.' The Cabinet minister added that the recall has 'exposed significant gaps in customer support and transparency', and while Stellantis has conveyed its intentions to minimise the burden on consumers, this has 'not been the experience for many of those affected'. Models equipped with Takata airbags are being recalled because chemicals in the inflators may deteriorate over time, which could cause the bag to rupture. No incidents have been reported in the UK, but Stellantis issued the 'stop-drive' order across Europe after a woman in France was killed when her airbag exploded. This affected 120,000 vehicles in the UK. Stellantis said in a statement Citroen is 'fully engaged' in maximising the daily number of cars that can have their airbags replaced, and its Peugeot network is now authorised to also carry out the work. It added: 'It is inevitable, with such a large number of vehicles affected, that customers could be inconvenienced in the short term. 'For each and every customer, we discuss options to support mobility, recognising that every driver has specific requirements. 'These options include replacement airbags at a dealership or at home, a courtesy car, support for other mobility options and recovery. 'We give priority to those with the most urgent needs. 'To date, more than 72,000 vehicles have had their new replacement airbags fitted. 'We forecast that the majority of customer vehicles will have their new replacement airbags fitted by the end of September, with the remaining cases handled as swiftly as possible within the coming weeks.' Citroen advised customers to check if their vehicle is affected and what actions are advised by using the VIN (Vehicle Identification Number) check tool on the Citroen UK website at Consumer group Which? has described the issue as a 'major upheaval' for owners who relied on their cars and had no alternative options. It said earlier this month it has heard from 'many distressed drivers', including the mother of a premature baby who needed regular hospital visits, and a woman caring for her terminally ill husband who needed to get to life-extending hospital appointments and was incurring significant expenses for hire cars, taxis or insurance fees. Others told Which? they have had no choice but to keep on driving despite the risks. Some owners reported being told they would receive a maximum of £22.50 in compensation per day, which the watchdog said was far below the cost of car hire in most regions. Error while retrieving data Sign in to access your portfolio Error while retrieving data Error while retrieving data Error while retrieving data Error while retrieving data

How the Dodge Hellcat came to be rap music's favorite muscle car
How the Dodge Hellcat came to be rap music's favorite muscle car

USA Today

time2 hours ago

  • USA Today

How the Dodge Hellcat came to be rap music's favorite muscle car

When Jay Motley rolled up, a woman in the crowd just had to ask: 'What kind of car is that?' Motley, the owner of the mysterious vehicle, had just crawled the rose gold and white machine up the curb cut, through the gravel, and parked it on the scene of a music-video-in-progress earlier this summer on the west side of Detroit. A crowd of young, happy creatives parted and watched as he rolled through. Motley calls the car his 'Pretty Penny.' The custom lettering on the brake calipers and the embossing in the fully repainted engine bay serve as name tags. Motley brought the Pretty Penny to the car meet extravaganza, complete with DJ and the video shooters, hosted by 24-year-old Detroiter Khalil Jewell, a rapper known as "Lelo." And to answer the curious woman: Motley's Pretty Penny is a 2023 Dodge Durango Hellcat, and it fit right into the gritty Detroit energy at the event. It's a ridiculous vehicle by all measures, even if it were without the custom paint job and nametags. It is everything in excess: Three rows of seating, 710 horsepower, a 6.2-liter supercharged HEMI V8, nearly three tons of curb weight, and a face-melting 0-60 done in only 3.5 seconds. When you punch the gas pedal in a Hellcat, the supercharger punches you back — into the seat, that is. The wide bodies, snarling engines and the sometimes-thumping speakers announce with no shame that the Hellcat is much like the grade-school bully of the highway: stout, unreasonable and intimidating. In support of such aggression, the Hellcat engine is named after the Grumman F6F Hellcat, a deadly World War II fighter plane. But there is also a precise analogy between car and animal kingdom: When you hear that supercharger whine, there is an undeniable feline nature (think mountain lion or panther, not tabby cat). The Durango Hellcat is more than just a flashy Dodge; it is the culmination of the brand's years-long quest to master marketing and muscle. Since 2015, the Hellcat has been Dodge's hallmark engine, attracting collectors, hobbyists and power enthusiasts from across the country. But in Detroit, the Hellcat has a more particular, localized allure wrapped up in the music and automotive history of the city. Over the last decade, Detroiters and musicians alike have gravitated to the Hellcat and the Dodge muscle car bodies that house the engine. On any given night in Detroit, there are good odds you'll spot a Hellcat of some variation speeding up and down Woodward Avenue, blasting rap music. Despite a slowdown in Hellcat production (Dodge killed the Hellcat Charger and Challenger in 2024, opting to produce the next generation of their muscle car as an electric vehicle), the future of the engine lives on in the hearts of a lively automotive subculture dedicated to the Hellcat. What is a Hellcat? In 2015, Dodge was at a crossroads. According to Olivier Francois, the CEO of Fiat and Stellantis' chief marketing officer, Dodge was stalling as an everyday car brand. "Dodge was a mainstream car brand," he told the Detroit Free Press, part of the USA TODAY Network. "We wanted to carve out our own stream." So the brand overhauled its products and its marketing approach. Francois and then-Dodge CEO Tim Kuniskis ditched the "Mr. and Mrs. Smith" models, like the Grand Caravan, Journey and Dart, and went in on high-performance, emphatically American cars. "When Tim came, he said, 'Hey, we need to be sharper. We need to do something, you know, we need to tell people what this brand stands for,' " Francois recalled. "So, first thing, we launched the Hellcat." 2026 Dodge Durango SRT Hellcat: Iconic muscle car to offer 6 million customization combos The Hellcat is not one specific car, but rather an engine: The supercharged V8 under the hood of Motley's Pretty Penny makes the car a Hellcat, not the Durango body itself. Such power demands a certain gravitas, said Kevin Hellman, the senior vice president and head of Dodge product for Stellantis, Dodge's parent company. 'They're not cars that you need," Hellman said of the variety of Dodge's Hellcat offerings, which included the Charger, Challenger and Durango models. "You want it, and you want it a lot because … you smile every time you start it,' Hellman said. So in 2015, the marketing arms of Stellantis (at the time known as Fiat Chrysler Automobiles) "rebuilt all our communication around the Hellcat," Francois said. The company built a "halo" around the engine — a marketing tool used to create a positive perception of one facet of a brand that seeps into the way consumers perceive the rest of the brand's offerings. The goal, Francois said, was not to sell a million Hellcats. Rather, it was to develop a brand identity around the high-powered engine while offering less powerful — and therefore more affordable — versions of the vehicles, which would be boosted by the positive perception of the Hellcat. "It was not about selling many of them, right?" Francois said. "It was about creating a halo for the brand." A meandering stream Francois built a campaign called the "Brotherhood of Muscle" for the Hellcat and aimed sales toward gearheads. Commercials were set to the tune of hard rock music and full of American, gas-guzzling bravado — a contrast to the up-tempo scene in west Detroit where Motley's Pretty Penny showed up. Buyers like Motley weren't the target audience. To Francois, the "Brotherhood of Muscle" was launched to capture a "gearhead" audience and reshape the perception of the Dodge brand. In 2015, Dodge launched a Hellcat advertisement with a Phil Collins soundtrack. At the time, Kuniskis told the Free Press the Hellcat was built to be a positioning statement — to "send a very strong message about the brand personality and attitude." Francois, who has put musicians such as Bob Dylan and Eminem behind the wheels of Stellantis vehicles in Super Bowl spots, knows that music sells cars. "I personally am not a hard rock or a heavy metal guy, I really don't know anything about that as a European," the French marketing executive said on a video call from Italy. "But I know that it is a good sound for Dodge." And Dodge, advertised with the sounds of wailing guitars, successfully rebranded as a high performance American manufacturer. As Francois put it, the brand went from the mainstream to its own stream. Since 2015, though, the stream Dodge carved out for itself has meandered through America — and through Detroit — and captured a different audience with a different soundtrack. Country? Rock? No way The Hellcat, advertised with hard rock, become fashionable in the rap scene, especially in Detroit. Through a confluence of local affinity for the Detroit Three automakers, the inarguable fun that comes with driving the machine and a rapper's tendency to buckle into the fastest, coolest cars, the Hellcat became a hip-hop mainstay. During a recent ride along with the Free Press, Mohammed Mahmoud — everyone calls him Mo — wasn't playing classic rock or country music. If he wanted to listen to country, he said, he'd be driving around in a Ford F-350. When he drives his 2023 Dodge Charger Jailbreak Hellcat, though? "Always when you're driving this car, you're 100% playing rap music," Mahmoud said. "You've got so many rappers that are rapping about these cars, and they're popular on social media the same way they're popular in music." As he blasted down West Fort Street and Woodward Avenue in downtown Detroit, that was exactly the scene. Mahmoud played a few songs by Detroit-based rapper 42 Dugg, coincidentally turning the stereo on moments before the rapper name-dropped the Hellcat in his 2019 song "Dog Food." As Mahmoud bent corners around Campus Martius, the song narrated the moment: "Baby, we in Hellcats." And somehow, despite booming speakers, squealing tires and a heavy law enforcement presence due to a Tigers home game at Comerica Park, Mahmoud and the Free Press journalists in tow avoided attention from the Detroit police officers lining the blocks. To Mahmoud, attracting attention from enthusiasts (a group that sometimes includes police officers) is the reason he drives his Hellcat. "You want to get attention? You've got to get one of these," Mahmoud said. He loves the attention — and he drives like it — but his Hellcat means more. The car, like many other cars in the Motor City, tells a story about his family's roots in the automotive industry. Mahmoud grew up as a car-loving kid, looking up to his grandfather, who worked for Chrysler for more than 35 years, he said. His brother, his cousins, his grandfather — they're all car guys — have bonded over his ride. Mahmoud's cousins regularly film skits with the Hellcat and post them to social media — a family affair that has netted tens of millions of views. Though Mahmoud allows his cousins to take the car out whenever they want, his grandfather, on the other hand, wants nothing to do with it. "I pulled up, and I remember the smirk on his face," Mahmoud said. "He's sitting on the porch, and he's just smirking. He looked at me, he's like, 'Take it back. Go get rid of it ... I know what this vehicle is.' He's like, 'If you want to fly, go get in an airplane.' " Mahmoud flies in his Hellcat. In fact, Mahmoud was tracked down for this story after he flew toward a Free Press reporter's vehicle on Interstate 94, pulling alongside and wagging his tongue at the driver before speeding away. Driving the way he drives might raise most people's blood pressure. Not so for Mahmoud. "To me, cruising is just stress relief. Some people go to get a massage. Some people got to go on vacation," Mahmoud said. "To me, you just, like, put the radio on. I can just cruise — drive (an) hour, hour and a half. You can clear your mind. You have fun with it. You go back home and you're refreshed." 'This is all part of the culture' Jay Johnson, a 35-year-old Detroiter in the crowd at Lelo's show on the west side of Detroit, brought his HEMI Dodge Charger to the car meet and was pleased to see it featured in the backdrop of the video shoot. While it's not a Hellcat, Johnson said he bought his HEMI V8 Charger for a few reasons. For one, it's a car he knows is "decent." He's owned four Chargers in his life, and he said he can rely on it for equal doses of fun and dependability. Another reason Johnson bought the V8 Charger? "These cars, they influenced us," Johnson said, referencing models made by the Detroit Three and the halo created by the Hellcat. "The motors, the interiors, you know, our grandparents working at Chrysler. All those elements had an impact." Johnson said he wasn't compelled by the hard rock, American-muscle advertising of the Hellcat. He didn't buy his Charger because pop singer Billie Eilish drives a Dodge, nor did he buy the Charger because he's fond of Phil Collins. The allure came from a slightly different place, rooted in his family's automotive history in Detroit, like Mahmoud, and an aura Johnson perceives around Dodge's muscle offerings. "Growing up in Detroit, you know we love the fast money, the fast cars, the fast life," Johnson said. "Like I said, we kind of grew up on appreciating that. Growing up, what kid didn't like fast cars?" Surrounded by cars and loud music, Johnson said the youthful energy of a kid who likes fast cars never quite left him. "This is all part of the culture," Johnson said, gesturing toward the cars and artists scattered through the lot at the Detroit car meet: young people in designer jeans, combat boots and tiny shirts; rappers, painters, DJs and even an older gentleman scrambling around with a carton of cherries, offering the fruit to anyone who asked. Similarly, Motley's Pretty Penny — the V8 Charger's bigger, badder cousin — has flourished in the rap scene. In June, his Hellcat won second place at the Rick Ross Car Show in Atlanta, hosted by the multiplatinum, nine-time Grammy-nominated rapper. In contrast to Motley's and Johnson's insider perspective into the rap scene of Detroit, Interscope Records Vice Chair Steve Berman knows the Detroit rap game from the outside. Berman might be best remembered as the record executive Eminem "shot" and argued with in recorded skits on his albums, but those were only skits; Berman is alive and well, and in a conversation with the Free Press, he said that the decades of gritty automotive culture of Detroit has seeped into the region's rap music. "What is represented in Detroit is really a foundation for an incredible depth of story," Berman said. "I feel like the foundation of what Detroit represents is so important and impactful as a story of the world." And the Hellcat — a car Berman described as "timeless" — stands to tell "the story of America," he said. Berman compared the earth-shaking engineering of the Hellcat with the longstanding musical creativity of Detroit. At the root of it, he said, is a universal story. "Like, it's tough to make it in the world. The world is hard. And you want to innovate. You want to be able to evolve as businesses evolve, as people evolve," Berman said. "Detroit, the cars, the music, it all represents that because it has had to embrace so many different challenges as technology changes, as business changes, as, you know, the world changes.' At the intersection of the music industry and the automotive industry — where cars sell music and music sells cars — there is an indelible connection that, Berman said, is greater than the sum of its parts. Likewise, at another intersection — the intersection of West Chicago Street and Hartwell Avenue — Lelo hosted an event that brought the two industries together. Music bounced out of the speakers. A crowd — young and old, Black, white and Middle Eastern — bounced to the sound. The multicolored under glow on Motley's Hellcat twinkled while attendees moseyed around the car, pointing fingers and asking questions. Minutes earlier, Lelo stood beneath a dangling microphone and prepared to record a music video. Flanked by a Mercedes AMG GLC 63, a tuned-up Nissan 350z and, of course, Johnson's Charger, he took a breath, wiped his face and locked his eyes on the camera held a few feet before him. Then the music started. Free Press videographer Justin Wan contributed to this report. Liam Rappleye covers Stellantis and the UAW for the Detroit Free Press. Contact him: LRappleye@

Electric vehicle sales surge as end of tax credits nears
Electric vehicle sales surge as end of tax credits nears

Miami Herald

time3 hours ago

  • Miami Herald

Electric vehicle sales surge as end of tax credits nears

Michael MacGillivray had planned for months to replace his gas-powered Ford Bronco with an electric vehicle. As a certified public accountant, he followed congressional debate over President Donald Trump's sprawling spending and tax legislation, which would end $7,500 tax credits for some first-time EV buyers. When Trump signed the legislation into law July 4, MacGillivray knew he needed to act. "I was leaning toward the EV regardless, but the tax credit pushed me over the edge," MacGillivray told The Detroit News while driving his new Tesla Model Y back from a road trip to Toronto. The 25-year-old Ann Arbor resident is among a surge of what analysts call "fence sitters" buying EVs in the final weeks before the tax credit expires Sept. 30. And automakers are taking advantage of the short-term boost to clear inventory in anticipation of at least a temporary drop in interest once the credits end. Hyundai's electrified sales jumped 50% compared to July 2024. Combined sales of electrified Toyota and Lexus models rose 6.7% to 90,426. July was General Motors Co.'s best-ever month for its electrified fleet, according to the company, which said it sold more than 19,000 EVs, a 115% increase from July 2024. "Everybody wants them right now before the tax credits go away," said Walter Tutak, dealer trade inventory manager at Champion-Hargreaves Chevrolet dealership in Royal Oak. Honda Motor Co. reaped a record July in electrified sales, in part because "the impending expiration of EV tax credits led some buyers to pull ahead across the industry," Jessika Laudermilk, assistant vice president of U.S. sales at Honda, said in an email. The automaker's Prologue EV recorded 6,318 sales in July, up 82.7% year over year. "We expect to see this continuing in August and September," Laudermilk said. Automakers are not required to report monthly sales, and Tesla Inc. did not disclose data in response to a Detroit News inquiry. Stellantis NV, which also did not report July sales data, is one of many automakers offering aggressive incentives on both EVs and plug-in hybrids, along with prominent language on its brand sites trying to spur customers into action: "Get your EV incentive while you can!" Jeep says on its website in a promotion for the all-electric Wagoneer S. "Brands are going crazy with incentives, and it's good for consumers," said Lauren Fix, CEO of the consulting firm Automotive Aspects. Auto reviewer Anton Wahlman, a former technology analyst, said the next few weeks will be "an inventory cleaning event." Sam Fiorani, industry analyst at AutoForecast Solutions, said manufacturers will compensate for the loss of the EV tax credit with their own incentives to keep prices stable: "It's unlikely that you'll see the prices drop, but you will see leasing deals or customer rebates." Analysts expect manufacturers to further scale back production of EVs to match limited interest among buyers, especially as Trump works to remove federal emissions requirements that pressured companies to make those models regardless of market demand. Stellantis has already started dialing back production of its electrified offerings, with dealers prevented from ordering several models. "In line with our retail priorities and the plans shared with our dealer network, we are working to ensure our production plan is in line with consumer demand," according to a statement from the company. After the industry more broadly scales down production over the course of several years, "they're only going to sell some of them if they can make money on them," Wahlman said. "So there will be far fewer models and they will be priced much higher," he said. "In the midterm, you're going to see EVs disappearing from the marketplace," Fiorani added. "Currently, they're encouraged by emissions (regulations) and by the federal incentives, but once those two things go away, then there's no real incentive for a manufacturer to add a new model to the lineup in a market that's already crowded with EVs." More: Jeep will bring back Hemi V-8 in more models, brand's CEO says Automakers say they remain committed to EVs in the long run, although many are shifting investments toward hybrids and gas-powered, money-making trucks and SUVs. "Toyota's commitment to vehicle electrification is just one important element of its effort to help the world build a zero-carbon future," Toyota Motor North America spokesperson Derrick Justin Brown said in an email. "Through the current industry shifts, including those around EV tax credits, that commitment remains strong, and there are no current plans to alter our approach." Laudermilk said Honda views electrification as "a marathon, not a sprint." "We remain focused on expanding our electrified lineup, utilizing our flexible manufacturing to produce ICE, hybrid-electric and battery electric models on the same production lines to meet the needs of our customers," Laudermilk said. GM executives have said the company will continue to pursue EV innovations, even as it beefs up its gas-powered fleet with investments at Orion Assembly in Michigan, Tonawanda Propulsion in New York and Toledo Propulsion Systems in Ohio. Ford Motor Co. last year canceled plans to produce a three-row, battery-powered SUV at its Oakville Assembly Complex in Ontario, planning instead to build gas-powered Super Duty pickups there starting next year. And the Dearborn automaker this month delayed the launch of its next-generation electric van and electric full-size pickup, though it also said it would invest $2 billion to build a midsize electric pickup at Louisville Assembly. Stellantis this summer announced plans to bring back 5.7-liter Hemi V-8 engines in Jeep SUVs and Ram light-duty pickups as Trump and a GOP-controlled Congress slashed emission and fuel economy standards that had forced the engine's slow demise in the first place. Despite the more favorable regulatory environment for gas engines, Fiorani said automakers neglect electrification at their peril. "A good manufacturer will see that this is the wave of the future and will invest in it," he said. "A short-term manufacturer will go back to building just ICE vehicles and ignore the future of EV." Copyright (C) 2025, Tribune Content Agency, LLC. Portions copyrighted by the respective providers.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store