Oman CX Forum 2025 to drive conversation on the future of customer experience
Organised by Muscat Media Group in collaboration with Gulf Leaders Circle (GLC) and presented by Infoline, the forum will gather over 200 senior professionals from across sectors to explore how companies in Oman can elevate their customer experience (CX) strategies in an increasingly digital and competitive landscape.
With customer expectations rapidly evolving, the event promises timely and actionable insights from a high-profile lineup of speakers, including CX heads, strategists and solution providers. Attendees will engage with key themes such as the integration of AI and automation in service delivery, personalisation of the customer journey, loyalty-building strategies, and the use of data to drive CX outcomes. Discussions will also focus on embedding a customer-first mindset across organisations, empowering front-line teams, enhancing emotional connections with consumers, and delivering high-impact service experiences.
These conversations will be especially relevant to professionals from banking, insurance, retail, telecom, utilities, FMCG, healthcare, tourism, hospitality, education, and real estate—sectors where customer experience is increasingly seen as a key differentiator.
A highlight of the event will be the Oman CX Awards 2025, where leading brands across 35 product and service categories will be recognised based on nationwide consumer voting. Winners will receive the prestigious Times of Oman Best Brand in Customer Experience Award. The evening will also honour select CX professionals for their role in advancing customer-centric practices in the Sultanate.
Ahmed bin Essa Al Zedjali, CEO of Muscat Media Group, emphasised the strategic relevance of the forum: 'Customer experience is no longer a support function—it is now central to brand reputation and long-term success. The Oman CX Forum 2025 will not only celebrate those getting it right but will also serve as a platform for meaningful dialogue on how organisations in Oman can enhance the way they engage, serve and retain their customers.'
The event is set to offer a valuable platform for networking, knowledge-sharing and recognising excellence, making it a must-attend for businesses looking to stay ahead in the CX space.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Times of Oman
12-07-2025
- Times of Oman
Shabiba's Jawa'iz Basma to honour exceptional social impact initiatives and achievers
Muscat: Muscat Media Group, in partnership with Gulf Leaders Circle, has launched Shabiba Jawa'iz Basma 2025, a pioneering initiative dedicated to recognising outstanding contributions to the social, environmental and economic well-being of communities across the Sultanate. The awards presentation event will take place on 17th September at St. Regis Al Mouj Muscat Resort, bringing together leaders from government, business and civil society. The awards will felicitate initiatives, organisations and individuals that have made a significant impact in areas such as sustainability, environmental protection, youth engagement, women's empowerment, financial inclusion, SME development and more. With over 20 diverse award categories, the initiative aligns with the goals of Oman Vision 2040, promoting inclusive growth, public-private collaboration and sustainable development. 'The Shabiba Jawa'iz Basma is more than a celebration,' said Ahmed Essa Al Zedjali, CEO, Muscat Media Group. 'It's a call to action — to honour those who are redefining what it means to create value for society and to inspire others to follow.' Awards will be presented across five major themes — Environmental Impact, Community Well-being, Inclusive Development, Corporate Responsibility and Leadership in Sustainability. Specific categories include Biodiversity Conservation Initiative, Clean Energy Initiative, Community Healthcare Initiative, Women Empowerment Initiative, Financial Inclusion Initiative, SMEs Development, Omanisation Achievement and Social Entrepreneurship. Additionally, awards for Leadership in ESG, Leadership in CSR. Leadership in ICV and Social Impact Leader of the Year will recognize visionary individuals and organizations driving long-term, systemic social development in Oman. The evening will commence with a keynote address titled 'Redefining Success: Embedding Social Impact in Policy, Business and Innovation,' followed by the awards ceremony and a gala dinner. The event promises a distinguished gathering of senior officials, CEOs and leaders in CSR, ESG and ICV from across sectors.
Times of Oman
30-06-2025
- Times of Oman
Japanese Ambassador visits Muscat Media Group
Muscat: Kiyoshi Serizawa, Ambassador of Japan to the Sultanate of Oman, visited Muscat Media Group (MMG) on Monday as part of his outreach initiative to engage with leading Omani media organisations. The visit follows his recent appointment as Japan's Ambassador to the Sultanate and reflects his commitment to strengthening cultural and media ties between the two nations. The ambassador was received by Mohamed Issa Al Zadjali, Chairman of Muscat Media Group and Editor-in-Chief of Times of Oman along with Ahmed Essa Al Zedjali, Chief Executive Officer of Muscat Media Group and Editor-in-Chief of Al Shabiba, Ali Al Rahbi, Deputy CEO and Director General of Corporate Communications, and Khalid Orabi, Director of Business Development. The ambassador was accompanied by embassy officials. During the meeting, Mohammed Issa Al Zadjali provided an overview of MMG legacy, its diversified media platforms, and its evolution to keep pace with the dynamics of modern journalism. The discussions touched upon the role of media in bridging cultures and enhancing cooperation between Oman and Japan. Ambassador Serizawa expressed his appreciation for the role of media in fostering international dialogue and highlighted the importance he places on engaging with media institutions as part of his diplomatic mission. He noted that media acts as a vital conduit for building mutual understanding and supporting collaborative efforts between friendly nations. Following the meeting, the ambassador was given a guided tour of the MMG facilities, led by Ahmed Essa Al Zedjali. The tour showcased the group's advanced media capabilities, professional teams, and its ongoing innovations in content creation and digital platforms.
Times of Oman
25-06-2025
- Times of Oman
Muscat Media Group Launches TOMI 2025 — Oman's Biggest Celebration of Marketing Excellence
Muscat: Muscat Media Group officially launched the 2025 edition of TOMI — the Oman Marketing Impact Awards — with a vibrant gathering of more than 80 leading professionals from the Sultanate's marketing, advertising, media and communications sectors. Held in Muscat, the launch event showcased the bold vision and high-energy format of the biggest celebration of marketing excellence in the Sultanate. Scheduled for 10 December 2025, TOMI 2025 promises a full-fledged festival of creativity, strategy, innovation and recognition. It brings together the entire marketing ecosystem — including agencies, clientside marketers, digital innovators, startups, media platforms, content creators, and production houses — in a powerful display of talent and impact. This year's event will offer a unique blend of experiential segments, from fun games and networking to keynote sessions and entertainment packed awards presentations. Speaking at the launch, Fadi Kattar, Chief Operating Officer of Muscat Media Group, shared key highlights of the upcoming event, which includes more than 35 award categories, international speakers, and a significantly expanded reach. 'TOMI is more than just an award show. It's a tribute to the minds and teams who turn ideas into impact and passion into purpose. It celebrates those who define, disrupt and elevate the marketing industry in Oman and beyond,' said Fadi. He further added, 'Among the most prestigious recognitions at TOMI are the TOMI Gold Awards, which will honour three outstanding individuals for their legacy, leadership and contributions to the marketing landscape. These include the Marketing Person of the Year, the Agency Person of the Year, and the Lifetime Achievement Award. These accolades are reserved for those who have made a lasting difference in the industry and inspired future generations through innovation, vision and consistency.' The 2025 edition will also see recognition of regional and global excellence, reflecting TOMI's commitment to celebrating creativity without borders. Submissions are now open, and nominations can be made through the official website. For any queries, contact [email protected] or call +968 9317 3774.
