Cut to future: Film industry on AI and its potential impact
Theatres have also become new witnesses to the shift, with the first of the lot being Love You, Kannada's first AI-generated film, also claiming to be the world's first, which released recently. A total of `10 lakh was spent for the film, bankrolled and helmed by Narasimha Murthy.
Though the romantic drama went on to garner mixed responses, it was praised for the unconventional effort.
In an age when videos can be created without ever stepping onto a set and AI has begun to seep into every layer of production, the film industry finds itself at a crossroads. It is confronting a new creative frontier, where opportunity and unease go hand in hand.
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New Indian Express
29-07-2025
- New Indian Express
Cut to future: Film industry on AI and its potential impact
Responding to a reporter's question, a woman wittily offers life advice: 'Block him and sleep early. He may be temporary, but the dark circles are forever.' In another viral moment, two students take a jab at Isaac Newton, 'blaming' him for discovering gravity and thus indirectly sending them to school to study it. Welcome to the bizarre and oddly relatable world of AI (artificial intelligence) generated content that's flooding social media! Theatres have also become new witnesses to the shift, with the first of the lot being Love You, Kannada's first AI-generated film, also claiming to be the world's first, which released recently. A total of `10 lakh was spent for the film, bankrolled and helmed by Narasimha Murthy. Though the romantic drama went on to garner mixed responses, it was praised for the unconventional effort. In an age when videos can be created without ever stepping onto a set and AI has begun to seep into every layer of production, the film industry finds itself at a crossroads. It is confronting a new creative frontier, where opportunity and unease go hand in hand.
Time of India
23-07-2025
- Time of India
Startup claims it can make gold from mercury using fusion; science fiction turns real
From Sir Isaac Newton to the ancient Egyptians, some of the finest minds in history have been captivated by the prospect of converting base metals into gold. However, a Silicon Valley startup now asserts that, with the use of nuclear fusion technology, it has finally solved the age-old alchemical enigma. Explore courses from Top Institutes in Please select course: Select a Course Category Public Policy Operations Management Design Thinking Management Leadership Product Management MBA CXO Artificial Intelligence Degree Healthcare Finance Digital Marketing Project Management Technology Others PGDM Data Science MCA others Data Science healthcare Data Analytics Cybersecurity Skills you'll gain: Duration: 12 Months IIM Calcutta Executive Programme in Public Policy and Management Starts on undefined Get Details Skills you'll gain: Economics for Public Policy Making Quantitative Techniques Public & Project Finance Law, Health & Urban Development Policy Duration: 12 Months IIM Kozhikode Professional Certificate Programme in Public Policy Management Starts on Mar 3, 2024 Get Details By subjecting mercury isotopes to high-energy neutron bombardment, Marathon Fusion says it has found a way to turn mercury into gold. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like 20 Highest-Salary Jobs for 2025 When two hydrogen isotopes are pushed together to make helium, a process known as nuclear fusion, the neutrons are released. This implies that power generation and the alchemical process can coexist. Live Events "Our approach is economically irresistible, practically feasible, and massively scalable, in contrast to prior attempts," Marathon Fusion stated. "An entirely new golden age begins now." The company has released a scientific article on the proposed transmutation technology and is working on fuel processing and recycling methods for the emerging fusion industry. Peer review has not yet been done on it. Alchemy has been around for thousands of years, and its main goals have been turning metals into gold and finding an elixir of immortality. It has fascinated intellectuals for thousands of years, including Newton, the English physicist who created the mathematical law of universal gravitation in the latter part of the 17th century. The creation of a "philosopher's stone" that would act as a catalyst to turn base metals like lead into gold was a fantasy of many. Marathon's concept is based on using components from the well-known nuclear fusion process in its place. When two hydrogen isotopes, tritium and deuterium, are forced together to form helium, high-energy subatomic particles known as neutrons are released. This process is known as fusion. In order to achieve this, the deuterium and tritium atoms are heated to extremely high temperatures, more than 100 million degrees Celsius, and then confined to a small area, where they will clash. When helium atoms collide with the fuel particles, their energy is transferred and the reaction continues, making the process self-sustaining. However, in order to guarantee that there is always an adequate amount of tritium in the mixture, fusion reactors usually contain other elements, such as beryllium, lead, or lithium isotopes. Because they emit two neutrons in their place when struck by one, these are referred to as "multipliers." Tritium is subsequently created when these additional neutrons react with lithium. A radical change Mercury-198, a typical type of mercury, is used as a multiplier in Marathon's approach. These atoms transform into mercury-197, a less stable form, when struck by a neutron. Those atoms then spontaneously transform into a stable form of gold over a few days. According to Marathon, this implies that gold supplies could be produced as a byproduct of the fusion process "without any compromise to fuel self-sufficiency or power output." According to the business, a fusion power station with a one gigawatt capacity could produce 5,000 kilogrammes of gold annually using the new method. The business states that although the gold generated by the reaction is stable, it may contain some radioactive gold isotopes, which could require storage for up to 18 years. Marathon's techno-economic modelling indicates that fusion plants could generate as much economic value from the production of gold as they do from the production of electricity, potentially doubling the facilities' value and drastically altering the economics of fusion and energy in general, the start-up continued. In addition to gold, it stated that the transmutation process might be utilised to create materials for "nuclear batteries," medicinal isotope synthesis, and precious metals like palladium. Adam Rutkowski, a former engineer at SpaceX, Elon Musk's rocket company, and Kyle Schiller, a fellow at Schmidt Futures, the research foundation founded by former Google CEO Eric Schmidt, founded Marathon. The method allows power plants to produce 5,000 kg of gold annually each gigawatt of energy generated (~2.5 GWth) without sacrificing power output or fuel self-sufficiency, claims the startup. Leading investors including Strong Atomics and the 1517 Fund, as well as multiple grants from the US Department of Energy and the Breakthrough Energy Fellows program, fund Marathon Fusion. The Fusion community's reaction Leading scientists are excited about the pre-print even as it awaits proper peer review: "This new technology approach that Marathon Fusion is developing changes fundamentally how we should think about fusion as an energy source." — Dr. Per F. Peterson , Distinguished Professor of Nuclear Engineering at U.C. Berkeley and Scientific Advisor to Marathon Fusion "The technology described could have a major impact on the economics of fusion energy if it's able to be fully realized and integrated into upcoming power plants. Improved economics could further relax some engineering and scientific requirements, accelerating the path to commercial deployment. This is potentially highly impactful, and I'll be paying close attention to the results of rigorous peer review" — Dr. Dan Brunner , former CTO of Commonwealth Fusion Systems, and Scientific Advisor to Marathon Fusion "The discovery of scalable gold transmutation by leveraging fusion neutrons could fundamentally shift the techno-economic landscape. Marathon Fusion's breakthrough—commercial-scale gold synthesis via nuclear reactions—redefines fusion economics and could unlock the capital needed for next-generation power plants." — Dr. Ahmed Diallo , Principal Research Physicist and Distinguished Research Fellow at Princeton Plasma Physics Laboratory (PPPL), and Scientific Advisor to Marathon Fusion
NDTV
01-07-2025
- NDTV
A Shefali Jariwala Death Hoax Went Viral Soon After Kaanta Laga: What Actor Told Paras Chhabra
Shefali Jariwala became an overnight star after her Kaanta Laga music video caught everyone's fancy across the country in 2002. Those were simpler times, without smartphones and social media. Despite a relatively less connected world at the time, a rumour started going around which sent TV news channels into a frenzy. That Kaanta Laga girl Shefali Jariwala, who gets a large 'I Love You' tattoo to impress her lover in the music video, had died after she got cancer from the needles. What's Happening Shefali Jariwala, who died on June 27 following a cardiac arrest at the age of 42, last year addressed her death hoax in a podcast with her friend and fellow Bigg Boss 13 contestant Paras Chhabra. During the conversation, Paras Chhabra asked her what was one of the most bizarre things that happened to her after Kaanta Laga became popular. The actor-model said, " Isne tattoo kiya, isko cancer ho gaya aur woh marr gayi (She died after she got cancer from the tattoo)." She had said the fake news of her death became "national news". "News channels called me. Tabki fan following kuch aur hi hoti thi (Fan following at that time used to be on some other level). There was no social media at that time. The landlines kept ringing off hook. Arre Shefali Jariwala marr gayi, arre Shefali Jariwala marr gayi... It was the funniest thing ever," Shefali Jariwala told Paras Chhabra in the podcast, which was released in August 2024. In A Nutshell In 2024, Shefali Jariwala -- who was best known as the Kaanta Laga girl and also featured on Bigg Boss 13 -- spoke about the fake news of her death after the music video became popular soon after it was released in 2002. In an appearance on Paras Chhabra's podcast, she said people started believing the rumour that she had died from cancer after she got a tattoo in the music video of Kaanta Laga.
