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Barcelona want to secure €120m agreement that would help ease financial woes

Barcelona want to secure €120m agreement that would help ease financial woes

Yahoo5 days ago
Barcelona are doing a lot of work to ensure that their well-documented financial problems are overcome in the next few years. Player sales and new sponsorship agreement have helped, and on top of this, the Catalan club wants to renegotiate the terms of the existing deal they have with Spotify.
Similar to how they struck a new agreement with Nike last year, Barcelona want to secure better terms with Spotify, as MD have reported. The music streaming platform, who have been the main sponsors for the men's and women's sides since 2022, see their deal with the La Liga champions expire next summer.
Image via Marca
Barcelona are at a disadvantage in this situation
Currently, Barcelona receive approximately €75m per year from Spotify (€65m/year base plus bonuses (€70m total), as well as separate €5m/year payment for naming rights at the Camp Nou). However, there is a desire from club officials that the kit sponsorship is now worth €120m, which is almost double of what they are receiving now.
The problem for Barcelona is that they are not in an advantageous position on this matter, given that Spotify can unilaterally extend their existing agreement until 2030 – and by doing so, they would only pay a total of €80m/year, and it can be extended further to 2034, where the total payment per year would be €90m.
Barcelona believe that they are much more marketable nowadays due to having stars such as Lamine Yamal, Pedri and Raphinha, as well as Femeni stars Aitana Bonmati and Alexia Putellas. This is their justification for believing that kit sponsorship should be valued at €120m.
It remains to be seen whether Barcelona are able to seek a new agreement with Spotify, but they are not in the best position when it comes to negotiations, which are expected to take place in the coming months.
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A sliding challenge prevented him from shooting, but the ball fell for Darwin Nunez to finish. Either Ekitike or Isak would surely relish the prospect of such service. He also set up 16-year-old winger Rio Ngumoha, this time by slowing the game down and dictating the tempo. He lulled the Stoke defence into backing off after a one-two with Curtis Jones, before he slipped the ball to Ngumoha. Wirtz maintained his levels against Milan in Hong Kong, even as Liverpool lost 4-2. Here, a similar move as in the first example almost set up Harvey Elliott. The additional mobility of Isak or Ekitike in that scenario would probably have delivered a more positive result. Wirtz has taken no time to form a relationship with Salah. The pair have been filmed talking and laughing together in pre-season and that bond has already been shown on the pitch. In this example, they enjoyed passing to each other slightly too much. A front four involving three of Isak, Ekitike, Salah and Wirtz, plus Cody Gakpo on the left, feels like the correct balance for Arne Slot. The issue is who would play out of Isak and Ekitike. If the Swede does sign, for what would likely be a British record transfer fee of £120m or more, then surely he will be first choice. While Isak was used on the left when playing alongside Callum Wilson at Newcastle, his impact there was incomparable to when he led the line. It feels implausible that Liverpool would spend so much money on Isak, only to play him out of position. That is why the most important piece of the jigsaw puzzle could be Ekitike. Liverpool have not spent an initial £69m just so they can boast one of football's most expensive reserves. Advertisement His versatility to operate as a lone No 9, in a strike partnership or on the left wing was part of the attraction during the scouting process and should Isak be added, he will drop to second in the centre-forward pecking order. 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He finished as Liverpool's second top scorer last season, with 19 goals in all competitions, and the 26-year-old has made a very sharp start to pre-season, scoring against Preston North End and Milan. Wirtz in the No 10 role has already raised questions about who assumes the responsibility of doing some of Salah's running, never mind what happens in a two-forward system. It could place huge pressure on the double pivot axis of Ryan Gravenberch and Alexis Mac Allister, leaving them with even more space to cover. Szoboszlai was tasked with plenty of off-ball work last season and operated on the right of the two deeper midfielders against Yokohama, with Gravenberch moving over to the left. And all that is before we figure out where the integral Mac Allister fits in. Advertisement In his first year at Liverpool, Slot demonstrated his tactical acumen, and he will need it again to settle a much-changed squad as quickly as possible and make sure it does not look like he is fitting square pegs into round holes. (Top photos: Jan Kruger, Etsuo Hara, Alex Livesey,; design: Will Tullos)

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