Oreo and Reese's announce sweet collaboration
One product is the Reese's Oreo Cup, which will feature Reese's peanut butter blended with Oreo cookie crumbs, encased in Oreo's milk chocolate and white creme.
This Reese's Oreo Cup is set to become a permanent addition to the Reese's line-up, hitting store shelves in September.
Oreo will also revive its 2014 cookie variant with Reese's peanut butter, now including Oreo cookie crumbs in the filling, available as a limited run from September and permanently from January 2026.
The partnership is noteworthy as the brands are direct competitors, with Mondelēz (Oreo's owner) having previously attempted to acquire Hershey (Reese's owner).
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