Premier League clubs are raking in record nine-figure sum from kit deals this season – where does your club rank?
DONE DEAL Premier League clubs are raking in record nine-figure sum from kit deals this season – where does your club rank?
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PREMIER League clubs are raking in a record £600million from kit deals this season.
The 20 top-flight clubs negotiated an additional £65million from shirt producers on top of last season's deals.
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Most of the total — £563million — is going to the ten biggest clubs.
Manchester City and Liverpool will both get £100million from their tie-ups with Puma and Adidas respectively.
They have overtaken Manchester United after the Red Devils finished 15th last year and failed to get a trophy.
The kit deals are separate from the huge amounts paid by sponsors, who can now pay extra to have their logos on sleeves as well as their names emblazoned on the front of the shirt.
The most popular maker is the German sportswear giant adidas, which has kit deals with eight Premier League clubs.
As well as Liverpool and United, they supply Arsenal, Newcastle, Aston Villa, Nottingham Forest, Fulham and newly-promoted Leeds United.
The Leeds deal is worth £5million a year while fellow Premier League new boys Burnley have a £1million agreement with Castore.
Sunderland, who won promotion through the play-offs, get the least, with a £500,000 deal with Hummel.
Liverpool signed a five-year contract with adidas after switching from Nike.
Adidas will give the Reds a flat fee of £30million per season, plus royalties of 20 per cent on all net sales of club merchandise.
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Experts say this will lift their kit earnings to an estimated £100million.
Meanwhile Aston Villa announced their first ever deal with adidas last year as Unai Emery's team secured Champions League football.
They ended their deal with Castore prematurely after complaints from players that the fabric 'soaked up too much sweat'.
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Prem clubs raking in the most this season
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