Amitesh Shah, Aneesh Gautam and Pawan Kumar Sharma come together to launch LegaXy
Bringing years of collective experience and passion for talent, sports, and culture, three of the industry's most seasoned professionals,
Amitesh Shah
(former chief executive officer of Shikhar Dhawan's Da One Group, and former chief operating officer at Yuvraj Singh Group, Ex. Barclays),
Aneesh Gautam
(former vice president at YouWeCan Sports, Cornerstone, Ex.Reebok), and
Pawan Kumar Sharma
, (a seasoned media CXOs, brings over two decades of leadership experience across companies like The Walt Disney Company, Star, Network18 and B4U Network), have co-founded
LegaXy
, new age sports,
media and entertainment brand
.
LegaXy is driven by a bold belief: Indian talent deserves global recognition, greater opportunity, and lasting value. With a global-first, full-stack model, LegaXy empowers athletes, artists, and creators through purposeful management built on precision, passion and long-term vision. LegaXy would also launch Media IPs and
Sports Leagues
to sport, nurture and grow exciting new talent.
Despite India's explosive growth in sports, entertainment, and digital content, most talent continues to face fragmented ecosystems, inconsistent commercial support, and limited access to global-scale opportunities. LegaXy emerges in response to this gap—designed to bring structure, creativity, and long-term thinking to an industry that has long operated in silos.
'LegaXy is a result of the journeys we've each taken, working closely with talent across different segments of the industry. We've seen where the gaps are and felt the need for a more holistic, value-driven approach. This venture is about giving talent the tools, partnerships, and purpose to grow meaningfully—not just in their careers, but in how they shape culture over time," said Amitesh Shah, founder and chief executive officer, LegaXy.
He further added, "India has the talent, the audience, and the ambition. We want to nurture this into building global sports, eSports, and media IPs from India for the world."
Shah, brings a rare combination of corporate leadership, sports industry insight, and entrepreneurial drive. At LegaXy, he anchors the company's long-term vision and strategic direction, ensuring that talent, creativity, and commercial impact go hand in hand across entertainment, sports and digital culture.
Aneesh Gautam, brings two decades of experience in shaping iconic careers in Indian cricket. His time at YouWeCan Sports (YWC) and Cornerstone honed a deep understanding of what it takes to nurture and elevate individual potential. This philosophy now guides every LegaXy talent journey.
Pawan Kumar Sharma, has steered business strategy across some of the biggest names in media, from The Walt Disney to Star and Network18. At LegaXy, he is focused on building scalable partnerships, driving revenues, and reimagining how
sportainment
can deliver impact.
LegaXy operates through five core verticals: LegaXy Elite, which is a curated end-to-end celebrity talent management program; LegaXy Studios, the content and Intellectual Property (IP) development arm producing Media IPs, eSports IPs, and branded entertainment; LegaXy Merch, focused on licensing and franchising culture-driven merchandise; LegaXy Live, which curates immersive live events including regional sports leagues and fan experiences; and LegaXy Learning, a mentorship and education vertical delivering athlete- and creator-led learning modules across schools and academies.
At its heart, LegaXy is a mission-driven movement. Through the LegaXy Impact initiative, the team is committed to empowering underrepresented voices, investing in regional and grassroots sports, and fueling a culture of inclusion, creativity, and long-term growth in India's dynamic sportainment ecosystem, the press note stated.
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