2025 Jinyihu Zhejiang Half Marathon Team RaceKicks Off with Enthusiasm
03/20/2025, Zhejiang, Jinhua // KISS PR Brand Story PressWire //
At 8:00 AM on March 16, the shores of Jinyihu werebustling with excitement. With the crisp sound of thestarting gun, the 2025 Jinyihu Zhejiang HalfMarathon Team Race officially commenced.
Over ten thousand runners participating in the halfmarathon, health run, and parent-child run dashedfrom the starting line at the Jinyihu Cloud ButterflyCenter, embarking on a thrilling 21.0975-kilometerjourney along the 'Tech-Eco Racecourse.' Alongthe way, they poured out sweat while taking inbreathtaking views—the floral fragrance of theYanqu Hills Garden, the fiery hues of the AutumnMaple Port's red-leaf corridor, and the shimmeringreflections beneath Xifeng Bridge's stone arches.Jinyihu's ecological restoration project seamlesslyinterweaves its nine scenic spots, crafting apicturesque tapestry of 'mountains, water, city, andlandscape.' Here, technology meets nature, andpoetry blends with the journey, unfolding a dynamicand scenic panorama for runners along the course.Families ran hand in hand, young runners radiatedenergy, and senior participants showcased theirunwavering spirit. Together, they embraced the joyof movement, spreading health and happiness toevery corner.
Since launching the nation's first rural greenwaymarathon in 2015, Jinyi New District hassuccessfully hosted eight marathon events, with itsinfluence steadily growing. This year marks thedebut of the Zhejiang Half Marathon Team Race atJinyihu, attracting over ten thousand participantsfrom across the province and beyond. A total of 121expert, corporate, and professional marathon teamsjoined the event, setting new records in both scaleand participation.
Among them, the Haoyidian Running Team becamea standout presence along the lakeside track. Overthe years, this corporate running team has bravedall weather conditions, actively taking part inJindong's marathon events. For this race, their teamexceeded 100 members, featuring a diverse lineup—from product development managers trackingreal-time running data with smartwatches tofrontline technicians synchronizing their strides withthe rhythm of their workshop routines. 'Thetransformation is truly remarkable! Compared toprevious events, the racecourse scenery hasbecome even more stunning, and the organizingcommittee's services are more refined andthoughtful. Every aspect of the race is meticulouslydesigned, allowing runners to experience firsthandthe rapid changes brought by Jindong'stechnological advancements and thrivingindustries,' remarked Wang Ying, an administrativemanager at Haoyidian, after the race.
'The flag of Zhejiang University of ChineseMedicine Research Institute is over there!' Cheerserupted from the audience at the 5-kilometer mark.This 40-member team of research experts madetheir debut at Jinyihu, embodying the synergybetween scientific talent and urban development.Team leader Chen Yitao expressed his excitement,stating that the institute had officially settled inJinyihu, where the unparalleled ecologicalenvironment fosters both an uplifting atmosphereand an intensified passion for research. Sharing thissentiment was Liu Dong, Vice Dean of ZhejiangUniversity's School of Optoelectronic Science andEngineering, who was visiting Jindong for the firsttime. 'The lake's scenic greenways create a perfectharmony, and the eco-friendly track offers ever-changing landscapes with every step. Running hereis both a physical joy and a visual feast!' Liu isoptimistic about Jindong's future and hopes fordeeper collaboration to bring more optoelectronicresearch breakthroughs into practical applications.
Dressed in eye-catching outfits, runners showcasedthe city's vibrant energy. Some competitors stoodout with their dazzling attire, earning theaffectionate nickname 'attention-grabbers.'Whether aiming for personal bests or expressingtheir love for the city, these runners converged atJinyihu for an exuberant celebration ofsportsmanship. Among them, runner TangHongfang, fondly known as the 'Nezha Runner,'secured second place in the women's half marathoncategory. She praised the race's excellent trackconditions, scenic surroundings, andcomprehensive service support. 'The cheers alongthe route were simply overwhelming and gave methe motivation to achieve my best performance,'she shared.
Many runners reflected that each participation inJindong's marathon felt like witnessing the region'songoing transformation. Looking back, on January1, 2023, the Jinyihu project officially broke ground.Over 700 days of tireless effort and the dedicationof more than 200,000 workers brought forth high-standard ecological restoration and landscapeenhancements. What was once a scatteredcollection of reservoirs and lake areas has beentransformed into three integrated lake districts,forming a spatial structure of 'Three RingsConverging at One Heart, Four Networks WeavingNine Scenes.' The landmark Jinyiji complex is nowa hub for tech innovation and high-endmanufacturing, connecting universities, researchinstitutes, and key laboratories to foster a thrivingecosystem of industry and talent.
Jinyihu has also embraced cutting-edge technology,introducing autonomous shuttle buses, intelligentroad monitoring, smart parking, and advancedwater management systems. The future is unfoldinghere, just as its name suggests. With every glance,one can witness the grandeur of a dynamic,youthful, and inspiring Jinyihu taking shape.
Meanwhile, the city's economic gears areaccelerating amid the spring festivities. Anticipatinga surge in visitors, Jindong has launched a series ofconsumer-friendly initiatives. Whether for runners orspectators, a variety of perks are available,ensuring affordable and convenient access todining, accommodations, and transportation. Alongthe racecourse, the Caozhai Township YanggeDrum Team fueled the runners with rhythmic beats,while the finish line's 'Gourmet Delight' marketoffered an array of seasonal shopping, productexhibitions, and cultural tourism promotions. Thisgrand event, blending sports, culture, andcommerce, is driving Jindong's spring economyforward with an innovative 'Sports + N' model.
When marathon racing meets Jinyihu, runners arenot just covering 21 kilometers—they arewitnessing a region's graceful stride towardbalancing ecology and innovation. As inscribed onthe finisher's medal: 'Distant paths merge withancient roads, while lush greenery embraces thenew city.'
Setting off from spring and racing toward the future,Jinyihu is poised to shine ever brighter, illuminatingan even more spectacular tomorrow!
Contact Person: Zhiyang Shen
Email: [email protected]
Website: https://www.jhnews.com.cn/
Telephone: 0579—82363058
City: Zhejiang, Jinhua
Disclaimer:
This press release may contain forward-looking statements. Forward-looking statements describe future expectations, plans, results, or strategies (including product offerings, regulatory plans and business plans) and may change without notice. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements.
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Associated Press
21-03-2025
- Associated Press
2025 Jinyihu Zhejiang Half Marathon Team RaceKicks Off with Enthusiasm
03/20/2025, Zhejiang, Jinhua // KISS PR Brand Story PressWire // At 8:00 AM on March 16, the shores of Jinyihu werebustling with excitement. With the crisp sound of thestarting gun, the 2025 Jinyihu Zhejiang HalfMarathon Team Race officially commenced. Over ten thousand runners participating in the halfmarathon, health run, and parent-child run dashedfrom the starting line at the Jinyihu Cloud ButterflyCenter, embarking on a thrilling 21.0975-kilometerjourney along the 'Tech-Eco Racecourse.' Alongthe way, they poured out sweat while taking inbreathtaking views—the floral fragrance of theYanqu Hills Garden, the fiery hues of the AutumnMaple Port's red-leaf corridor, and the shimmeringreflections beneath Xifeng Bridge's stone ecological restoration project seamlesslyinterweaves its nine scenic spots, crafting apicturesque tapestry of 'mountains, water, city, andlandscape.' Here, technology meets nature, andpoetry blends with the journey, unfolding a dynamicand scenic panorama for runners along the ran hand in hand, young runners radiatedenergy, and senior participants showcased theirunwavering spirit. Together, they embraced the joyof movement, spreading health and happiness toevery corner. Since launching the nation's first rural greenwaymarathon in 2015, Jinyi New District hassuccessfully hosted eight marathon events, with itsinfluence steadily growing. This year marks thedebut of the Zhejiang Half Marathon Team Race atJinyihu, attracting over ten thousand participantsfrom across the province and beyond. A total of 121expert, corporate, and professional marathon teamsjoined the event, setting new records in both scaleand participation. Among them, the Haoyidian Running Team becamea standout presence along the lakeside track. Overthe years, this corporate running team has bravedall weather conditions, actively taking part inJindong's marathon events. For this race, their teamexceeded 100 members, featuring a diverse lineup—from product development managers trackingreal-time running data with smartwatches tofrontline technicians synchronizing their strides withthe rhythm of their workshop routines. 'Thetransformation is truly remarkable! Compared toprevious events, the racecourse scenery hasbecome even more stunning, and the organizingcommittee's services are more refined andthoughtful. Every aspect of the race is meticulouslydesigned, allowing runners to experience firsthandthe rapid changes brought by Jindong'stechnological advancements and thrivingindustries,' remarked Wang Ying, an administrativemanager at Haoyidian, after the race. 'The flag of Zhejiang University of ChineseMedicine Research Institute is over there!' Cheerserupted from the audience at the 5-kilometer 40-member team of research experts madetheir debut at Jinyihu, embodying the synergybetween scientific talent and urban leader Chen Yitao expressed his excitement,stating that the institute had officially settled inJinyihu, where the unparalleled ecologicalenvironment fosters both an uplifting atmosphereand an intensified passion for research. Sharing thissentiment was Liu Dong, Vice Dean of ZhejiangUniversity's School of Optoelectronic Science andEngineering, who was visiting Jindong for the firsttime. 'The lake's scenic greenways create a perfectharmony, and the eco-friendly track offers ever-changing landscapes with every step. Running hereis both a physical joy and a visual feast!' Liu isoptimistic about Jindong's future and hopes fordeeper collaboration to bring more optoelectronicresearch breakthroughs into practical applications. Dressed in eye-catching outfits, runners showcasedthe city's vibrant energy. Some competitors stoodout with their dazzling attire, earning theaffectionate nickname 'attention-grabbers.'Whether aiming for personal bests or expressingtheir love for the city, these runners converged atJinyihu for an exuberant celebration ofsportsmanship. Among them, runner TangHongfang, fondly known as the 'Nezha Runner,'secured second place in the women's half marathoncategory. She praised the race's excellent trackconditions, scenic surroundings, andcomprehensive service support. 'The cheers alongthe route were simply overwhelming and gave methe motivation to achieve my best performance,'she shared. Many runners reflected that each participation inJindong's marathon felt like witnessing the region'songoing transformation. Looking back, on January1, 2023, the Jinyihu project officially broke 700 days of tireless effort and the dedicationof more than 200,000 workers brought forth high-standard ecological restoration and landscapeenhancements. What was once a scatteredcollection of reservoirs and lake areas has beentransformed into three integrated lake districts,forming a spatial structure of 'Three RingsConverging at One Heart, Four Networks WeavingNine Scenes.' The landmark Jinyiji complex is nowa hub for tech innovation and high-endmanufacturing, connecting universities, researchinstitutes, and key laboratories to foster a thrivingecosystem of industry and talent. Jinyihu has also embraced cutting-edge technology,introducing autonomous shuttle buses, intelligentroad monitoring, smart parking, and advancedwater management systems. The future is unfoldinghere, just as its name suggests. With every glance,one can witness the grandeur of a dynamic,youthful, and inspiring Jinyihu taking shape. Meanwhile, the city's economic gears areaccelerating amid the spring festivities. Anticipatinga surge in visitors, Jindong has launched a series ofconsumer-friendly initiatives. Whether for runners orspectators, a variety of perks are available,ensuring affordable and convenient access todining, accommodations, and transportation. Alongthe racecourse, the Caozhai Township YanggeDrum Team fueled the runners with rhythmic beats,while the finish line's 'Gourmet Delight' marketoffered an array of seasonal shopping, productexhibitions, and cultural tourism promotions. Thisgrand event, blending sports, culture, andcommerce, is driving Jindong's spring economyforward with an innovative 'Sports + N' model. When marathon racing meets Jinyihu, runners arenot just covering 21 kilometers—they arewitnessing a region's graceful stride towardbalancing ecology and innovation. As inscribed onthe finisher's medal: 'Distant paths merge withancient roads, while lush greenery embraces thenew city.' Setting off from spring and racing toward the future,Jinyihu is poised to shine ever brighter, illuminatingan even more spectacular tomorrow! Contact Person: Zhiyang Shen Email: [email protected] Website: Telephone: 0579—82363058 City: Zhejiang, Jinhua Disclaimer: This press release may contain forward-looking statements. Forward-looking statements describe future expectations, plans, results, or strategies (including product offerings, regulatory plans and business plans) and may change without notice. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements.

Associated Press
19-03-2025
- Associated Press
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In 2023, the NRL generated approximately 690 million Australian dollars in revenue, with merchandise sales playing a crucial role. This revenue stream supports club operations, player salaries, youth development programs, and community outreach initiatives, which help ensure the sport's longevity. Additionally, broadcast rights significantly contribute to the long-term financial benefits of hosting major rugby league matches. For clubs, merchandise sales provide a direct financial boost. Jerseys, hats, scarves, and even limited-edition memorabilia are high-margin products that fuel revenue. The more fans invest in their favourite team's gear, the more resources clubs have to enhance player performance, upgrade stadiums, and invest in grassroots rugby league programs. Merchandise sales also boost the local economy by attracting visitors who spend money on hotels, restaurants, and shops, thereby enhancing the overall economic impact. 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By honouring their past through retro jerseys, teams contribute to rugby league's legacy, highlighting its deep-rooted significance in Australian culture and its enduring impact on community spirit and unity. 2. Limited-edition and Charity Merchandise Exclusivity drives demand, and limited-edition merchandise has become a significant revenue driver. The Cowboys' 2024 Charity Jersey, honouring the late Carl Webb, sold out its initial run of 850 units in less than two weeks, leading to a second production round. These exclusive items boost revenue and strengthen community bonds, as proceeds often support charitable causes. 3. Player-Name Jerseys NRL clubs increasingly seek to personalise merchandise by featuring individual player names on jerseys, a practice already common in other major sports. Bulldogs CEO Aaron Warburton has advocated for this change, believing it will enhance fan engagement and merchandise sales. While this concept has sparked debate among traditionalists, it represents a growing trend in sports marketing. 4. Sustainable and Eco-Friendly Gear With sustainability becoming a focal point in the retail industry, NRL clubs are exploring eco-friendly merchandise options. Several teams have started producing jerseys and fan apparel using recycled materials, reducing their environmental impact while catering to socially conscious consumers. 5. Tech-Integrated Fan Gear The future of NRL merchandise includes innovative apparel and interactive merchandise. Technology is set to revolutionise how supporters engage with their teams, from jerseys embedded with QR codes that provide exclusive digital content to AR-enhanced fan experiences. Media Coverage and Merchandise Sales Rugby league enjoys extensive media coverage in Australia, with fans eagerly tuning in to watch live matches and highlights. 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Fans rely on television and online streaming to stay updated with the latest news and results, further driving the demand for official merchandise. The robust sales of rugby league merchandise indicate the sport's widespread appeal and fans' deep connection with their teams. Where to Buy Authentic NRL Merchandise With a growing number of counterfeit products appearing on online marketplaces, fans must be vigilant when purchasing NRL gear. Here's where you can find authentic, high-quality merchandise: Stateside Sports – Known for its extensive range of NRL merchandise, Stateside Sports offers a wide selection of official team apparel, including jerseys, accessories, and memorabilia. Their reputation for authenticity makes them a trusted source for NRL fans. NRL Official Online Shop – The most comprehensive source for official team apparel, including jerseys, accessories, and memorabilia. Rebel Sport – A trusted retailer offering a wide range of NRL fan gear, from jerseys to supporter caps. Kookaburra Sport – Specializes in supporter gear, including unique accessories like touchscreen gloves and team-branded backpacks. Club Stores and Stadium Shops – Purchasing directly from your favourite club's official store or stadium outlet guarantees authenticity and supports the team. As the NRL continues to captivate many Australians and fans worldwide, the enduring connection between merchandise and the league's economic vitality remains a testament to the profound impact of fan passion and engagement. How Fan Engagement Contributes to the NRL Economy Every purchase of official NRL merchandise directly impacts the league's financial ecosystem. Here's how: Many Australians support the NRL economy through merchandise purchases, helping sustain and grow the league. 1. Strengthening Team Revenue Each sale generates income that supports club operations, including player salaries, coaching staff, and training facilities. By buying authentic gear, fans help maintain the league's competitive balance. 2. Investing in Grassroots Rugby A portion of merchandise sales is often allocated to youth development programs, ensuring a steady talent pipeline for future NRL seasons. Fans who invest in official gear indirectly contribute to the sport's growth at all levels. 3. Enhancing Stadium Experiences Revenue from merchandise sales often funds stadium upgrades, fan engagement initiatives, and game-day experiences, making attending matches more exciting and immersive. As the NRL continues to grow and evolve, the unwavering dedication of its fans ensures that the league remains a vital part of Australia's sporting landscape. The Future of NRL Merchandise NRL clubs will likely adopt more personalised, technology-driven, and sustainable products as the sports merchandise industry evolves. With the rise of digital engagement, we may see: Blockchain-Based Authentication – Ensuring merchandise authenticity through blockchain verification. Augmented Reality (AR) Fan Gear – Interactive apparel that connects fans to exclusive digital content. Customizable Jerseys – Fans may soon be able to customise jerseys with their names, favourite players, or personalised messages. The Australian Football League is also expected to follow similar trends, enhancing its merchandise offerings through innovative technologies and personalised options. Wearing Your Loyalty with Pride and National Identity Wearing NRL merchandise is a badge of honour, a financial lifeline for the sport, and a tool for deepening fan engagement. As trends evolve and technology reshapes the fan experience, one thing remains unchanged: the passion of NRL supporters. Fans showcase their loyalty by investing in official merchandise and contributing to the league's long-term success. So, whether you're rocking a vintage jersey, sporting the latest limited-edition release, or proudly wearing your team's colours on game day, know that your support extends far beyond the field—it keeps the NRL thriving for generations to come.

Associated Press
26-02-2025
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