
LVMH, caught in turmoil, says it will expand its production in the US
The largest brand of the French luxury group is considering opening a second factory in Texas, a state where it already operates a leather goods workshop that was inaugurated in the presence of the US president in 2019 during his first term. This would bring the total number of Louis Vuitton factories in the country to four.
"For our American customers, buying a Louis Vuitton product made in the US is absolutely no problem," Arnault argued in an interview with the French daily Le Figaro on Thursday, the same day the Wall Street Journal also published an interview with the French billionaire that, among other topics, focused on this project.
The workshop will not open its doors until 2027. However, the announcement is sure to make waves on both sides of the Atlantic, as Washington recently secured major Japanese investments in the US on July 22, in exchange for a 15% tariff rate instead of the initially announced 25%.
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