UAE Set to Lead Middle East FinTech Growth, Reveals FinTech 2025 Industry Report by Emirates NBD and PwC
Released in collaboration with PwC and previewed at the Dubai FinTech Summit, the report outlines key trends shaping the sector, including digital adoption, AI integration, and a surge in venture capital investment.
According to the report, UAE FinTech startups attracted $265 million in funding in 2024—accounting for nearly one-third of the country's total startup capital. The sector is forecast to grow from $3.16 billion in 2024 to $5.71 billion by 2029, fueled by supportive regulation, public-private partnerships, and increasing consumer demand.
Neeraj Makin, Group Head of Strategy at Emirates NBD, said the funding reflects investor confidence and positions the UAE to become a leading destination for FinTech innovation. The report points to a mature ecosystem backed by diverse talent, scalable infrastructure, and a clear pathway for startup exits.
The study also underscores the role of artificial intelligence in reshaping financial services, from personalised offerings to enhanced risk management. Emirates NBD's own AI-driven transformation has improved efficiency and operational control.
Miguel Rio-Tinto, the bank's Chief Digital and Information Officer, noted that collaboration between traditional banks and startups—through open APIs and innovation sandboxes—is vital for sustained progress.
PwC's Stephen Anderson highlighted the UAE's position at the forefront of financial transformation, driven by strategic vision and technological advancement.
News Source: Burson
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