Etam names Delphine Lebas head of sales France
After various stints in the retail sector, notably as regional director at Comptoir des Cotonniers and Grand Vision, Lebas joined Petit Bateau in 2015, taking charge among others of the Ile-de-France sales region, and assuming the role of head of strategic projects. In 2021, she was appointed head of CSR for the childrenswear brand owned by the Rocher group.
At Etam, Lebas has joined a brand that has recently reshuffled its senior executive team, under the leadership of CEO Marie Schott: Last autumn, Julia Lafont was named head of marketing and communication, while Natacha Jacquier-Laforge took charge of lingerie design.
Etam belongs to the eponymous family-owned group, and operates a fleet of nearly 660 monobrand stores, of which 420 in France. The brand stages an annual runway show during Paris Fashion Week, in September, and is close-mouthed about its financial results. According to documents on file, in fiscal 2024 Etam Lingerie generated a revenue of €471 million (compared to €480 million in 2023), with a net loss of €16 million.
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