Toyota drives on badge-engineered Maruti cars in India
Toyota Kirloskar Motor continued its handsome performance in the domestic market in FY25, clocking record volumes for the second consecutive year, driven by a robust portfolio of sport utility vehicles (SUVs), multi-purpose vehicles (MPVs) and badge-engineered models.The Fortuner-maker's domestic volume increased 25.87% year-on-year to 3,09,230 units in FY25 from 2,45,676 units in FY24, as per the official data from industry body Society of Indian Automobile Manufacturers (SIAM).advertisementToyota annual domestic salesFY25FY24Growth3,09,230 units2,45,676 units25.87%Source - SIAM
Subscribe to Auto Today MagazineToyota offers models like the Glanza, Urban Cruiser Taisor, Rumion, Urban Cruiser Hyryder, Innova Crysta, Innova Hycross, Hilux, Fortuner, Legender, Camry, Vellfire and Land Cruiser 300 in India.
The Glanza, Urban Cruiser Taisor and Rumion are badge-engineered models offered by Maruti Suzuki India to Toyota Kirloskar Motor as part of the global collaboration between their Japanese parents, Suzuki Motor Corporation and Toyota Motor Corporation.The Toyota Glanza is based on the Maruti Suzuki Baleno, the Toyota Urban Cruiser Taisor on the Maruti Suzuki Fronx and the Toyota Rumion on the Maruti Suzuki Ertiga.advertisementToyota sold 48,839 units of the Glanza, 32,378 units of the Urban Cruiser Taisor and 21,878 units of the Rumion, in FY25. At 1,03,095 units, the three models cumulatively accounted for 33.34% of Toyota's domestic volume during the fiscal.
Domestic sales of badge-engineered modelsModelSalesGlanza48,839 unitsUrban Cruiser Taisor32,378 unitsRumion21,878 unitsSource - SIAMSubscribe to Auto Today MagazineAccording to sector analysts, the badge-engineered models have immensely benefitted Toyota in augmenting domestic volumes since they are based on popular Maruti cars, which themselves clock very high sales.The Baleno, Fronx and Ertiga were among the 10 largest-selling cars in India in FY25. The Baleno posted sales of 1,67,161 units, the Fronx of 1,66,216 units and the Ertiga of 1,90,974 units.The Japanese automakers have also co-developed a mid-size SUV, which is sold as the Urban Cruiser Hyryder by Toyota and the Grand Vitara by Maruti.
While Toyota sold 60,388 units of the Urban Cruiser Hyryder in FY25, Maruti despatched 1,23,946 units of the Grand Vitara during the fiscal.In terms of volumes, Toyota was the fifth-largest carmaker in India in FY25, behind Maruti, Hyundai, Tata and Mahindra.Top 5 carmakers in India in FY25CompanySalesMaruti17,60,767 unitsHyundai5,98,666 unitsTata5,53,585 unitsMahindra5,51,487 unitsToyota3,09,230 unitsSource - SIAMSubscribe to Auto Today Magazine
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