US' Brooks Running sets pace with 15% revenue leap in Q1
American sports equipment company Brooks Running has reported its highest-ever quarterly revenue in the first quarter (Q1) of 2025, marking a 15 per cent year-over-year (YoY) increase, with growth recorded across all regions.
In North America, the brand posted a 13 per cent YoY revenue rise, including a 38 per cent increase in Canada. In the Europe, Middle East, and Africa (EMEA) region, revenue grew 11 per cent on a currency-neutral basis. The Asia Pacific and Latin America (APLA) region recorded a 221 per cent YoY increase.
Brooks Running has reported Q1 2025 revenue, up 15 per cent YoY, with growth across all regions. North America up by 13 per cent YoY, including 38 per cent increase in Canada. Key launches including Glycerin 22 and Hyperion Elite 4 PB boosted full-price footwear sales by 27 per cent. US specialty retail channel saw a 20 per cent YoY increase. Brooks also launched the Hyperion Elite 4 PB in Q1.
During Q1 2025, full-price footwear sales grew by 27 per cent, supported by the launch of six new styles. One of the key product launches was the Glycerin 22 range, which introduced the company's DNA Tuned midsole foam—engineered for cushioning and propulsion, Brooks Running said in a press release.
In the US specialty retail channel, Brooks saw a 20 per cent YoY increase. Revenue in the adult performance running footwear segment (priced above €90) rose 37 per cent in France and 28 per cent in Germany.
'Our record results are an outcome of real product innovation, brand demand at an all-time high, and execution excellence across our teams,' said Dan Sheridan, running chief executive officer (CEO) at Brooks Running. 'I am so proud of the Brooks team and the strategy we're executing to invite more people into the brand and to experience the many benefits running and movement deliver. Our record results are an outcome of real product innovation, brand demand at an all-time high, and execution excellence across our teams.'
The company introduced a lifestyle footwear line marking its 111th anniversary. The range was presented at Paris Fashion Week and included the Brooks x STAPLE Adrenaline GTS 4. It also launched the Hyperion Elite 4 PB in Q1 2025, incorporating nitrogen-infused PEBA foam and a carbon fibre plate. The model contributed to increased sales and was worn by Erika Kemp in her personal-best performance at the Houston Marathon.
International activities in Q1 included sponsorship of the Barcelona Half Marathon and promotional events around the Tokyo Marathon—Brooks' first official presence in Japan. In China, the brand opened a pop-up store in Beijing and reported its highest monthly revenue to date at its Shanghai outlet.
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