Celtics' Jayson Tatum joins Kendrick Lamar, Luka Doncic, others for new Gatorade campaign
Fans of Jayson Tatum and the Boston Celtics are no stranger to the St. Louis native's endorsement of the popular sports hydration beverage Gatorade. But they might be surprised to see that the Celtics star has teamed up 22-time Grammy-winning artist Kendrick Lamar, WNBA stars A'ja Wilson and Caitlin Clark, Los Angeles Lakers nemesis Luka Doncic, and rising football star Shedeur Sanders for a new Gatorade campaign.
"Last year's NBA Championship was one of the best moments of my career so far, especially knowing how much sweat and sacrifice was behind it," said Tatum of the campaign. "Winning doesn't come without discipline, so it's cool to spread that message with Gatorade."
We have a first look at Tatum's new ad campaign in the clip embedded below. Check it out to see it for yourself!
If you enjoy this, check out the "How Bout Them Celtics," "First to the Floor," and the many other New England sports podcasts available on the CLNS Media network.
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